Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. Secure Your Sponsors through Marketing.

Sponsors 271

Sponsors Event Planning Marketing Marketing 271

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Endless Events

OCTOBER 19, 2018

Event professional turned full-time blogger Irina Graf has created an event industry networking and destination focused blog with an international view. His blog is a deep-dive into conference engagement and the fundamentals of successful networking like comfort, interaction and the exchange of ideas. Event Marketer.

Trade Show 333

Trade Show Events Planner Trends 333

Convene by PCMA

OCTOBER 10, 2022

To see the value in this new approach, event marketers must rethink their tendency to speak to businesspeople only during work hours via so-called professional channels. Historically, B2C brands leveraged high-visibility impressions on television, billboards, and popular websites to gain brand awareness. 3 Considerations.

Advertising 105

Advertising Marketing Marketing B2B 105

Endless Events

APRIL 21, 2023

Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products.

Conference 194

Conference Marketing Marketing B2B 194

Social Tables

OCTOBER 14, 2016

Whether your event has 50 or 5,000 attendees, we have three solid ways to engage your audience to ensure your guests have an unforgettable experience. According to a survey conducted by Hubspot and Constant Contact, 40% of non-profits, B2B, and B2C companies who responded noted using social media as a form of event marketing.

Audience 68

Audience Social Media B2C Networking 68