Remove B2C Remove Networking Remove Sponsors
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Tips for Corporate Event Planning, Enterprise Marketing, and Getting Event Sponsors

Endless Events

You need to get sponsors to foot part of the bill for the event. It provides the perfect peer support and networking environment, while also allowing flexibility due to its ability to scale to whatever audience or purpose. Secure Your Sponsors through Marketing. After all, what event doesn’t need extra funds?

Sponsors 271
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Hybrid is Dead: A View from the Stage

Smart Meetings

On the higher end, big corporate may be willing to spend the money to create a virtual experience for internal staff, but many B2C expos plan to offer a live experience only. There is also the critical human connection which includes making deals, forging relationships, networking and even finding new jobs.” Bottom Line.

Remote 279
MICE professionals

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Its loyal attendees come year after year, enjoying space to meet and network, and learn about the newest technologies and innovations. What does it entail? Hubspot’s INBOUND is an excellent example of event marketing.

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40 Outstanding Event Industry Blogs to Follow

Endless Events

Event professional turned full-time blogger Irina Graf has created an event industry networking and destination focused blog with an international view. What stands out is their focus on leadership and building relationships – whether with your audience or sponsors. The MICE Blog. Connect Association. Velvet Chainsaw Consulting.

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How to Host the Best Partner Marketing Conference

Endless Events

And while you may be familiar with influencer marketing in B2C, a popular approach to event partner marketing, event partner marketing in B2B spaces is also growing in popularity. The sponsors and partners we worked with appreciated that.” Here’s where it didn’t go well. Let us know what you want to do with that session.’

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35 Event Marketing Ideas that Work

Social Tables

Bonus tip: Add direct links to sponsor pages, speaker profiles, and other participating business sites to further expand the event’s reach. Utilize popular hashtags, tag connected speakers or sponsors, and create powerful content that addresses event attendee pain points and evokes a strong emotion.

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Embrace Event Design to Satisfy All Stakeholders

ITA Group

It’s safe to say: experiential marketing no longer lives only in B2C. Proactively bringing together perspectives from sales, marketing, HR—even sponsors—gives you a wide lens on what success will look like. Need to choose between budgeting for an evening gala or hosting an offsite networking experience?