Smart Meetings

AUGUST 3, 2021

They see most clients that went virtual during lockdown switching to fully live as conditions allow with no intermediary step or future plans of going hybrid. On the higher end, big corporate may be willing to spend the money to create a virtual experience for internal staff, but many B2C expos plan to offer a live experience only.

Remote 279

Remote B2C Speakers Sponsors 279

Endless Events

JUNE 24, 2021

Whether you’re in B2B, B2C, or you simply love music festivals, this episode offers an insightful glimpse into the future. ” 2021 Live Event Experience: B2C Versus B2B. “They just want to take a year off from the brand side because of the heat that they’re getting for continuing forward with the event.”

B2C 271

B2C B2B Events Sponsors 271

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Endless Events

APRIL 21, 2023

Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. The first thing he says they did right was to have an underlying plan driving the event’s schedule. “It leading up to the event.

Conference 194

Conference Marketing Marketing B2B 194

Alcor Mice

JANUARY 26, 2021

Since then, companies have continued exploring different ways to create a perfect virtual event. According to Bizzabo, as much as 93 % of event marketers have incorporated virtual events into their strategy for 2021. It is clear that virtual events are here to stay for the foreseeable future.

Virtual Events 52

Virtual Events Social Media Rehearsal Registration 52

Social Tables

JUNE 1, 2023

Include easy-to-spot icons linking to the event’s social media pages, registration page, and so forth. On social media pages, link back to the business website and main event page, allowing your audience to quickly access all event content. Provide informational content that your audience will find valuable.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

ITA Group

DECEMBER 3, 2020

While the B2C world has been employing customer loyalty tactics for decades—such as your credit card that generates airline miles—the B2B world hasn’t quite caught up to speed. And, as one Forrester report finds , applying tactics that work well in a B2C setting may not be as much of a stretch in B2B situations as you think.

B2B 69

B2B B2C Marketing Marketing 69