Motivation Excellence

JANUARY 26, 2019

They do diligent research in order to create effective marketing campaigns. This allows them to break into new markets, establish a presence, and become a go-to source for customers. An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection.

Communications 130

Communications Communications Marketing Marketing 130

Smart Meetings

JULY 12, 2024

Allison Aguilar Bultman Allison Aguilar Bultman, Destination Madison Destination Madison promotes Aguilar Bultman to a brand new sales position: convention sales manager, multicultural markets. Axel Najera Axel Najera, Fairmont Mayakoba Fairmont Mayakoba appoints Najera to the role of assistant director of marketing.

eCommerce 265

eCommerce Public Relations Site Selection Hospitality 265

The Abbi Agency

JANUARY 20, 2022

(January xx, 2022) — The Abbi Agency has appointed three experts in operations, creative strategy and digital marketing as partners at the fast-growing, Nevada-based PR and marketing firm. The Abbi Agency has repeatedly been named one of the Inc. Connie has been a foundational force behind the growth of The Abbi Agency.

Public Relations 65

Public Relations Healthcare Culture Government 65

The MICE Blog

MARCH 27, 2025

After the main contact left the DMC, communication was initially bumpy, leaving the organization without a Saturday evening venue. No one missed the timed workshops and the classic travel market. The long-term goal: Significantly more sustainable travel in the German market! At IMEX Koepelkerk venue was recommended.

Conference 130

Conference Sustainability Tourism Tourism 130

Smart Meetings

AUGUST 24, 2021

She also worked as area director of sales and marketing for Shangri-La Hotels and Resorts’ properties in Toronto and Vancouver; before this, she worked with Destination Toronto as director of citywide sales and event management. Westdrift Manhattan Beach in California named Jones director of sales and marketing. Diego Oviedo.

Travel 246

Travel Travel Public Relations Management 246

Smart Meetings

JANUARY 1, 2019

Smart Meetings contacted Sharlet Brennan, a content marketing consultant and president of Brennan Communications, for tips on how to leverage all that traffic for events. She shared that most event professionals use social media for marketing, but are not completely utilizing the advantages each platform. Risk Management.

Social Media 279

Social Media Media Consulting Sponsors 279

Smart Meetings

MARCH 3, 2023

Formerly a postgraduate in public relations and advertising, working with technology clients as a PR executive, a vacation to the Cayman Islands was all it took to change Pereira’s career trajectory forever. “I Like Pereira, Goodman also worked in marketing and advertising. This was what I was also doing in my previous job.

Event Planning 246

Event Planning Advertising Hospitality Public Relations 246

Smart Meetings

APRIL 27, 2021

From a focus on flexibility to communication and advocacy for the local community, these go-getters grew stronger and wiser. Following, in their own words are their stories of growing more flexible, resilient advocates for their communities who are now armed with an understanding of the importance of communication and humanity.

Tourism 279

Tourism Tourism Communications Communications 279

Smart Meetings

SEPTEMBER 13, 2022

Walt Disney World Swan and Dolphin Resort in Lake Buena Vista, Florida, has named Clark senior sales executive; she will focus on the New England market. Her New England-based hotel experience includes Metro Market Boston, where she worked as group sales manager, and InterContinental Boston, where she worked as sales manager.

Public Relations 245

Public Relations Hospitality Management Communications 245

Convene by PCMA

FEBRUARY 24, 2025

Make sure your social and paid media teams communicate and collaborate. Sara Fellows is the senior director of social media and influencer strategy and Keith Campbell is the paid media manager at mdg , a Freeman Company, a full-service marketing and public relations firm specializing in B2B events.

Social Media 101

Social Media Media Platform Public Relations 101

Smart Meetings

AUGUST 4, 2023

Joelle Park Joelle Park Park is appointed to the role of senior vice president and chief marketing officer at BWH Hotels. In this executive role, Park will lead the company’s global marketing, brand strategy and communications. In this role, Donatelli will oversee the Southeast market.

Sports 233

Sports Promotion Sustainability Public Relations 233

The MICE Blog

JANUARY 15, 2024

Over 80 students fill positions in marketing, communications, PR, legal, finance, administration, content, brands and so on and work on this event almost full time and voluntarily, for which they receive study credits. Their approach to organising and marketing this event differs from how my generation approaches event management.

Conference 264

Conference Advertising Speakers Communications 264

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams.

Marketing 130

Marketing Marketing Social Media Communications 130

Smart Meetings

APRIL 21, 2023

Doug Klein Klein is vice president of marketing and communications for Lark Hotels , which operates 50 properties in New England and California. Virgin Islands named Mojica director of sales and marketing. Dowling will lead communication efforts with PTG’s Preferred Hotels & Resorts, Beyond Green and PTG Consulting brands.

Public Relations 130

Public Relations Consulting Communications Communications 130

The Abbi Agency

JUNE 9, 2021

We work with developers to identify smart objectives, positioning them within the community as experts, leaders, entrepreneurs and innovators, and to help educate their intended audiences. Here are a few ways we work with our developer clients: Expert Positioning. Strategy is Essential.

Public Relations 162

Public Relations Retail Audience Media 162

Convene by PCMA

FEBRUARY 13, 2023

The National Restaurant Association Show used industry professionals and past attendees to market the 2020 show. And that’s what makes social proof such an effective tool for marketers, including event marketers. Industry luminaries are often thought of when creating speaker lineups and influencer marketing.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams.

Marketing 100

Marketing Marketing Social Media Communications 100

The Abbi Agency

JULY 27, 2021

This process ensures that they can speak to messaging that lines up with your communications goals for the company, so that you can best utilize them for appropriate expert positioning opportunities. Statista : A platform offering a wide variety of market and consumer data across several industries, including health. We Leverage Data.

Healthcare 130

Healthcare Public Relations Publishing Media 130

Convene by PCMA

NOVEMBER 6, 2024

She brings extensive experience in strategic communications and public relations to her new role, having worked across public policy, higher education, and media. She most recently served as chief of public information at Sinclair Community College. Kurt Seifert has joined the team as an account manager.

Public Relations 52

Public Relations Advertising Tourism Tourism 52

Social Tables

JULY 31, 2018

The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or public relations. Sponsorship.

Sponsors 149

Sponsors Logistics Vendor Events 149

DCI

MAY 25, 2023

DCI’s team of destination marketers has been in your shoes. As college graduates from around the world, they have a few key messages – pardon the marketing lingo – for you as you consider your first career move, whether it’s in destination marketing, or marketing communications more broadly.

Marketing 77

Marketing Marketing Public Relations Tourism 77

Endless Events

DECEMBER 16, 2019

And after I got through kind of simpler tasks, like answering fan mail, as I grew in that position, they let me work on his marketing summit. From Coca-Cola to Nike bringing their most senior marketing executives to Akron, Ohio to meet with LeBron” “I was on the planning team for that at maybe age 19. .

Networking 194

Networking Events Conference Platform 194

Convene by PCMA

OCTOBER 9, 2023

With more attendees registering later for events, the two-month period right before the event has become the make-it-or-break-it point for marketers. All of this means that the two-month period right before an event has become the make-it-or-break-it point for marketers.

Registration 105

Registration Publishing Public Relations B2B 105

Convene by PCMA

DECEMBER 11, 2024

Marketers have embraced data-driven personalization, automation, and the growing power of influencers, among other key trends. And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants.

Trade Show 52

Trade Show Social Media Events Trends 52

Convene by PCMA

DECEMBER 30, 2021

The World Pet Association’s open, honest, and empathetic communication leading up to SuperZoo 2021 led to a high-energy event — even for the pets. We channeled our certainty into a communications strategy that would instill confidence into our audience. Courtesy WPA). Produced by?World World Pet Association (WPA).

Public Relations 98

Public Relations Events Communications Communications 98

Convene by PCMA

NOVEMBER 6, 2023

Events play a critical role in many companies’ marketing mix — giving them exposure for their brands, launching new products, and meeting with buyers. During this time, many companies moved the function of “events” from the sales department to the digital department, which rolls up to marketing.

Marketing 59

Marketing Marketing Public Relations B2B 59

DCI

AUGUST 17, 2023

When it comes to measuring campaign success, destination marketers often default to raw data that fails to tell the entire story – or even the right story. Destinations International promotes qualitative measurements in its latest Public Relations Measurement Guidelines Handbook for Destination Organizations.

Public Relations 74

Public Relations Advertising Communications Communications 74

DCI

MARCH 22, 2023

In this role, Patience will oversee DCI’s Talent Attraction practice area, which helps cities, states, regions and countries to attract the workforce of the future through custom research and targeted marketing campaigns.  In response to the increasing challenges that communities around the U.S.

Public Relations 87

Public Relations Website Speakers Tourism 87

Interface Tourism Spain

AUGUST 1, 2023

During the pandemic, Interface Tourism drew up a plan to develop a pan-european structure and a unique mix of services to create a completely new approach to tourism marketing and communications that is perfectly adapted to the needs of destinations and travel brands in today’s context.

Tourism 52

Tourism Tourism Marketing Marketing 52

Endless Events

MARCH 24, 2020

Mark is the VP of Marketing of Digital Monitoring Products (DMP). “And the public relations before a trade show nowadays you can’t just drop it on the day of the trade show, they’ll never be seen. Pull up our MailChimp email marketing and let’s get ready to send an email. And invest in some coms.

Trade Show 239

Trade Show Rehearsal Platform Events 239

Convene by PCMA

JANUARY 12, 2023

While getting attendance and revenue to pre-COVID numbers is understandable, doing so by defaulting to the legacy versions of our face-to-face events — with few if any changes to content, layout, and marketing — isn’t a wise strategy. Attendees’ priorities are shifting. Technology must be executed with greater intention. On the Web.

Logistics 105

Logistics Events Public Relations B2B 105

Tourism eSchool

NOVEMBER 30, 2022

Your brand is the most powerful marketing weapon your tourism business has at it's disposal. You can attract your Ideal Customers without a strong brand, however it makes your marketing efforts so much easier and more successful if you have a clear and consistently communicated brand message throughout your business.

Tourism 93

Tourism Tourism Social Media Website 93

Travel Daily Media

SEPTEMBER 4, 2024

Aiming to provide solutions and policies to drive sustainable tourism development ITE HCMC 2024 is proud to be a prestigious tourism Expo, gathering hundreds of senior leaders and tourism experts from domestic and international markets for in-depth seminars and forums.

Seminar 101

Seminar Tourism Tourism Sustainability 101

Stova

JUNE 30, 2023

While organizing a remarkable event is essential, effective marketing strategies play a vital role in maximizing attendance and creating buzz around your event. This blog post will explore several key marketing strategies that event professionals can leverage to boost event registration and make their events truly remarkable.

Registration 52

Registration Marketing Marketing Social Media 52

Bizzaboo

JANUARY 8, 2024

What is the Difference Between Event Branding and Event Marketing? Event branding and event marketing are distinct but interrelated concepts in the event industry. Event marketing focuses on promoting your event to attract attendees and generate interest. Why is Event Branding Important?

Conference 105

Conference Social Media Sponsors Registration 105

Solimar International

MAY 8, 2022

Virginia is an unique US state who has nailed their tourism marketing messaging. I received a degree in Communication with a focus in Public Relations from Virginia Tech. I received a minor in Hospitality and Tourism which is how I learned about tourism management and destination marketing organizations.

Destination Management 98

Destination Management Organization Management Tourism 98