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What plan do you have in place to communicate important messages to your attendees? Crisis communication is an essential, if often overlooked, element for all events. This is what I learned from planning and communication with internal stakeholders to PR and event cancelation best practices with examples you can use.
While we’ve talked a lot about how the pandemic affected planners and attendees, we haven’t focused on exhibitors’ experience all that much. But low attendance isn’t the worst part; it’s event planners’ behavior post-event that really grinds his gears. I’m not whole. It was a bait-and-switch.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events.
Our art scene, specifically glass, since we do have so much of it here, really gives people a view of Seattle that is so unforgettable and completely authentic to who we are as a community.” If you’re a planner interested in working some Refract events into your attendees’ experience, get in touch with the Refract team early.
How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?
Master planner consultants offer 6 tips for negotiating your next corporate event Does this sound familiar? View Webinar on Demand: Unlocking The Secret Weapon of a Corporate Planner 1. Look for Synergies When Booking Venues For corporate planners aiming to efficiently source for their next event, Shaffer offered up some initial tips.
As event managers, our goal at the end of a long-awaited event is to ensure meeting planners and their constituents are happy. Everyone prefers a different way to communicate, so it’s important to work with our team ahead of time to determine if email or text communication is preferred on site so that we can all be prepared.
Smart Meetings spoke with Heather Pilcher, CEO & executive producer of Blue Spark Event Design to get the nitty gritty on the current state of event budgets and what meeting planners should be aware of as they ramp up to their post-Covid events. Ultimately, the dynamic between hotels and event planners has shifted since the pandemic.
By working with Visit Bellevue, the planners for Lenovo Tech World 2024 show the transformative power of partnership. Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it. Having this kind of advocacy is completely helpful.”
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Let’s learn more. It’s more than just the physical of what they have available.
Whether you’re incorporating sustainable measurements into your RFPs, tracking down low-carbon menus or combing through LEED certified venues, you know you’re a green planner. Beyond learning how to design more sustainable events, participants learn how to communicate the business value of sustainability. So, what’s next?
Case studies from Auto Care Association, CompuSystems and National Business Aviation Association brought the challenges and solutions to, in some cases, breathtaking life as meeting planners shared how they handled crises as severe as protestors handcuffing themselves to a $100-million private jet. Poultry & Egg Association.
SM How does offering these resources improve the event experience for attendees and planners? For planners, these tools enhance the events value by fostering engagement, sparking ideas and empowering participants to create meaningful change. This in turn increases internal buy-in, likely event funding, attendee experience and loyalty.
For suppliers looking to expand their business and stand out in a competitive landscape, one of the most lucrative opportunities involves connecting with meeting and event planners. Understand Your Target Audience: Who Are Meeting & Event Planners? Define Your Unique Value Proposition Event planners are inundated with choices.
Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom , in its limited form, is still a choice for many virtual event planners because it’s budget-friendly and easy to use. 10 Benefits Of Event Platforms.
Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. As the technology sector within the industry grows, many planners are leaving traditional event planning for event technology jobs.
Chances are you’ve heard of asynchronous communication or learning before; the type of communication where participants don’t interact in real-time (at the same time). It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events.
And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. Prior to event apps and platforms, event planners relied on pre-event and post-event surveys to measure event ROI. The Benefits Of Event Technology & Effective Communication.
But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? Event planners should have somebody available to them 24/7. And finally, software companies should see event planners as long-term partners rather than one-time customers. The success of their event depends on it!
When event planners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. Based on analytics reports, event planners can adjust their event strategy in the most optimal way to ensure higher attendee retention in the future. The Power Of Personalized Communication.
Surprise Perks Leave a Lasting Impression Most meeting planners evaluate hotels based on predictable factors: space, facilities, amenities, and cost. A thoughtful upgradebe it a complimentary spa voucher, a room upgrade, or a personalized welcome packagesticks in a meeting planners mind long after their initial visit.
Event planners often forget to consider whether their tools are suitable for the job and their budget leading to overspending and inefficient processes. In today’s Event Tech Podcast episode, Brandt Krueger and Kyle Kocinski talk about the event tech stack and several tools that event planners might want to incorporate into their stack.
RFP and Event Planner Selection When seeking an event planner, providing a detailed and comprehensive Request for Proposal (RFP) is crucial. Relying on event planners to ascertain the scope of work without this essential information can result in miscommunication and subpar planning outcomes.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Roughly speaking, planners divide their entire budget into several distinct ‘areas’ of the event. Nothing more, nothing less!
Consider adding one to your upcoming event and automate some of your event communications. Event planners can implement them in various ways: embed them into your instant messaging apps , such as WhatsApp or Messenger, use SMS texting , embed them on your event website. What they are, how to implement them, and their benefits.
Conway joined the team in 2010 at vice president, communications and public relations, before moving into the executive leadership team in 2017. She will now work to further enhance marketing and communication efforts and partner relations. She steps into the role following Jeff Millers retirement, who served in the role for 19 years.
While weve made progress as an industry toward more sustainable event practices, how can planners assume a climate-focused role to help move the needle further? In the scientific community, for example, potential registrants are opting not to travel to in-person events because of their environmental impact.
Another example, Kleinfeld says, “After the Vegas shooting, many planners reconsidered holding outdoor events for fear of harm. So what will planners do?” Planners] should include it in RFPs, too, so venues know the planner and their organizations take it seriously. Same with a crisis communication plan,” he adds.
Concise communication and teamwork heralds a successful event Editor’s Note: Putting an event together is a lot of work. Read More : Oakland: A City Rooted in Community Solution: This required good communication internally and externally. Putting on a multi-day annual event is a higher level undertaking. AV, furniture etc.);
By working with Visit Bellevue, the planners for Lenovo Tech World 2024 show the transformative power of partnership. Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it. Having this kind of advocacy is completely helpful.”
For example, they know how to deal with bad weather at events and how to build a crisis communication plan. However, according to Event Brew , many are yet to master planning disruption-proof events amidst the pandemic – or at least master the way they communicate the unavoidable uncertainty. Let’s get brewing!
Read More : Work Smart: The Art of Communication Proactive collaboration is keyeach meeting should result in concrete action plans that demonstrate exhibitors input is being implemented. Strong communication, actionable support, and collaboration are the foundations of these partnerships.
As meeting and event planners responsible for the safety of sometimes thousands of people, we cannot take anything for granted. 2: Always Have a Backup Plan (or Several) As a meeting planner, you know that not having a Plan B, C or Z, means you are doomed. Does the venue have specific protocols that event planners have to follow?
By working with Visit Bellevue, the planners for Lenovo Tech World 2024 show the transformative power of partnership. Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it. Having this kind of advocacy is completely helpful.”
What makes change requests so difficult and tips to resolve Most meeting planners have experienced the need to make last-minute changes to an upcoming event. This can prove to be a hassle, for the event planner who wants their request fulfilled and for the venue that’s finding difficulty in fulfilling that request.
Whether you’re planning a company event or an exhibition, it’s key that attendees all have the ability to efficiently communicate with one another and engage with the content. After the pandemic hit us, event planners had no choice but to make an unprecedented pivot to virtual events. Translation For Events Matters.
By working with Visit Bellevue, the planners for Lenovo Tech World 2024 show the transformative power of partnership. Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it. Having this kind of advocacy is completely helpful.”
Meeting planners are needed more than ever. The American Hotel & Lodging Association (ALHA) reported that an estimated 67% of hotels are experiencing staffing issues and shortages, and 68% of planners are new to the meetings industry since COVID. Planners may also want to consider disability as a factor. Is it race?
Our art scene, specifically glass, since we do have so much of it here, really gives people a view of Seattle that is so unforgettable and completely authentic to who we are as a community.” If you’re a planner interested in working some Refract events into your attendees’ experience, get in touch with the Refract team early.
By working with Visit Bellevue, the planners for Lenovo Tech World 2024 show the transformative power of partnership. Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it. Having this kind of advocacy is completely helpful.”
AR for events can also significantly change how presenters and event plannerscommunicate with attendees. . AR Can Help Planners and Venues. Communication and Networking. Moving onto the next topic, Will mentions the massive potential for new communication methods that AR brings to the events industry. asks Will.
Having a Plan A and Plan B is important for planners going into their events. Clear Communication with Clients and Attendees. Clear and precise communication is crucial in producing a successful event during these unpredictable times. Flexible Contract Language. The post What Event Planning Best Practices Are Here to Stay?
By working with Visit Bellevue, the planners for Lenovo Tech World 2024 show the transformative power of partnership. Lenovo Tech World is the global technology company’s annual event, and as events at this level go, it’s an enormous undertaking for the planners organizing it. Having this kind of advocacy is completely helpful.”
How we communicate with our attendees matters, so it’s vital to learn what mode of communication they prefer and not be too spammy. But as always, what matters the most is that event planners know their stakeholders well. So, what is the best way to deliver email notifications? Is it push notification or a text?
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