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Megan Conway Megan Conway, Travel Portland Travel Portland has named Conway as president and CEO, promoting her from her earlier role as chief strategy officer. Conway joined the team in 2010 at vice president, communications and publicrelations, before moving into the executive leadership team in 2017.
Development Counsellor’s International (DCI) is pleased to announce the promotion of Caitlin Teare to Vice President, PublicRelations, Economic Development. After nearly five years of working as a political communicator in the United States Congress, Caitlin joined DCI’s economic development team in the fall of 2015.
He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio. Kauffman takes on the role of regional director of communications.
and across multiple departments, including brand management, publicrelations and digital content creation. Providing clients with a global network of communications agencies, The Abbi Agency joined the premier international communications network IPREX in 2021. coordinator to manager?
After the main contact left the DMC, communication was initially bumpy, leaving the organization without a Saturday evening venue. The organization promotes travel by public transport and has been compensating for the entire event for years. The team transported equipment directly by van on setup day.
Allison Aguilar Bultman Allison Aguilar Bultman, Destination Madison Destination Madison promotes Aguilar Bultman to a brand new sales position: convention sales manager, multicultural markets. She most recently served as director of business development at Mutika, Italy’s premier Experience Management Company (EMC).
Smart Meetings contacted Sharlet Brennan, a content marketing consultant and president of Brennan Communications, for tips on how to leverage all that traffic for events. More often, companies are dealing with tragedies ranging from publicrelations scandals to natural disasters. Risk Management. percent.
She also worked as director of publicrelations and communications for Terranea Resorts in Rancho Palos Verdes, California. Licygiewicz has been promoted to general manager of Albany Capital Center (ACC) in New York; she was previously director of sales. Haase is president of newly formed Travel Santa Ana in California.
In this executive role, Park will lead the company’s global marketing, brand strategy and communications. With 21 years of experience in college athletics in the realms of marketing, promotions, advertising, sponsorship sales and activation, graphics, licensing and event production, Suitt provides unsurpassed expertise.
An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. The Make-Up of Marketing Communications. So what does marketing communications entail, exactly? Just keep them in mind as you read on and learn how to create your own marketing communications strategy.
From a focus on flexibility to communication and advocacy for the local community, these go-getters grew stronger and wiser. Following, in their own words are their stories of growing more flexible, resilient advocates for their communities who are now armed with an understanding of the importance of communication and humanity.
At The Abbi Agency, we work with developers ranging from commercial, industrial, residential and mixed-use, each serving a different purpose or fulfilling a certain need in the communities they serve. Our approach to promoting this type of work varies based on each development’s unique set of goals, messaging, audiences and purpose.
“And the publicrelations before a trade show nowadays you can’t just drop it on the day of the trade show, they’ll never be seen. So we had already been counting down new product promotions. We’ve been promoting the show with a color graphic of our trade show, a photo of our trade show booth.
She brings extensive experience in strategic communications and publicrelations to her new role, having worked across public policy, higher education, and media. She most recently served as chief of public information at Sinclair Community College. Emily Crane has joined the team as an account manager.
The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or publicrelations. Sponsorship.
For example, if we see low registration numbers among event alumni, we may deploy targeted communications highlighting how the event has been enhanced from previous years, including new features, planned product launches, and first-time speakers. Or experimenting with SMS (texting) as a means of promoting a one-day flash sale.
Leveraging partner-in-promotion tactics, like scripted posts and images that make it easy for speakers, exhibitors, and even other attendees to promote their presence at your event, can also lead to more conversions. Make it certifiable.
These events will offer profound insights, specialised knowledge, and practical experience to deliver practical solutions and propose effective policies and strategies to contribute to the promotion of sustainable tourism development. Domestic exhibitors make up 77%, while international exhibitors account for 23%.
Destinations International promotes qualitative measurements in its latest PublicRelations Measurement Guidelines Handbook for Destination Organizations. Communicators must reassess how they set their own destination-specific goals and gauge success by opting to include more qualitative PR measurements into their evaluations.
You could promote your event on social media, in industry publications, and through email marketing. Your event message should communicate the benefits of attending your event and answer the question: “What’s in it for me? This will help you stay on track and ensure that you are consistently promoting your event.
I received a degree in Communication with a focus in PublicRelations from Virginia Tech. Even before 2020, our office focused on promoting our outdoor recreation because our area offers outdoor amenities that people of all ages and backgrounds can enjoy.
Marketing The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Pro tip: While not a requirement, we’ve seen great success in recruiting committee members that already hold a full-time role in marketing or publicrelations.
Heather Kirksey and Jason Lusk Atlanta Convention & Visitors Bureau (ACVB) has promoted Heather Kirksey to vice president of publicrelations, corporate events and membership. In her new role, Kirksey will lead the membership and events team, in addition to the organization’s publicrelations department.
Event marketing focuses on promoting your event to attract attendees and generate interest. Event branding sets the foundation for effective event marketing by creating a visual identity that can be used in promotional materials. Although event branding and marketing are distinct, they are closely intertwined.
Yes to all of the above, according to Kimberly Hardcastle-Geddes, CEM, president of the marketing and publicrelations firm, mdg, who offered 20 real-world examples of personalization in her presentation, “ Facilitating Curated Event Experiences: How Thinking Small Delivers Big Returns ,” at Convening Leaders 2024.
Visit Salt Lake (VSL) has appointed Ryan Mack as its director of media and communications to support VSL’s mission and promote Salt Lake as a travel destination for tourism and conventions. In his new role, Mack will manage publicrelations and communication efforts for VSL, targeting local, national, and international media sources.
In the field of communication and publicrelations, we see how generative AI has become a powerful tool. Instead of simply asking for “ideas for an article on wine tourism,” you could say, “ideas for an article promoting wine tourism in Spain to an audience aged 30-55 with a medium to high income.”
In the field of communication and publicrelations, we see how generative AI has become a powerful tool. Instead of simply asking for “ideas for an article on wine tourism,” you could say, “ideas for an article promoting wine tourism in Spain to an audience aged 30-55 with a medium to high income.”
Dani Schneider and Abby Feltzer Choose Lansing has announced a promotion and a new hire. Dani Schneider, CTA, has been promoted sales manager after previously serving as Choose Lansing’s sales and services coordinator. Selena Coles Visit Williamsburg has named Selena Coles as its new publicrelations specialist.
At Visit Seattle, Byington will oversee all marketing and brand development initiatives to promote tourism across travel segments, including meetings and conventions, leisure, transient, and international markets.
Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, publicrelations (PR) tells your brand story, shaping public perception. PR is a vital part of event promotion. Promote your event on social media.
Laura Gonzalez will serve as national account manager, focusing on the sports tourism market to promote Jacksonville as a destination for youth, amateur, collegiate, and professional sports, as well as sports conventions. Paul Pettas has been promoted to the role of vice president, brand and communications for Sodexo Live.
I could think of no better time than International Women’s Day to engage with women that I admire who hold tourism leadership roles – from head roles in communications and marketing to the C-suite – to delineate what work remains, and what advice they’d give other women early in the career about embracing a career in the tourism industry.
During the pandemic, Interface Tourism drew up a plan to develop a pan-european structure and a unique mix of services to create a completely new approach to tourism marketing and communications that is perfectly adapted to the needs of destinations and travel brands in today’s context. The credo of HOPSCOTCH?
Hill will focus on publicrelations, promotions, brand partnerships, and social media for Ensemble’s hotel portfolio. She previously worked in marketing and communications at the Westin Anaheim Resort.
“It can be more intimidating to walk into an art museum than say a zoo, because people can explain to their children what a giraffe is, but when they walk into an art museum they feel like they need to know everything about who Picasso was,” said Shannon Robb, the Communications and Public Affairs Coordinator for the Denver Art Museum.
Keep reading to learn how to create a conference budget, costs to consider, and promotional expenses you won’t want to forget — plus get access to our event budgeting templates. To ensure you don’t overlook anything, maintain open lines of communication with all event stakeholders, including management, finance, and event sponsors.
Develop a Comprehensive Marketing Plan A well-thought-out marketing plan is the backbone of successful event promotion. Craft Compelling Messaging To entice potential attendees, you need to communicate the value and unique selling points of your event effectively.
Their role extends beyond event planning and execution; they enable marketing and sales teams to promote the event and capitalize on the leads generated effectively. They ensure that the marketing team’s promotional strategies align with the sales team’s goals and targets. Let’s explore the event team’s role as a unifying force.
Development Counsellors International (DCI) is pleased to announce that Kayla Leska has been promoted to vice president of publicrelations within its Tourism Practice. During the last decade, Kayla has crafted strategic communications plans and implemented tactical programs for U.S. Congratulations, Kayla!
The Ritz-Carlton Key Biscayne, Miami and The Ritz-Carlton Coconut Grove, Miami welcomed Flint as market general manager and promoted Lora to area director of marketing. Lora has been with the hotels for 12 years, beginning her career at The Ritz-Carlton, Fort Lauderdale as its publicrelations manager. Regis Beijing. Von DeLuna.
-based event and experience marketing agency, empowers purpose-driven communities to engage vital audiences, advancing the mission for top brands, businesses, and universities. Communications. beedance Atlanta, GA beedance is a boutique creative agency full of doers and problem solvers. Digital Experiences.
Consider going above and beyond by providing them with highly personalized communications and dedicated customer service to help them make a thoughtful decision about travel and to plan a productive and successful show experience. Put Content at the Center of Building Back.
Then they began to rethink the angle they were promoting Houston. When this department was created and given a separate budget we renewed our commitment to promoting Houston as a leisure destination,” said Pilar Florez , the Director of Tourism for Visit Houston. Shifting Gears to Attract Leisure Travelers.
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