Smart Meetings

MARCH 25, 2024

The annual customer gathering and user conference for the largest event tech company on the planet, Cvent Connect, is moving to Henry B. We asked Rachel Andrews, senior director of meetings and events, what 3,500 anticipated attendees can expect in the new location and expanded agenda. The evening event promises Texas-style fun.

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Trade Show Networking Vendor Education 243

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

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Marketing Marketing Audience Social Media 296

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

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Registration Meeting Proposal Trade Show 264

Endless Events

MAY 12, 2022

What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more. “I planned a conference in 2020 that got canceled.

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Planner Events Virtual Events Trade Show 320

Endless Events

AUGUST 24, 2018

Hopefully, it’ll also make your event sticky enough to turn event goers into customers and repeat attendees. And if you’d want to get more of these event hacks in your inbox, subscribe to our blog ! This Checklist Could Save Your Trade Show. Trade shows are intensely competitive.

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Attendee Trade Show Social Media Airlines 189

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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Trade Show Panel Technology Technology 246

Endless Events

NOVEMBER 16, 2018

They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. The creative committee builds the brand of your event and ensures it’s consistent throughout the entire event, from pre-event marketing to an after-event survey.

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Event Planning Social Media Events Trade Show 325

Convene by PCMA

JANUARY 19, 2023

Have you made resolutions for your 2023 event planning? With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Endless Events

FEBRUARY 11, 2022

How To Gamify Events? Include gamification in your event marketing strategy – event gamification works best when people know all about the challenge before the event kicks off. As mentioned, choosing one method of gamification for events over another depends on your specific event goals.

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Platform Sponsors Social Media Events 317

Endless Events

OCTOBER 4, 2022

Seeing an uptick in average sale values after an event means you’re doing something right. For example, if the people you up-sell at your conference used to have a $200 average sale value, but now they’re spending $500, that means you have more money in your pocket — and that’s a good thing. Gross Profits – Costs] / Costs X 100.

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Registration Sponsors Events Trade Show 317

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Who are you trying to reach with your event?

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Event Marketing Marketing Marketing Social Media 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Endless Events

FEBRUARY 16, 2018

How Can You Make Your Conference More Relatable? Despite the trends in the industry, many event professionals still focus on keeping audiences entertained in order to keep them on track. While the idea isn’t too far-fetched, that’s the wrong approach if you want to make your event meaningful. Is it event technology?

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Management Event Apps Social Media Events 237

MeetingsNet

FEBRUARY 21, 2023

The Professional Convention Management Association is now supporting ECA’s work speaking out on the importance of business events for economic growth and job creation. We know that if we expect our industry to transform, we need to lead that transformation, and ECA provides a critical platform to do so.”

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Conference Trade Show Sustainability Platform 97

MeetingPool

JANUARY 14, 2021

I had my first experience presenting at a Virtual Conference and it was a success, as far as I’m concerned. For all of the organizations that have depended on trade shows, conferences, and other types of events to help generate business (sales […].

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Conference Trade Show Organization Events 94

Bizzaboo

JANUARY 3, 2024

We know how hard it can be to find great events to attend, so we’ve made it easier for you. In this post, you’ll find a comprehensive list of the most important event industry conferences that every event professional should attend this year. Don’t see your 2024 conference for event planners on this page?

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Planner Conference Trade Show Incentives 105

Social Tables

FEBRUARY 24, 2021

Invite your audience to a conference you’re hosting. Subject line: Save the date: [Conference name] is almost here! Body: Announcing [conference name] for [year]! We’re so excited to share the good news with you: [Conference name] will be [debuting or returning] to [city, state] on [date(s)]. We’ll see you there!

Trade Show 142

Trade Show Seminar Retreat Sponsors 142

Convene by PCMA

DECEMBER 11, 2024

And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants. Networking at scale is a key strength of trade shows and conferences something no local gathering or online option can match.

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Trade Show Social Media Events Trends 52

Bizzaboo

MARCH 4, 2020

Event marketers are no strangers to last-minute changes and crises. Should screening reveal an elevated risk for an attendee, the person will be isolated immediately to prevent exposure to conference participants. You can see the full list of RSA conference updates here. COVID-19 has landed. You can find an excerpt below.

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Conference Vendor Speakers Registration 128

Smart Meetings

AUGUST 27, 2018

A new Harvard Business Review study shows an overwhelming majority of companies (90 percent) prioritize staging events for customers and potential customers because for more than half of them, event marketing is the most valuable marketing channel they have. Impact Measured. Next Steps.

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Sponsors Trade Show Banking Events 124

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023.

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. The CMO Council defines “NextGen” events as spanning different formats (virtual/webinar, in-person, and hybrids), as well as types (e.g.,

Event Marketing 84

Event Marketing Marketing Marketing Healthcare 84

Social Tables

OCTOBER 6, 2018

Today, planners are racing to adapt to trends that make conferences and events more engaging and dynamic than ever before. While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. So they’re boldly blending the two when they travel to exhibitions and trade shows.

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Trends Meeting Trade Show Events 157

Bizzaboo

DECEMBER 6, 2023

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2024 marketing events. Expos : A global event that strives to promote progress and foster cooperation.

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Marketing Marketing Conference Affiliate 105

Bizzaboo

NOVEMBER 30, 2022

Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. Learn from thought leaders at successful brands, discover new tools, and get to know your colleagues at these 2023 marketing events. Expos : A global event that strives to promote progress and foster cooperation.

Marketing 98

Marketing Marketing Conference eCommerce 98

Convene by PCMA

OCTOBER 4, 2024

Attendees explore the trade-show floor at the Annual Conference of the National Council for Mental Wellbeing, The Annual Conference of the National Council for Mental Wellbeing, known as NatCon , is the largest gathering of behavioral health professionals in the United States. But with growth comes challenges.

Trade Show 98

Trade Show Event Design Networking Attendee 98

Convene by PCMA

MAY 19, 2023

If event marketers want their message to resonate with attendees, they must speak the language of event goers — not the other way around. Jargon is pervasive in marketing — and event marketing is no exception. Are they interested in trade show education or conference learning and content ?

Event Marketing 59

Event Marketing Marketing Marketing B2B 59

Social Tables

OCTOBER 6, 2018

Over the 45+ years Experient has served the industry, they’ve defined 20+ event personas that group attendees into buckets based on their preferences, motivations, and actions. By creating “journey maps” at a recent conference, the team was able to outline completely different experiences for attendees based on their personas.

Meeting 158

Meeting Trade Show Events Social Media 158

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

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B2B Event Marketing Marketing Marketing 52

Bizzaboo

DECEMBER 22, 2020

The most authoritative list of 2021 virtual events and conferences on the internet. Virtual events are nothing new but—as we discuss in our comprehensive guide to coronavirus and events —we're seeing many organizers pivot from in-person to digital. Virtual Events & Conferences in 2021. Start Date.

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Virtual Events Conference Insurance Events 105

Eventtia

MAY 20, 2022

No shows, people who are zoning in and out, and those that leave in frustration are only going to lower your ROI. So it’s up to you, the event organiser, to foster as much engagement as possible. And the traditional conference swag bag is a great way to do just that. Work-related goods. That’s much more on brand.

Virtual Events 77

Virtual Events Conference Events Banking 77

Bizzaboo

AUGUST 24, 2022

Inspire your event strategy with these event marketing examples from leading brands including Apple, Glassdoor, Marketo, and SpaceX. Events are more than just stuffy meetings and crowded exhibition halls. But how do you take the idea of bringing people together and turn it into an essential marketing channel?

Event Marketing 52

Event Marketing Marketing Marketing Retreat 52

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. 3 Considerations.

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Advertising Marketing Marketing B2B 105

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

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Planner Meeting Online Trade Show 105

Bizzaboo

MARCH 15, 2023

BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, event marketers, and executives. BTN Group also hosts more than 35 conferences and events annually and up to three monthly webinars.

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Website Planner Certification Publishing 98

Travel Daily Media

APRIL 21, 2024

The post The Meetings Show Asia Pacific makes a roaring debut in Singapore appeared first on TD (Travel Daily Media) Brand TD. In addition, the Events Industry Council (EIC) provided introductory sessions for their Sustainable Event Professional Certificate Course, offered for the first time in the region at The Meetings Show Asia Pacific.

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Meeting Trade Show Incentives Sustainability 93

Bizzaboo

JUNE 2, 2021

Curious if event planning certifications can actually help you learn more about the industry or take your career to the next level? Read about twelve of the most popular event planning certifications and event management licenses, and learn how to obtain them in order to propel your event marketing career.

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Certification Event Planning Trade Show Events 98