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In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Let’s face it, conferences aren’t just about sitting in a room and listening to speeches anymore.
To find out what the university is teaching future meetings and event professionals and what they gleaned from the two days of sessions and networking, we asked Ryan Becker, senior vice president of communications and strategy with Visit California. They were also encouraged to attend sessions, network and take it all in.
Stuttgart is constantly evolving, offering a unique setting for hosting business events. In this blog post, I’ll showcase the unique opportunities Stuttgart offers for your event, from hotels and venues to experiences, all with sustainability woven into the event planning process.
The live events industry has faced monumental challenges over the past few years, but one critical issue has persisted for decades: the absence of a dedicated designation for our industry within the federal NAICS (North American Industry Classification System) code. ” What Is Super Sector NAICS Code 72? Auto Industry.
In recent years, many event organizers have observed a notable trend: despite offering enticing early bird registration discounts, many attendees are hesitant to commit to conferences well in advance. Let’s delve into the reasons behind this hesitancy and what event professionals can do about it.
Do you know the reasons your attendees show up at your events? A new study, aptly named “ Registration Insights Report: Optimizing revenue and attendance in the face of new attendee behavior ” by Maritz revealed a changing model for getting people to fill out those increasingly long forms, sooner.
Designing accessible events topped almost all meetings industry event agendas in 2024, but few planners understand what is required to make everyone feel welcome even as equal access moves from the desired to the required column in their job descriptions. Let’s learn more. It’s ugly and scary. Nobody wants to offend anyone.
Discover Resort Getaways for Your Next Incentive, Small Meeting, or Conference Whether your meeting is large or small, these resorts are ready for you. And if youve got a large conference or trade show in the works, who says you cant resort life it, poolside in sunny Arizona? From the 7-acre Oasis Water Park to its 120,000 sq.
Do you need to find new monetary sources for conferences, conventions and trade shows? Eight Out-of-the-box Event Income Ideas 1. Give attendees a deal on your next event. Give attendees a discount code on the last day of the conference that is only good for the next 30 days. Record and sponsor your breakout sessions.
Events are an investment, and you need a strategy to get results. Your event strategy is the game plan for how you will get a return on this event. Whether it’s more leads or a boost in sales, the right event strategy will help you get what you need. . Overall Event Strategy KPIs. Registration Figures.
Smart Meetings Incentive Experience at Phoenixs Arizona Biltmore , a Platinum Choice Award-winning property, was a festive way to end the year with the gift of new and renewed connections and a trove of insights that will make 2025 the best event season yet. Evans How do you take an event from a shared space to a shared purpose?
Mobile apps for conferences are becoming staples. If you don’t have one yet for your future events, it’s high time to give some thought to if an event app is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? Grab it here !
Successfully marketing an event relies on creating and capturing demand throughout the entire eventregistration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. What is early bird registration?
Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As an event planner, you host events to get results. But even so, you’ve got to ensure your event is a money-maker for your company. ROI Percentage.
As an event planner, you know virtual and in-person events require a completely different setup. But before you get too entrenched in booking speakers or drawing up venue contracts, it’s best to think about how you’ll get results from an in-person event. And how can you get more mileage out of this in-person event?
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. SEAMLESS REGISTRATION PROCESS.
Events are not simply about delivering valuable content and giving people some time to speak to each other. No – the magic of events lies in the overall experience your audience has. Today’s Event Tech Podcast guest knows this even though he’s not an event prof. What’s The Value Of Events?
We all know the stress of creating event sponsorship packages for each event we plan. It’s time to start forging event partnerships that go beyond one-off events. On top of that, I’m sure you want to hit a positive event ROI for your events to go with that new partnership.
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. Which virtual event platform features to look for? The result?
Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtual events in history? Even as the highest-ranked event trends predictor in the industry, even we couldn’t guess this. Here we go as we make predictions on the hottest trends to hit virtual events!
As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. Using registration metrics. Measuring event ROI in two ways.
So, you want to plan an event. Take the event planning process one step at a time. How about you start with creating an event timeline? Event timelines help you stay on track and get you excited about the event you’re going to throw together. Event timelines should support you, not weigh you down.
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. Improve Your Event App’s Performance.
Conferenceevent apps are a must for any conference in today’s world. Adding conferenceevent apps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conferenceevent app?
It would only make sense that this effort spills into the event industry. Sustainable events are one of our top choices for 2018 Event Trends.The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! Creating sustainable events is key to being a responsible event planner. .
If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. Standard Event Questions. Virtual events offer a lot of brand new possibilities.
Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Whether you’re hosting a small-scale networking event, a sprawling fundraising gala or a multi-day professional conference, generating buzz is essential for ensuring your event is well-attended by excited guests ready to engage with your work. Why not ask early-bird registrants to vote on their favorite t-shirt design?
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
It’s time for another episode of Whiteboard Wednesday, and this time we’re building the ultimate event layout! Just like many other parts of your event, layout is something to think about. But on the other hand, a great layout might just be the key to get your attendees to fall in love with the event!
Just like that, we blinked and it’s time to talk about the 2020 event trends. Instead, we’re bringing you a curated list of the top event trends for 2020. 2020 Event Trends: Personalization for Attendees. Not everyone at your event will be in the same place in their journey. INBOUND is an event that excels at this.
Will and Brandt are excited to see just how revolutionary AR will be for events. In today’s episode, Will Curran and Brandt Krueger discuss AR for Events. Together, they explore how AR for events can reshape how people interact with each other and their venues. That was one of the first real events uses I saw.
Too many eventregistrants are booking outside hotel blocks — an issue discussed during three PCMA roundtable conversations over the past year. When only two out of five of your registrants book their housing within the designated room block, you know you’re trying to work with a flawed industry model.
I use the phrase “wants and needs” a lot when talking about participant-driven and participation-rich conferences. Satisfying wants and what Abraham Maslow called growth needs are core goals of any event. Whom is your event for? Otherwise, why bother creating the conference in the first place?
Community is the hot new buzzword in the events industry, and for a good reason. Before they tackle the ROI of building an event community, Will asks Erica to share what got her to where she is today. . “I I started consulting for event organizers,” Erica says. Trends Affecting Event Communities. Let’s jump in!
This week’s Event Tech Podcast episode is a little bit different. Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. Introducing Event Technology Trends 2022.
Are you ready for the next crisis to strike at your event? Crisis communication is an essential, if often overlooked, element for all events. This is what I learned from planning and communication with internal stakeholders to PR and event cancelation best practices with examples you can use. Do not rely on one method.
Building your event budget can be a daunting task. Your event budget becomes your guide throughout the event planning process to help you make key decisions. Creating a detailed and realistic budget template goes hand-in-hand with a successful event. More: Hack Your Event Budget with Smart Meetings. Venue Fees.
As things currently stand in the events industry, we’re planning events in 2022 as if the COVID-19 pandemic never existed. In-person events are back in all their glory. And to the Event Brew hosts, they often look identical to 2019. She notes that, indeed, some events look a lot like 2019 in 2022.
Event app platforms have been all the rage for quite some time now in the world of event tech, so it’s only natural that investments in event platforms come next. Hopin , the 2019 London-based start-up, is considered a unicorn among event apps. One gigantic Intel conference, for example.”
What better way to learn more about the exciting world of event technology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform. Press play and join them!
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. In a sense, all events are experiential. social media wall).
Are you focusing on your events audience engagement this year? This was apparent at their QuickBooks Connect Conference, which demonstrated different techniques to keep their attendees happy and engaged. Of course, at the core of the event was a set of relevant and directly-usable content that the attendees could take home.
Creating a safe, friendly and memorable event Forging a safe and engaging space can be a tall order for some meeting planners, but there is a road map to creating an inspiring event that will continuously drive engagement for your current and future events. It is always important to remember one size does not fit all.
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