Exclusive Guest Column: How to Transform Events with Local Culture
Smart Meetings
SEPTEMBER 26, 2024
By infusing the local culture of a destination into their events, planners can elevate gatherings, leaving attendees with a deeper appreciation and understanding for the place they’re visiting. While Fiesta takes place in April, the city encourages visitors to embrace the spirit of “Fiesta” and its vibrant history and culture year-round.
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