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Technology Buying Guide for the New Event Landscape

MeetingsNet

A Total Event Program includes all the events, large and small, internal and external, that an organization hosts and attends to reach and engage their prospects, customers, and employees. Sponsored by: The pandemic sped up the digitization of meetings and events by at least five years, bringing more events—and event data—online.

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4 Ways to Add Value to Sponsorship Packages

Stova

New year, new look, new sponsorship packages… To get the best sponsors, you need enticing packages that reflect the trends shaping events in the year ahead. Attracting sponsors is more critical than ever. The good news: Great sponsors are like magnets, drawing the right people to your trade shows and conferences.

MICE professionals

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

Example: Someone becomes known to your company by submitting their information to download an ebook. They enable businesses to manage relationships with current and prospective customers. Each presents strengths, weaknesses, and levels of complexity. Like the first-touch model, the last-touch model is relatively easy to implement.

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6 Trade Show Marketing Strategies to Skyrocket Leads and Conversions

Stova

The right shows attract your best customers and prospects. Attend shows that attract your best prospects. Consider these inspired trade show marketing examples: Absolut created an AR mobile app that takes prospects on a 3D tour to the village of Ahus, Sweden, to see the distillery and learn how the company produces its iconic vodka.

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How To Increase Your Attendees’ Engagement Rate

Eventtia

Attendee engagement, also known as audience engagement or simply event engagement , refers to how well an event can hold the attention of its attendees and the level of how attendees’ interact with other attendees, the event’s content, and other elements like sponsors, brands, special sessions (i.e., Number of downloaded assets.

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Venue Marketing 101: How Improving Discoverability Generates More Event Leads

Social Tables

Think about the unique stories and history your venue has to offer clients and prospects and craft stories around those spaces. Simply sharing stories more frequently may make clients and prospects keep you top of mind more often. Look at how many major clients or prospects you have today. Show and Tell Stories.

Venue 112
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Tech Connects: How to Use Event Technology to Support Networking

Stova

AI-driven matchmaking algorithms can suggest potential connections based on attendees’ profiles, interests, and objectives to improve the relevance of networking prospects. Download our ebook Building Sponsor-Worthy Event Experiences by Maximizing Attendee Value. Ready to level up your sponsorship packages?