Airline Marketing and Advertising Use Cases from American Airlines, Ryanair, Air France, and Others
AltexSoft Travel
JANUARY 31, 2020
Airline companies were also the first to practice eCommerce by founding and operating online travel agencies (OTA). For example, Virgin Atlantic is currently testing booking capabilities through Skyscanner’s Direct Booking Platform. Integrating social networks as a part of travel experience. So did American airlines.
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