Mon.Jan 06, 2025

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The Ultimate Guide to Conference Management: Mastering the Art of Successful Events

Bizzaboo

In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Let’s face it, conferences aren’t just about sitting in a room and listening to speeches anymore. In today’s hyper-connected world, they’ve become powerful hubs where people come together to learn, share ideas, and build relationships.

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5 Lessons From the ‘Wicked’ Movie Marketing Campaign

Convene by PCMA

The LEGO Group and Universal Products & Experiences teamed up to release LEGO sets featuring characters and scenes from the movie musical Wicked,” part of the film’s marketing strategy. (Courtesy of The LEGO Group) The only thing bigger than singer and actor Cynthia Erivos riff at the end of the song Defying Gravity is the marketing blitz that catapulted Wicked: Part One into the stratosphere as the highest-grossing Broadway musical adaptation film of all time.

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Portland’s Destination Appeal Beyond the Meeting Room

Skift Meetings

Skift Take: Meeting planners are often challenged to provide exceptional experiences on limited budgets. A city with ample leisure appeal, such as Portland, Oregon, can give people a compelling reason to attend. Add in sector-specific field trips and strong EDI credentials, and this Silicon Forest is a meeting destination on the rise.

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How AI is Revolutionizing Travel and Events

Smart Meetings

The future of immersive travel Artificial intelligence is slowly but steadily changing how we work, live and travel. Smart Meetings spoke with Herman C Deboard II, CEO and founder of Huvr Inc. , an interactive video streaming and marketing platform. Deboards company allows planners to create virtual event spaces as well as customized experiences. We chatted with Deboard to better understand how the continuing evolution of AI will play into the development of the hospitality and travel industry.

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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2024 Housing Market Year In Review: A Tale of Supply, Demand, and Mortgage Rates

Redfin

14 housing trends that defined the year, including record house prices, a mortgage rate rollercoaster, and a sales sea-saw The 2024 housing market in many ways mirrored 2023: too few homes on the market, and not enough buyers willing to face high prices and mortgage rates. This pushed house prices higher and kept affordability historically low remarkable, given that 2023 ended as the least affordable year for homebuying on record.

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I am a recovering academic

Conferences that Work

My social media profiles mention that I’m a recovering academic. What do I mean by that, and why do I think it’s important? Becoming a recovering academic Describing myself as a “recovering academic” reflects my ongoing journey to balance rationality, emotion, and creativity in my life. When I was young, I was taught that rational thinking was the ultimate way to understand and navigate the world.

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Why Executive Retreats Are Worth the Investment

Gavel International

Reading Time: 5 minutes Improving your company culture is one of the best ways to position your organization for long-term success. Leadership and key executives in your business play a crucial role in crafting the culture, because workers look to them as an example. When your leadership becomes more engaged, collaborative and motivated, your other employees will follow suit.

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