Fri.Oct 25, 2024

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Smart Travel: Resources for Ethical Sourcing and Sustainable Planning + a Couple Warnings

Smart Meetings

With Smart Travel Editor Kate Zaliznock checking out the upscale offerings in Orlando this week, I thought I would jump in and share some of the items that made me put down my coffee when they crossed my keyboard. The more you know, the easier your job will be and that is definitely the case when it comes to resources that will help you find suppliers that leave a destination better and give you a short cut to reporting all your sustainable decisions.

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Rethinking Incentive Travel in a Changing Social Landscape – lessons from Bowling Alone

Pádraic Gilligan

by Pádraic Gilligan, Chief Marketing Officer, SITE The leadership of most professional associations—SITE included—are likely familiar with Bowling Alone (2000), Bob Putnam’s seminal work on America’s declining social capital. Association leaders turned to Putnam’s research to better understand the precipitous drop in membership numbers.

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Smart Moves at Impact XM, Visit Seattle and More

Smart Meetings

Stephanie Byington Stephanie Byington, Visit Seattle Byington is appointed as Visit Seattle ’s Senior Vice President and Chief Marketing Officer. She has spent her career leading several influential Seattle area brands, including TCS World Travel, Nordstrom and Starbucks. She also brings extensive experience in the travel and tourism space, with past roles such as vice president of marketing and product development as TCS World Travel.

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7 Event Sustainability Quick Wins that Make an Impact

Stova

Sustainability is an increasingly pressing concern and should be a priority that guides your event design from inception. However, it can be daunting to deviate from your normal playbook and approved vendor/partner list when you’re already being pressured to do more with less. How should you get started, and how do you get internal and external stakeholders on board?

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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A New Wellness Menu Designed Exclusively for Meetings

Convene by PCMA

Sound meditation is one of many guided wellness experiences on offer for groups at Marina Bay Sands. According to headspace’s 2024 Workforce State of Mind Report , an overwhelming percentage of employees — 77 percent — report that work-related stress has negatively impacted their physical health. That leaves an opportunity for organizers of business events to help attendees find a healthier approach to work by making wellness an essential component of their event programming.

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Experiential Events: Innovative Ideas, Examples and Tips

InEvent

Experiential events are slowly becoming a maverick in marketing. It’s new, fresh, innovative and above all, it is an incredible way for customers to interact with your product. These immersive experiences allow brands to go beyond the typical presentation, creating meaningful interactions that engage audiences on a personal level. Experiential events offer the perfect opportunity … Post Experiential Events: Innovative Ideas, Examples and Tips showed as first in InEvent.

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