Smart Meetings
APRIL 8, 2024
As American makes it easier to travel with pets, what will this mean for passengers? The next time you’re on an American Airlines flight, don’t be surprised if things look a little, well, furrier. American recently updated its pet policy, which could serve as encouragement to travelers—specifically, those who normally leave their small friends at home or try to pass them as support animals—to bring them along.
Motivation Excellence
APRIL 30, 2024
Meet Lindsey Jarson, our Get to Know ME spotlight this month! Lindsey joined us in 2023. She’s holding down the accounting fort at our Traverse City location, but her role extends to any supplier that needs to be paid. She’s camera-shy, so no video with her, but you can quickly read below about what brings her joy and satisfaction. Thanks, Lindsey, for sharing with us!
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Advanced Travel and Tourism
APRIL 10, 2024
Our 2024 Travel Outlook survey highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers. Brand awareness, indicated by 40% of respondents, is deemed crucial for destinations in generating demand and emerging from the recent pandemic years.
ADMEI
APRIL 24, 2024
5 Tips for Engaging with First-Timers at Annual Events 24 April 2024 No matter what kind of yearly event you’re planning, every attendee matters. However, walking into an unfamiliar setting for the first time can be especially daunting — so engaging well with first-time attendees can set the tone for their entire relationship with you. As Destination Management Companies (DMCs) consider how to effectively engage with first-timers at annual events, it’s important to remember that although they’re
TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave
Pádraic Gilligan
APRIL 25, 2024
by Pádraic Gilligan, Managing Partner, SoolNua & Chief Marketing Officer, SITE More questions than answers Last year at SITE we celebrated the 50th anniversary of our formation in 1973. One takeaway for me after a golden year of celebrating incentive travel excellence was the realisation that, in 50 years, incentive travel hasn’t really changed that.
Dana Communications
APRIL 4, 2024
Craving an increase in RevPOR? Get your fill of guests (and locals) in your restaurants. With nearby eateries pulling out all the stops to tempt diners, we know that’s easier said than done. But just a few tweaks to your F&B operations and menus can have you leveraging seven of the latest culinary trends to seat more and more patrons. A Feast For The Senses It’s not enough to whip up great tasting food.
MICE Travel Today brings together the best content for MICE professionals from the widest variety of industry thought leaders.
Motivation Excellence
APRIL 1, 2024
Meet Claire Urness, from our Performance Management team! She hasn’t been with us a year quite yet, but she’s already found she feels right at home in our Schaumburg headquarters. A self-described “shy person,” we appreciate her willingness to sit down with us for this month’s Get to Know ME edition. Read on and watch our short video to learn more about Claire!
Advanced Travel and Tourism
APRIL 16, 2024
Reaching repeat visitors and driving the right prospects requires having multiple paths from engagement to conversion. Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024? When asked about directing American Rescue Plan Act (ARPA) funds toward marketing efforts, a significant number (18%) indicated they would be spending more on paid media in 2024.
ADMEI
APRIL 10, 2024
How to Write a Winning Proposal for Any Client 10 April 2024 Writing a winning client proposal is both an art and a science. Historically, Destination Management Companies (DMCs) adopted the practice of presenting highly personalized proposals to clients, showcasing unique event designs, vendors, and ideas. However, this approach typically involves disclosing your intellectual property, which is only advisable with a client agreement such as a Letter of Intent/Engagement in place.
MeetingsNet
APRIL 8, 2024
The keynote address for HPE Discover 2024 will use the venue’s 160,000-square-foot wraparound screen as the band U2 did a few months back. When Hewlett Packard Enterprise brings its HPE Discover 2024 conference to the Venetian Convention and Expo Center in mid-June, attendees will have to walk a bit farther than usual to take in the keynote presentation from HPE President and CEO Antonio Neri—but it’s unlikely that many of them will mind the inconvenience.
The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.
Dana Communications
APRIL 4, 2024
The golden rule of traveling was always to book early, and the earlier the better. Jump ahead to today’s world of flexible work schedules and mobile-savvy globe-trotters and you’ll find that more and more people are choosing to book shorter, spur-of-the-moment trips on the fly. Here we unfold seven savvy strategies to attract last-minute bookers to your hotel.
Smart Meetings
APRIL 2, 2024
On this episode of Meeting of the Minds, Smart Meetings is joined by Jaclyn Bernstein, president and owner of Empire Force Events, and Alexis Dick, an event planner at HARDI. The two professionals discussed not only how to build networks and maintain them, but the value these relationships add to a person’s professional life and how they can evolve.
Motivation Excellence
APRIL 18, 2024
What exactly is a carbon footprint? According to the Nature Conservancy it’s the total amount of greenhouse gases that are generated by our actions. Greenhouse gases include carbon dioxide, methane and nitrous oxide, with carbon dioxide accounting for nearly 80% of global human-caused emissions. You can actually calculate your personal carbon footprint on a variety of websites.
Advanced Travel and Tourism
APRIL 2, 2024
Even with sophisticated data and consumer profiling, success relies on the basics — that is, the right time, right place, right message directed at the right audience. When you’re thinking about how you can best reach travelers and potential travelers as they move across their digital journey, these four considerations are the key to success. Sounds simple enough?
Pádraic Gilligan
APRIL 12, 2024
Pádraic Gilligan, Managing Partner, SoolNua and Chief Marketing Officer, SITE Turning Adversity into Opportunity Late of Lonely Planet, Oliver Smith found himself out of a job due to the pandemic. He quickly turned adversity into opportunity by visiting ancient pilgrim sites in the UK, eventually monetising his experiences in the form of a new publication, Read more » The post Travel deeper, not further – a new model for sustainable incentive travel?
Traveler's Q
APRIL 4, 2024
Imagine your next event planned by a genius mind that never sleeps—welcome to the era where artificial intelligence (AI) transforms event planning into an art form. The introduction of AI into the realm of event planning marks a pivotal shift, turning mundane tasks into a canvas for innovation. The implications of this transformation are profound, as AI not only streamlines operations but also elevates the attendee experience to new heights.
Convene by PCMA
APRIL 14, 2024
Showcase — presented by PCMA and Destinations International during Business Events Industry Week in Washington, D.C. — began with a discussion about “The State of Sourcing.” (EPNAC photo) The topic for panelists participating in “The State of Sourcing” discussion kicking off Showcase — presented by PCMA and Destinations International on April 10 during Business Events Industry Week in Washington, D.C. — was RFPs: the good, the bad, and the ugly.
Smart Meetings
APRIL 23, 2024
Do you know the reasons your attendees show up at your events? And why do they wait so long to register, anyway? A new study, aptly named “ Registration Insights Report: Optimizing revenue and attendance in the face of new attendee behavior ” by Maritz revealed a changing model for getting people to fill out those increasingly long forms, sooner. Spoiler alert: It isn’t early bird discounts.
Motivation Excellence
APRIL 12, 2024
When you start rewarding the people most involved with increasing your company’s revenue with a group travel experience, you can use the momentum from your top achievers to roll right into the next sales cycle. It all begins with a data-driven rule structure, a motivating destination and a plan to push your business ahead. Your first-year award winners will gather with company leadership, partake in inspirational activities and be in the perfect mindset to be a repeat winner…year after year.
Advanced Travel and Tourism
APRIL 10, 2024
Our 2024 Travel Outlook highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers. Brand awareness, indicated by 40% of respondents, is deemed crucial for destinations in generating demand and emerging from the recent pandemic years.
MeetingsNet
APRIL 15, 2024
A veteran planner explains how to push back tactfully but effectively when a proposed change isn’t for the better. During the 12-hour educational marathon hosted by Meeting Professionals International on April 11—Global Meetings Industry Day—one session presenter touched on a delicate issue that surely had all the business-event planners in attendance nodding along: Yes, change is essential and inevitable.
Tourism Tiger
APRIL 10, 2024
Explore the importance of accessibility in tourism websites, and learn how prioritizing inclusivity can amplify reach and enhance user experience. Discover essential tips for optimizing website accessibility!
Convene by PCMA
APRIL 21, 2024
r.World, a company that provides reusable service ware, estimates 4 billion single-use plastic cups are used annually at live events in North America. The official theme for Earth Day 2024 is “Planet vs. Plastic,” a call to arms issued by Earthday.org to reduce all plastic production by 60 percent by 2040 and to rapidly phase out all single-use plastics by 2030.
Smart Meetings
APRIL 24, 2024
Spaces built to streamline community-building New and renovated debuts bring thoughtfully designed spaces that help to make authentic gathering easier than ever. These venues and meeting spaces are committed to being a space that facilitates community-building. All do well to also weave the special flavor of each of their destinations throughout, so your attendees walk away with both a fantastic meeting memory and an outstanding destination experience.
Motivation Excellence
APRIL 26, 2024
The contributions of every employee, channel partner, distributor, vendor, and supplier matter to your company’s bottom line. When everyone involved with the health of your company contributes something that adds value, the company grows and prospers. Their positive impact deserves recognition. It’s an easy equation: If a person is valued at your business, making sure they feel valued in return is good for everyone.
Advanced Travel and Tourism
APRIL 16, 2024
“Local gastronomy, nature, wellness and rural tourism experiences will take centre stage in travel in 2024.” SANDRA CARVAO Chief of Market Intelligence & Competitiveness, World Tourism Organization (UNWTO) “Jack be nimble, Jack be quick…” Since 2020, destination marketers have had plenty of practice with skills like pivoting and flexibility. Watching consumer travel trends to stay ahead of the curve is essential for a nimble organization.
MeetingsNet
APRIL 25, 2024
New rules take some uncertainty out of the air-travel experience for on-the-road meeting professionals and their attendees. Here’s what’s new. Delayed and canceled flights, lost bags, wonky WiFi: You can’t police these travel hassles out of existence, but standards can be set for how airlines will deal with them when they happen. Right now, U.S. airlines set their own standards for what kind of flight problems warrant a refund, when and how refunds are issued, when baggage is considered lost, an
Special Events
APRIL 9, 2024
Part 7 in our annual State of the Industry (SOI) report
Convene by PCMA
APRIL 4, 2024
Nutrition experts caution that the anti-diet movement is “hurting people at risk of health problems related to excess weight and a poor diet,” according to a recent story in The Washington Post. In March, I wrote about new research suggesting that the oft-recommended practice of intermittent fasting — abstaining from eating for 16 hours during the day — is actually detrimental to your health.
Smart Meetings
APRIL 23, 2024
Luxury language and presentation tips IACC 2024 in Basking Ridge, New Jersey was centered around empowering attendees to be seen, heard and respected as they drive their careers forward as leaders in the meetings and events industry. Quinn Conyers was the keynote speaker to kick off the event, driving home her message of self-presentation and “luxury language to be an effective leader.
Skift Meetings
APRIL 11, 2024
Skift Take: Maritz takes a closer look at new attendee behavior and shares insights on how to optimize revenue and attendance.
Advanced Travel and Tourism
APRIL 2, 2024
Even with sophisticated data and consumer profiling, success relies on the basics — that is, the right time, right place, right message directed at the right audience. When you’re thinking about how you can best reach travelers and potential travelers as they move across their digital journey, these four considerations are the key to success. Sounds simple enough?
MeetingsNet
APRIL 12, 2024
For an industry that often seems invisible, GMID is its annual coming-out party. Here are some useful takeaways from the day’s educational sessions. Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.
Special Events
APRIL 25, 2024
Strategies to make the budget-talk process simple, straightforward, and stress-free
Stova
APRIL 25, 2024
It’s no secret that some marketers believe that email marketing has lost its effectiveness. They believe that inboxes are simply too full, and they can’t break through the noise. If you’ve heard the same, don’t fall victim. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent.
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