April, 2024

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American Airlines Eases Pet Policy

Smart Meetings

As American makes it easier to travel with pets, what will this mean for passengers? The next time you’re on an American Airlines flight, don’t be surprised if things look a little, well, furrier. American recently updated its pet policy, which could serve as encouragement to travelers—specifically, those who normally leave their small friends at home or try to pass them as support animals—to bring them along.

Airlines 278
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Get to Know ME with Lindsey Jarson

Motivation Excellence

Meet Lindsey Jarson, our Get to Know ME spotlight this month! Lindsey joined us in 2023. She’s holding down the accounting fort at our Traverse City location, but her role extends to any supplier that needs to be paid. She’s camera-shy, so no video with her, but you can quickly read below about what brings her joy and satisfaction. Thanks, Lindsey, for sharing with us!

Vendor 246
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The 2024 Travel Outlook Survey Results: What are DMO’s Marketing Priorities?

Advanced Travel and Tourism

Our 2024 Travel Outlook survey highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers. Brand awareness, indicated by 40% of respondents, is deemed crucial for destinations in generating demand and emerging from the recent pandemic years.

Marketing 246
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5 Tips for Engaging with First-Timers at Annual Events

ADMEI

5 Tips for Engaging with First-Timers at Annual Events 24 April 2024 No matter what kind of yearly event you’re planning, every attendee matters. However, walking into an unfamiliar setting for the first time can be especially daunting — so engaging well with first-time attendees can set the tone for their entire relationship with you. As Destination Management Companies (DMCs) consider how to effectively engage with first-timers at annual events, it’s important to remember that although they’re

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Incentive travel is changing, but is it changing fast enough?

Pádraic Gilligan

by Pádraic Gilligan, Managing Partner, SoolNua & Chief Marketing Officer, SITE More questions than answers Last year at SITE we celebrated the 50th anniversary of our formation in 1973. One takeaway for me after a golden year of celebrating incentive travel excellence was the realisation that, in 50 years, incentive travel hasn’t really changed that.

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Harnessing Big Data for Personalized Event Experiences

Traveler's Q

In our digitally driven era, the essence of connectivity is evolving, pushing the boundaries of traditional event planning into a realm where every interaction can be personalized. The catalyst behind this transformation? Big data. This powerful tool redefines how companies host conferences, turning them into a mosaic of personalized experiences that leave a lasting imprint on attendees.

Events 130

More Trending

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Track Your Own Footprints to Improve Our Carbon Emissions

Motivation Excellence

What exactly is a carbon footprint? According to the Nature Conservancy it’s the total amount of greenhouse gases that are generated by our actions. Greenhouse gases include carbon dioxide, methane and nitrous oxide, with carbon dioxide accounting for nearly 80% of global human-caused emissions. You can actually calculate your personal carbon footprint on a variety of websites.

Panel 246
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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Reaching repeat visitors and driving the right prospects requires having multiple paths from engagement to conversion. Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024? When asked about directing American Rescue Plan Act (ARPA) funds toward marketing efforts, a significant number (18%) indicated they would be spending more on paid media in 2024.

Media 246
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How to Write a Winning Proposal for Any Client

ADMEI

How to Write a Winning Proposal for Any Client 10 April 2024 Writing a winning client proposal is both an art and a science. Historically, Destination Management Companies (DMCs) adopted the practice of presenting highly personalized proposals to clients, showcasing unique event designs, vendors, and ideas. However, this approach typically involves disclosing your intellectual property, which is only advisable with a client agreement such as a Letter of Intent/Engagement in place.

Proposal 194
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First Business Event in Las Vegas Sphere

MeetingsNet

The keynote address for HPE Discover 2024 will use the venue’s 160,000-square-foot wraparound screen as the band U2 did a few months back. When Hewlett Packard Enterprise brings its HPE Discover 2024 conference to the Venetian Convention and Expo Center in mid-June, attendees will have to walk a bit farther than usual to take in the keynote presentation from HPE President and CEO Antonio Neri—but it’s unlikely that many of them will mind the inconvenience.

Events 139
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Evolution of the DMC:Renewing Business Relationships with Deeper Trust, Transparency & Understanding

The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.

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Exploring the Metaverse for Corporate Event Experiences

Traveler's Q

In an era where digital innovation reshapes our interaction landscapes, the traditional confines of corporate events are being reimagined. The metaverse, a burgeoning virtual reality (VR) space, stands at the forefront of this transformation, offering a realm where physical boundaries dissolve. This digital dimension invites companies to redefine engagement with employees, clients, and stakeholders, promising an era of limitless possibilities.

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Meeting of the Minds: Discover Professional Growth Secrets

Smart Meetings

On this episode of Meeting of the Minds, Smart Meetings is joined by Jaclyn Bernstein, president and owner of Empire Force Events, and Alexis Dick, an event planner at HARDI. The two professionals discussed not only how to build networks and maintain them, but the value these relationships add to a person’s professional life and how they can evolve.

Meeting 261
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Get to Know ME with Claire Urness

Motivation Excellence

Meet Claire Urness, from our Performance Management team! She hasn’t been with us a year quite yet, but she’s already found she feels right at home in our Schaumburg headquarters. A self-described “shy person,” we appreciate her willingness to sit down with us for this month’s Get to Know ME edition. Read on and watch our short video to learn more about Claire!

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The 2024 Travel Outlook Survey Results are Here

Advanced Travel and Tourism

Even with sophisticated data and consumer profiling, success relies on the basics — that is, the right time, right place, right message directed at the right audience. When you’re thinking about how you can best reach travelers and potential travelers as they move across their digital journey, these four considerations are the key to success. Sounds simple enough?

Travel 246
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Is the RFP Process for Events Getting Easier or Harder?

Convene by PCMA

Showcase — presented by PCMA and Destinations International during Business Events Industry Week in Washington, D.C. — began with a discussion about “The State of Sourcing.” (EPNAC photo) The topic for panelists participating in “The State of Sourcing” discussion kicking off Showcase — presented by PCMA and Destinations International on April 10 during Business Events Industry Week in Washington, D.C. — was RFPs: the good, the bad, and the ugly.

Panel 122
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When to Embrace Change—and When to Hold Your Ground

MeetingsNet

A veteran planner explains how to push back tactfully but effectively when a proposed change isn’t for the better. During the 12-hour educational marathon hosted by Meeting Professionals International on April 11—Global Meetings Industry Day—one session presenter touched on a delicate issue that surely had all the business-event planners in attendance nodding along: Yes, change is essential and inevitable.

Rehearsal 115
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Enhancing User Experience: Making Tourism Websites Accessible for All

Tourism Tiger

Explore the importance of accessibility in tourism websites, and learn how prioritizing inclusivity can amplify reach and enhance user experience. Discover essential tips for optimizing website accessibility!

Website 111
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Why Early Bird Registration Specials Don’t Work and Other Revelations from a New Maritz Study

Smart Meetings

Do you know the reasons your attendees show up at your events? And why do they wait so long to register, anyway? A new study, aptly named “ Registration Insights Report: Optimizing revenue and attendance in the face of new attendee behavior ” by Maritz revealed a changing model for getting people to fill out those increasingly long forms, sooner. Spoiler alert: It isn’t early bird discounts.

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Launch Your Next Sales Drive With an Incentive Group Travel Experience

Motivation Excellence

When you start rewarding the people most involved with increasing your company’s revenue with a group travel experience, you can use the momentum from your top achievers to roll right into the next sales cycle. It all begins with a data-driven rule structure, a motivating destination and a plan to push your business ahead. Your first-year award winners will gather with company leadership, partake in inspirational activities and be in the perfect mindset to be a repeat winner…year after year.

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The 2024 Travel Outlook Survey Results: What are DMO’s Marketing Priorities?

Advanced Travel and Tourism

Our 2024 Travel Outlook highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers. Brand awareness, indicated by 40% of respondents, is deemed crucial for destinations in generating demand and emerging from the recent pandemic years.

Marketing 238
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Earth Day 2024: Ending Single-Use Plastic

Convene by PCMA

r.World, a company that provides reusable service ware, estimates 4 billion single-use plastic cups are used annually at live events in North America. The official theme for Earth Day 2024 is “Planet vs. Plastic,” a call to arms issued by Earthday.org to reduce all plastic production by 60 percent by 2040 and to rapidly phase out all single-use plastics by 2030.

Venue 119
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DOT to U.S. Airlines: Make Flight Refunds Easier

MeetingsNet

New rules take some uncertainty out of the air-travel experience for on-the-road meeting professionals and their attendees. Here’s what’s new. Delayed and canceled flights, lost bags, wonky WiFi: You can’t police these travel hassles out of existence, but standards can be set for how airlines will deal with them when they happen. Right now, U.S. airlines set their own standards for what kind of flight problems warrant a refund, when and how refunds are issued, when baggage is considered lost, an

Airlines 111
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A Guide to the Perfect Event Email Marketing Campaign

Stova

It’s no secret that some marketers believe that email marketing has lost its effectiveness. They believe that inboxes are simply too full, and they can’t break through the noise. If you’ve heard the same, don’t fall victim. Email marketing is just as effective as it’s always been, offering an incredible ROI of $36 for every $1 spent.

Marketing 105
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New and Renovated: Built to Gather

Smart Meetings

Spaces built to streamline community-building New and renovated debuts bring thoughtfully designed spaces that help to make authentic gathering easier than ever. These venues and meeting spaces are committed to being a space that facilitates community-building. All do well to also weave the special flavor of each of their destinations throughout, so your attendees walk away with both a fantastic meeting memory and an outstanding destination experience.

Panel 246
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Why Incentives Show Your People They Matter

Motivation Excellence

The contributions of every employee, channel partner, distributor, vendor, and supplier matter to your company’s bottom line. When everyone involved with the health of your company contributes something that adds value, the company grows and prospers. Their positive impact deserves recognition. It’s an easy equation: If a person is valued at your business, making sure they feel valued in return is good for everyone.

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The 2024 Travel Outlook Survey Results: Appealing to the Traveler’s Niche Interest

Advanced Travel and Tourism

“Local gastronomy, nature, wellness and rural tourism experiences will take centre stage in travel in 2024.” SANDRA CARVAO Chief of Market Intelligence & Competitiveness, World Tourism Organization (UNWTO) “Jack be nimble, Jack be quick…” Since 2020, destination marketers have had plenty of practice with skills like pivoting and flexibility. Watching consumer travel trends to stay ahead of the curve is essential for a nimble organization.

Travel 235
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The Anti-Diet Movement on Display at an Event for Dieticians

Convene by PCMA

Nutrition experts caution that the anti-diet movement is “hurting people at risk of health problems related to excess weight and a poor diet,” according to a recent story in The Washington Post. In March, I wrote about new research suggesting that the oft-recommended practice of intermittent fasting — abstaining from eating for 16 hours during the day — is actually detrimental to your health.

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3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

For an industry that often seems invisible, GMID is its annual coming-out party. Here are some useful takeaways from the day’s educational sessions. Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Planner 105
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Iconic Basket Boat-Shaped Convention Centre opens in Vietnam

Travel Daily Media

The post Iconic Basket Boat-Shaped Convention Centre opens in Vietnam appeared first on TD (Travel Daily Media) Brand TD. Vietnam has cut the ribbon on a striking multipurpose convention centre with a design inspired by the country’s ubiquitous coracle boat. Axi Plaza celebrated its grand opening at its spectacular beachfront location, overlooking Long Beach on Vietnam’s scenic Cam Ranh peninsula.

Fashion 104
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Lessons Learned at IACC 2024

Smart Meetings

Luxury language and presentation tips IACC 2024 in Basking Ridge, New Jersey was centered around empowering attendees to be seen, heard and respected as they drive their careers forward as leaders in the meetings and events industry. Quinn Conyers was the keynote speaker to kick off the event, driving home her message of self-presentation and “luxury language to be an effective leader.

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Luxury experiences: When luxury meets hospitality

EHL Insights

The luxury industry is undergoing a change. As a result, its products are reaching more and more people. In order to avoid losing exclusivity and uniqueness, many brands are now relying on ‘experiences’. These are enabling them to strengthen their relationships with their customers, offering them a unique experience without sacrificing status or reputation.

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The 2024 Travel Outlook Survey Results are Here

Advanced Travel and Tourism

Even with sophisticated data and consumer profiling, success relies on the basics — that is, the right time, right place, right message directed at the right audience. When you’re thinking about how you can best reach travelers and potential travelers as they move across their digital journey, these four considerations are the key to success. Sounds simple enough?

Travel 188
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Bounce Back Stronger: Analyzing and Learning from Event Failures

Bizzaboo

The truth hurts, but not all events are successful. Event failures are common and can be a major setback for any event organizer or company. But instead of dwelling on the failure, it’s important to analyze and learn from it to bounce back stronger and build a more resilient event strategy. In this article, we’ll explore the importance of analyzing event failures and how they can lead to future event success.

Logistics 103
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Knock, Knock … Are Your Attendees’ Rooms Secure?

MeetingsNet

Electronic hotel-room keycards with a security vulnerability puts a new risk-management issue on planners’ plates. A meeting professional’s responsibilities are far reaching, but they haven’t typically required knowledge of the host hotel’s guest-room door keycard system. That’s changed. A flaw with Dormakaba’s Saflok electronic lock—which are installed on several million doors in more than 13,000 locations (mostly hotels)—makes them relatively easy to hack.

Attendee 105
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Survey Explores Speaker and Planner Dynamics

Convene by PCMA

Event organizers are worrying about increasing costs and attendance numbers at their events this year, according to responses to a recent survey conducted by AAE Speakers, a speakers bureau and talent agency. While this will come as a surprise to no one, the “2024 Speaking Industry Benchmark Report” — which includes the responses of 340 organizers planning corporate, nonprofit, academic, and other kinds of events, and 378 experienced speakers — yields valuable clues about the role organizers see

Speakers 101