September, 2019

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How to Create Attendee Personas

Endless Events

Everybody say attendee personas! And everybody say Whiteboard Wednesday! That’s right, it’s time for a brand new episode, and this time around, we’re tackling a very exciting topic. Because you’ll have different kinds of people attending your events, it’s important that major focus is put on them. How well do you really know your attendees?

Attendee 275
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Proven Techniques in Driving Distribution Loyalty

Motivation Excellence

Your customers are your most important asset, and that’s why it’s worth taking some time to examine your customer loyalty initiatives and how they might be adjusted to drive incremental profit. When distributors hear “contractor loyalty,” they think about travel destinations, employee loyalty , or reward types—and that can be an expensive approach.

B2B 130
MICE professionals

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3 Tips to Write Better Event Descriptions

Eventbrite

Your event description is often the first (and only) chance you get to grab potential attendee’s attention online. And thanks to modern consumer behavior, you have only 5.59 seconds to do it before they abandon your webpage and move on to the next thing. So how can you make the most of those five seconds […].

Online 105
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You can’t make people change. But…

Conferences that Work

“You can’t make people change. But you can create an environment where they choose to.” —Seth Godin, Leadership. Change is hard. And you can’t make people change. However, meetings have tremendous potential to change lives. Attendees have something in common: a profession, a passion, a shared experience together. They are with people who, in some way, do what they do, speak the same language, and face the same challenges.

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Exclusive Travel Opportunities for Doctors to Attend Heart Congress 2025 in Dubai

Join us and connect with experts at the 3rd International Conference on Heart and Cardiovascular Diseases”, scheduled on May 05-06, 2025 in Dubai, UAE with the theme of “Novel Progression Towards the Heart and Cardiovascular Research”.

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Neuroscience-Based Tips to Improve Your Attendees’ Learning

MeetingsNet

Good fuel, variety, repetition, exercise, follow-up: Are you working all of these into your educational programs? The more you know about what’s actually going between your attendees’ ears, the better chance you have of educating them in a way that makes the learning stick. That was the message of immunologist and science educator Dr. Frederic Bertley at the American Society of Association Executives’ annual conference in mid-August.

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7 Reasons to Consider Hiring an Outside AV Provider

Meeting Tomorrow

With so many in-house AV companies consolidating recently, it’s easy for event and meeting planners to feel like the AV company at the hotel is the only option they’ve got. That’s definitely what hotels would like you think, since they typically get a commission when you go with the in-house company. But less competition means service and consistency at in-house companies can start to take a back seat.

More Trending

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Employee Recognition Programs and Examples

Motivation Excellence

Any good manager will tell you their employees are the lifeblood of their organization. They’re what makes the machine of business, the interface between the customers and the company, and the face of the product. Yet employee retention can be a problem. The top reason people leave their jobs? It’s not necessarily the lack of sales incentives ; it’s not feeling appreciated.

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Ticketfly is Moving On Up to Eventbrite

Eventbrite

Your favorite Ticketfly shows, plus even more concerts, festivals, and music events are now on Eventbrite. Ticketfly events have moved to Eventbrite. There you’ll find all of your favorite Ticketfly shows, plus independent festivals like LIFE IS BEAUTIFUL and AFROPUNK, and iconic venues like PopGun Presents’ Elsewhere and The Echo. We’ve shared many good times […].

Venue 82
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Why switching to active learning is hard — and worth it

Conferences that Work

A September 2019 research study published in the Proceedings of the National Academy of Sciences clearly illustrates why switching to active learning is hard — and worth it! Lecturing has been the core modality in our education systems for centuries. Sadly it still is, even though we know that active learning provides superior quantity, quality, accuracy, and retention of knowledge.

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How to Leave A Lasting Impression on Conference Attendees

MeetingsNet

Go above and beyond at your meetings! Brought to you by: While the ultimate goal of any conference is to provide attendees with top-level educational sessions, it is important to find fun and creative ways to engage them outside the breakout rooms as well. An attendee’s overall experience at a conference will likely determine their commitment for future meetings.

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Establish Your Role as an Event Expert: Get Ahead of Trends

Special Events

One way to get ahead of your competition in the event industry is to get ahead of trends.

Trends 80
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Leadership In The Events Industry: A Woman’s Path To Success

Endless Events

Put your captain’s hat on, it’s time to talk leadership in the events industry! Here at Endless, we’ve been sharing with you a bunch of good stuff. All of it, we were lucky enough to collect during our time at IMEX America. But because you can never get too much of a good thing, the knowledge will keep on coming! Over the next few weeks, we’ll be posting all the nuggets of wisdom gathered throughout the course of this major event.

Events 255
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20 Corporate Perks You Must Offer in 2020

Motivation Excellence

Corporate culture has changed a lot when it comes to employee retention and perks. Gone are the days of Christmas bonuses and gold watches. Now, the competitive climate of recruitment is rethinking the way businesses handle corporate perks. There are 20 corporate perks that are essential for 2020. Creating a strategy for corporate recognition that includes most of, if not all, of these options gives you a head start on the competition.

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How to Organize an Awards Ceremony

Eventtia

Whether you are planning an award ceremony to thank your employees for their hard work or you are looking to recognize professionals in your industry for their success, these festivities are a great opportunity to gather everyone together to say thanks. In this article we will highlight how to plan a show-stopping awards ceremony.

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Evolution of the DMC:Renewing Business Relationships with Deeper Trust, Transparency & Understanding

The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.

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10 Reasons Why Mobile Event Apps Fail

Stova

If you want to plan a successful event, mobile event apps are a critical piece of the puzzle. A user-friendly app with fun, engaging features is a powerful tool. But on the flip side, an app with clunky software, irrelevant content or an overwhelming interface can sink an event. Avoid these 10 common event planning mistakes to ensure a smooth, successful app experience.

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What It Took to Produce the San Francisco Symphony's Biggest Gala Yet

BizBash

For its 108th season, the symphony paid tribute to longtime conductor Michael Tilson Thomas with playful details and surprise and delight moments. Here's how producers Blueprint Studios pulled off the seven-hour affair.

71
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When Off-The-Shelf Isn’t An Option—Designing a Custom Tent for a Unique Venue

Special Events

The right tent can make all the difference; here are tips to get the perfect custom tent for your special event.

Venue 79
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How to Create Event FOMO Through Design Experiences

Endless Events

Wouldn’t the world be perfect if every person out there felt event FOMO? In particular for the event that you’ve put together? Fear Of Missing Out, or FOMO, is a term that’s been thrown around for a while. Blame it on the Millenials, or blame it on social media. But the truth is, as event planners, we all wish we could snap our fingers and make everyone in our target audience feel it.

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7 Tips for Building a Corporate Rewards Program for Millennials

Motivation Excellence

The modern workforce is increasingly populated by millennials. They have the IT skills, creativity and energy to keep modern corporations growing successfully. However, keeping these young workers interested and properly motivated can be challenging. Unlike older workers, these young professionals need more than financial incentives to keep them interested in a company.

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How Events Improve Your Conversion Funnel

Eventtia

We’re all familiar with the conversion funnel. Before buying your product or service, a lead will enter the awareness stage, get to know your brand, and extract its initial value from this interaction. Next, if the lead moves down through the funnel, he or she will enter the consideration stage, meaning he or she is very interested in what you have to offer.

Events 72
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How to Show the Value of Your Event App (and Increase Downloads)

Stova

Our recent whitepaper developed following a survey of meeting planners, Tech-Savvy Planner Secrets , digs into some of the common challenges planners face when using event technology. One major insight is that 40 percent of survey respondents thought their attendees don’t understand why downloading an event app is worthwhile. The lesson here: it doesn't matter how much cutting-edge technology you pack into your app if you don't market it well.

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Going Solo: One Planner's Experience as a Newbie Attendee

MeetingsNet

Tahira Endean, head of events for Society for Incentive Travel Excellence, recounts how she made connections at a recent conference where she knew nobody, and nobody knew her. I frequently attend events solo, as a participant or as a speaker. But it had been more than a decade since I attended an event where I did not know even one other person who was attending.

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Three Debt Mistakes that Can Cripple Your Event Business

Special Events

Debt can be a costly way to solve an inexpensive problem for event pros--here are tips to keep your business safe.

Events 78
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Good Event Tech…Gone Bad Event Tech

Endless Events

You better make sure your phone is working, because it’s time to talk bad event tech! And more specifically, good event tech that ended up going bad. You already know this podcast is here to bring you all the latest news about event technology. But this week, we decided to change things up a little bit and talk about the awesome tools that for some reason went south.

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18 New Sales Incentives to Improve Performance

Motivation Excellence

What are sales incentives? Sales incentives can be any kind of compensation or reward provided by an employer to drive productivity, more specifically, the selling of goods or services. And sales incentives have evolved over the last 25 years, as all things to do. If you could take a time machine back to the 1990s and join a sales team, there would be a 25 percent chance that your compensation package would include some kind of non-cash reward.

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How to Profile Your Attendee Personas for Better Results

Eventtia

Knowing your audience is the main prerequisite for a thriving business. Buyer personas, ideal customers, and target groups are only few of the frameworks a company uses to profile potential prospects. In this article, we’ll discuss the ways in which you can define your attendee personas to achieve better results from your brand events.

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How To Tell If a Speaker Will Be a Good Fit

Stova

The right speaker will add a great deal of value to your event. The best person for the job will attract attendees, engage your audience, and offer education and inspiration that people can’t get anywhere else. Of course, even the most hard-to-get, A-list speaker might not actually be the best match for your brand or event. How can you tell if a speaker will be a good fit?

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Tricks and Treats: 28 Spooky Ideas to Inspire Your Next Halloween Event

BizBash

Glam up your Halloween parties with these creative ideas for decor, catering, activities, and rentals.

Events 69
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Event Pros: Get to Know the ‘Gender Fluid’ Generation

Special Events

As more members of Gen Z identify as "gender fluid," smart wedding planners will adapt.

Planner 71
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What Did We Think of IMEX America 2019? – Event Brew #003

Endless Events

Because it was an event with so much to unpack, today we’re bringing you the IMEX America 2019 highlights! But this time around, we’re doing it Event Brew style. You already know this is the best podcast in the industry to learn what event professionals talk about behind closed doors. It’s your time to relax and get to the nitty-gritty of all the hottest topics and trends, unfiltered.

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Guidelines on Conducting a Successful Meeting

Motivation Excellence

Does it ever seem like you’re spending way too much time in meetings, burning through valuable time that you could’ve used to actually work? Do you leave these meetings confused and unsure what you’re next steps should be? You’re not alone. Executives report spending an average of nearly 23 hours per week in meetings. But rest assured, successful meetings actually aren’t unattainable.

Meeting 130
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How to Tell the Story of Your Brand at Your Event

Eventtia

How to use traditional storytelling tactics to tell your brands story at an upcoming event.

Events 67
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MeetingPlay in the running for Favorite Event Tech Supplier

Stova

MeetingPlay has been shortlisted for Favorite Event Technology Supplier - The People’s Choice Award by Event Technology Awards !

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Emmys 2019: Design and Production Highlights From the Week's Most Glamorous Parties

BizBash

In a year of transition, HBO, Amazon, Disney, Netflix, the Television Academy, and other heavy-hitters continued to host design-heavy bashes surrounding the award show. Here's a peek inside.