This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
When the first lockdowns started in March 2020, Zoom emerged as the go-to solution to stay connected. People used Zoom to host virtual events as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that event platforms and technology should be the basis of a modern event strategy.
In one of the biggest travel stories of the week, Denver has announced that the city’s face covering order will expire on Thursday, Feb. 3, 2022. The order, requiring face coverings indoors or proof of vaccination in lieu of them will not be extended. Rachel Bendick. Denver’s public health order expiration does not impact the federal requirement for face coverings on public transportation, including public transit networks, airplanes, buses, trains, taxis, Ubers and Lyfts.
Over the past two years, many of us devoted quite a bit of time to gazing into our crystal balls, desiring to see total industry recovery. Thankfully, lots of our wishes did materialize in real life. But a few? Not so much…at least, not yet. Because here we stand, well into 2022, still contending with continued uncertainty and conditions like major workforce changes.
Too many organizations view sales and marketing as two distinct and wholly independent departments. But this type of silo marketing — having specific channels or agencies working separately rather than integrating their efforts or forgetting to include the Sales Managers with a seat at the table — means missing out on a huge opportunity. The truth is that by partnering with a marketing team, sales departments can benefit greatly.
Join us and connect with experts at the 3rd International Conference on Heart and Cardiovascular Diseases”, scheduled on May 05-06, 2025 in Dubai, UAE with the theme of “Novel Progression Towards the Heart and Cardiovascular Research”.
Europe recorded a 62% decrease in international tourist arrivals in 2021 over 2019 levels, with Omicron disrupting recovery at the end of last year ETC predicts that the share of European travel from the US to return to pre-pandemic levels relatively quickly, ahead of other long-haul markets Airline losses totalled €18.5 billion in 2021 with a staggering 1.4-1.5 billion fewer passengers than in.
Event promotion and social media have always been a match made in heaven. Event marketing on TikTok is no different. From event ticket sales to drumming up new event clients, event professionals can take advantage of this creative and far-reaching platform to capture the right audiences. Whether you’re just getting started on TikTok or are brushing up on TikTok event marketing techniques, we have ideas for every skill level.
After a month-long break, the #EventIcons podcast is back in all its glory! This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. Even more importantly, she has founded her own company in 2018.
After a month-long break, the #EventIcons podcast is back in all its glory! This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. Even more importantly, she has founded her own company in 2018.
Wouldn’t you rather forget where you are for a moment and feel like you’re there? Spinning slowly in a grandiose ballroom or stepping inside a hotel suite, the ocean view through the doors to the balcony—the next generation of virtual reality (VR) can deliver so much more than pretty worlds through clunky goggles. For event planners, reality-shifting exhibitions are about experiencing a space, destination or concept, as the virtual exists as a thin film does, covering, challenging and contesting
Solo travel is nothing new. In fact, we’ve been blogging about it since 2017. But each year unveils fresh insights about this lucrative niche market—so we’re unpacking the 2022 trends inside the still-going-strong solo travel trend. All The Single Ladies. By single, we’re not (necessarily) referencing relationship status. These on-their-own female sojourners may have a significant other in life, just not along for the trip.
Brittany Jeter is a Senior Campaign Specialist for our Georgia territory. She has 5 years of experience in advertising sales, first working in an ad operations role and later promoted to client support/account manager. Brittany has lived in Atlanta since early childhood and attended Clayton State University in Morrow, GA. She graduated with a Bachelor of Arts in Communications and Media Studies.
I’m a longtime proponent of more engaging activities , participation , and connection around relevant content at events. Sometimes, I feel like I’m whistling in the wind. So I felt happy when I saw the following in a global poll by PCMA of 4,500 members of Generation Z. If you could change something about the business event(s) you’ve been to in the past, what would it be?
Marketing and accessibility specialist Meryl Evans (right) speaks to a Convening Leaders 2022 audience about making events more inclusive and inviting for attendees with disabilities. (Jacob Slaton Photography). Beki Winchel. I gained so many insights from working with Meryl Evans in preparation for her Convening Leaders 2022 session, “Demystifying Accessibility: How to Make Sure Your Events and Experiences are Inclusive and Inviting.
Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Most event platforms on the market offer both in-person as well as virtual event gamification solutions.
With ongoing concerns related to Covid variants, a number of businesses and events are re-evaluating whether to postpone or cancel despite the relative loosening of federal, state and local restrictions. So, what happens when there aren’t specific government restrictions to trigger a force majeure event to postpone or terminate an event? Can the more recent trend of “fear” majeure be sufficient grounds to postpone or terminate an event?
The U.S. Travel Association reacts to revised Bureau of Labor Statistics data that reveals two-thirds of jobs still lost because of the pandemic were in travel and hospitality.
The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.
Video is everywhere — and it’s not going anywhere. A 2021 Wyzowl report found that 86% of companies used video as part of their marketing. Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Cisco predicts that over 82% of consumer online traffic will be in video form in 2022.
The old meeting industry normal is long over, and many event professionals are still hoping and waiting for a new normal. In October 2020 I wrote two posts [1 , 2 ] about what a meeting industry new normal might look like. As I write, two years have passed since the COVID-19 pandemic devastated the world and the event industry. It’s time to take another look.
This week’s Event Tech Podcast episode is a little bit different. Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. The session was titled ‘Technology Tools and Trends Driving Engagement, Collaboration and Innovation’ And since they talked about event technology trends for 2022 and beyond, the talk is just as relevant today as i
In one of the biggest travel stories of the week, Denver has announced that the city’s face covering order will expire on Thursday, Feb. 3, 2022. The order, requiring face coverings indoors or proof of vaccination in lieu of them will not be extended. Rachel Benedick. Denver’s public health order expiration does not impact the federal requirement for face coverings on public transportation, including public transit networks, airplanes, buses, trains, taxis, Ubers and Lyfts.
Leading by example, tourism directors from all over Europe travelled to Switzerland and met in person to plan how to revive the struggling travel sector Last week’s Annual Meeting of the European Travel Commission (ETC) in Engelberg, Switzerland brought together the Board of Directors of national tourism authorities and their marketing and research teams from across Europe.
Third-party cookies — tracking codes placed on a website by someone other than the site’s owner — are going away soon. Many browsers have already blocked third-party cookies, and Google plans to remove them from Chrome (the most-used browser) in 2023. With this knowledge comes the importance of gathering firstparty data while being cautious about data collection.
In many ways, events in a pre-pandemic world focused on the principle of "the bigger, the better.” As the growing trend towards micro-events shows, however, sometimes less is more. Learn when micro-events are the best choice, and how to get them right. Micro-events have recently gained a spot in the limelight due to the sense […]. The post How to Plan Newly Popular Smaller Events by Lisa Jade Hutchings appeared first on [link].
Promotional products companies are coming out with more giveaways that you can feel good about. Let’s face it, gift-giving is tricky. One person’s treasure is another’s trash. But when it comes to meeting giveaways, the scale often tips toward trash, with too many tchotchkes littering attendees’ guest rooms when they head to the airport. What’s a gift-buying planner to do?
Great event professionals know that it’s vital to always have a plan B ready when planning events. For example, they know how to deal with bad weather at events and how to build a crisis communication plan. However, according to Event Brew , many are yet to master planning disruption-proof events amidst the pandemic – or at least master the way they communicate the unavoidable uncertainty.
One of the long-tail effects of the pandemic could be a downsizing of average meeting attendee lists as some big events go hybrid and bring parts of their audience together in person while larger audiences access content online. At the same time, remote teams are finding that they need to meet in small- and mid-size teams in person occasionally to brainstorm, onboard new employees and build team spirit.
At an award ceremony hosted by Switzerland Tourism on February 2 nd, the European Travel Commission (ETC) and Eurail honoured recipients at the first ever Best European Rail Tourism Campaign Awards. The awards, which were launched in 2021, recognise the marketing campaigns that best promoted rail travel as a sustainable tourism model throughout Europe.
In the current business context, most hospitality organizations are finding themselves wanting to strike the right balance of "building back better" without jeopardizing a speedy recovery and keeping sustainable business practices at the heart of it all.
The nature of engagement has changed profoundly. At EventMB's The Future of the Event Industry: 2022 Outlook Summit, event professionals joined us to explore how the industry has metabolized lessons from the pandemic and what that means for events in 2022. Spring is just around the corner, and with it comes the hope that we […]. The post 11 Trends for Event Professionals to Watch in 2022 by Eileen Wennekers appeared first on [link].
Events are not simply about delivering valuable content and giving people some time to speak to each other. No – the magic of events lies in the overall experience your audience has. Today’s Event Tech Podcast guest knows this even though he’s not an event prof. But he’s been to many conferences both as an attendee as well as a keynote speaker that he knows all about engagement and networking at events.
The rumors are true! Face-to-face meetings are happening again and where better to celebrate a comeback than in West Hollywood (WeHo), where the pool decks sparkle along with the chandeliers and not just the penthouse is suite. The London West Hollywood. In fact, at The London West Hollywood West Hollywood at Beverly Hills where meeting professionals met this week for Smart Meetings Experience Southern California to learn about all the new opportunities for getting back in ballrooms through cura
Whether you have a brick-and-mortar or not, there’s no denying the fact that the modern consumer is reliant on tech to research, shop, and to make important buying decisions.
Over the past decades, marketing practice has increasingly focused on creating online interactions between organizations and their consumers. This shift is spurred by multiple developments, such as the growing internet penetration , the increasing sophistication of devices, as well as the greater connection speed that network technology offers. The increasing relevance of digital marketing is underlined by the significant increase in spending on digital advertising, which is estimated to grow fr
As many associations report declining volunteer and membership levels, leaders say it’s time for organizations to rethink the way they manage volunteer programs and take steps to encourage more participation at meetings. Volunteers are a vital element of keeping association meetings and events running smoothly, but what happens when that pool is shrinking?
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
348 
Let's personalize your content