May, 2021

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Return To Live Events: Setting & Managing Expectations For The Future

Endless Events

The road ahead seems promising for the return to live events. After a bleak start to 2020 and an unexpected turn towards digital experiences, vaccination rollout is the light at the end of the tunnel we were all waiting for. Friends and family are already gathering for casual meet-ups, and smaller-scale events are popping up everywhere, signaling that our industry might be ready to make a slow return to its former state – and even achieve higher heights, given that the lessons learned don&

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Study: Online Attendees are Having Less Fun

Smart Meetings

So, how are you feeling about virtual event networking about now? Not so good, according to Virtual Attendee Experience Report from event software company Bizzabo. A survey of 700 attendees and data from 967 events over a 12-month period found that the fun factor of online events is definitely waning: There was a 26 percent increase in respondents saying the last virtual event they attended wasn’t fun.

Online 340
MICE professionals

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Community, consistency, human connection and relevance: how to build trust online

The MICE Blog

We know how to build trust face to face at live events, but now, when everything is moving into the virtual world, we need to learn how to build trust online with our clients, supplier sponsors and other stakeholders. On 12 March 2021, I hosted a virtual session at ITB Berlin together with Elina Jutelyte, Founder of the Freelance Business Community and Heidi Legein, Managing Director at The MICE Guru.

Online 277
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The Abbi Agency Celebrates Eight Awards from PRSA

The Abbi Agency

While organizations around the world reeled from the effects of the events of 2020, The Abbi Agency delivered thoughtful and effective communication plans for its clients. The Abbi Agency is proud to announce our eight wins at the 2021 Public Relations Society of America (PRSA) Sierra Nevada Chapter’s Silver Spike Awards. A particular achievement near and dear to The Abbi Agency team pertained to the tourism industry as they encouraged travellers to safely visit their locales.

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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Incentive Travel – a true force for good

Pádraic Gilligan

Pádraic Gilligan, Managing Partner, SoolNua and Chief Marketing Officer, SITE “When she was bad, she was horrid” There’s a touch of the little girl with the curl in the middle of her forehead about incentive travel. You know the one “when she was good she was very, very good, and when she was bad she. Read more » The post Incentive Travel – a true force for good appeared first on padraicino.

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How Retail Impacts Tourism and Vice Versa

Advanced Travel and Tourism

Tourism can have a huge economic impact on any given community. Whether tourists come to town for live music, a sporting event or local attractions, it’s important to have “sub attractions” that appeal to tourists during their down time. Retail stores are often good avenues to build upon a tourist’s visit and could possibly even extend their stay.

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More Trending

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8 Ways to Measure Virtual Event Performance and ROI

Smart Meetings

The past year has undoubtedly been the year of virtual events, thanks to Covid-19. But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. For example, they allow you to reach a wider audience at a much lower cost. But how does one decipher whether their virtual event has really been a success?

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7 of the Best Underwater Hotels in the World

Social Tables

If you’re intrigued by unique locations or have an affinity for ocean life, this list of the world’s best underwater hotels is for you. Underwater hotels offer unforgettable experiences and once-in-a-lifetime views. Whether you’re sightseeing under the crystal clear waves of the Bahamas or snuggled in your bed watching beautiful coral reefs through floor-to-ceiling windows, these incredible getaways get you up close and personal, all while staying dry.

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Joining IPREX, The Abbi Agency Surges on the Global Stage Once More

The Abbi Agency

Once more, the team here at The Abbi Agency is taking our talents worldwide. Hot on the heels of announcements about our company’s growth and acquisition of London-based Made By Chance , we’re happy to share we’re now joining the global IPREX Network. IPREX is a global platform that brings independent agencies around the world together to form multidisciplinary comms teams.

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How to Leverage the Revenge Travel Trend

Dana Communications

With both industry and mainstream media widely reporting on revenge travel, DMOs, CVBs, accommodations providers and tour operators across the country and around the globe are looking to tap into this mindset. Keep reading for our insights on how to leverage the revenge travel trend and boost your bottom line. Vacationing with a vengeance. While the term sounds a little aggressive, revenge travel is just the latest buzzword to define the release of pent up demand for travel.

Trends 130
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Evolution of the DMC:Renewing Business Relationships with Deeper Trust, Transparency & Understanding

The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.

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Better Strategy Starts with Better Data: A Conversation with eTourism, Panama City Beach CVB & Visit Beaufort, Port Royal and Sea Islands

Advanced Travel and Tourism

On May 5, 2021 we hosted a webinar with eTourism, Panama City Beach CVB and Visit Beaufort, Port Royal and Sea Islands on how better travel marketing strategies start with better data. Didn’t get the chance to attend? Don’t worry, we are offering a free watch of the recorded conversation. DOWNLOAD THE RECORDING. The post Better Strategy Starts with Better Data: A Conversation with eTourism, Panama City Beach CVB & Visit Beaufort, Port Royal and Sea Islands appeared first on Adva

Tourism 130
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Brain Drain: From In-Person Events To Tech Industry

Endless Events

In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events , put safety first, and saw an incredible surge in event app platforms. But today, Event Brew hosts, Will Curran and Nick Borelli, bring our attention to a very particular phenomenon: a certain brain drain in the events industry. Young professionals as well as seasoned event profs are migrating towards technology companies!

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State of In-Person Events: Who’s Booking What, Where & When?

Smart Meetings

Smart Meetings got a sneak peek at the Event Leadership Institute’s (ELI) opening general session of their upcoming Business, Design & Strategy Summit on June 3, The State of the Industry: Where We Are With In-Person Events. The session features Ken Holsinger, senior vice president of data solutions at Freeman ; Gus Vonderheide, vice president of global sales at Hyatt ; Rose Horcher, CMM, CMP, vice president of client services at Choose Chicago ; and Jessica Malaty Rivera, epidemiologist and

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Recipe for Exhibitor & Sponsor Relations

Techsytalk

So you're probably wondering – why are we standing in the kitchen to talk about trade shows?

Sponsors 203
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The Ultimate Hotel Lobby Layout Guide

Social Tables

Not only does the layout of a hotel lobby create a first impression, but it also determines how the rest of the hotel’s design will look and feel to guests. A hotel lobby should serve as a place where everyone can feel welcome and secure while also providing an immediate sense of your brand. Being so, we put together this hotel lobby layout guide, which will help you discover new ways to strategically maximize the impact of your lobby.

Speakers 128
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How to trust your gut

Conferences that Work

Three stories and a presentation about “How to trust your gut” 1 • My gut meets Seth Andrew. Last week, I was about to begin an online presentation on “How to trust your gut” when a national story broke. Major news outlets ( 1 , 2 , 3 ) were reporting that Seth Andrew , founder of a national network of charter schools, had been arrested for allegedly stealing $218,000 from one of the schools: Democracy Prep.

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STS x Advance Travel & Tourism Webinar: Becoming a Data-Informed Tourism Organization

Advanced Travel and Tourism

On April 29, 2021 we hosted a webinar with Southeast Tourism Society on How to Become a Data-Informed Tourism Organization. Didn’t get the chance to attend? Don’t worry, we are offering a download of both the live recording and the presentation deck. DOWNLOAD THE RECORDING DOWNLOAD THE DECK. The post STS x Advance Travel & Tourism Webinar: Becoming a Data-Informed Tourism Organization appeared first on Advance Travel and Tourism.

Tourism 130
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The Wave Of The Future: Hybrid & Virtual Event Platforms With Kyle Kocinski!

Endless Events

Today’s an exciting day for the Event Tech Podcast! Our resident hosts, Will and Brandt, welcome a guest to talk about virtual and hybrid event platforms. Dear listeners, please welcome the knowledgeable Kyle Kocinski , the Head Of Implementation at Endless Events! In one of the most resourceful conversations in the history of this podcast, Kyle talks about how event platforms have adapted since last year and where are they going next.

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How to Produce a Stand-Out Experience

Smart Meetings

Few industries were more impacted by the COVID-19 pandemic than the events industry. Event planners, speakers and attendees all saw their calendars cleared out last March, returning slowly with virtual events and only now showing a glimmer of hope for the return of live conferences. Like other industries, though, competition for attendance and participation is fierce, so event planners must take a page out of the corporate playbook and focus on attendee experience as a key differentiator.

Speakers 299
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Episode 32: Industry Catch Up with Dahlia El Gazzar from Dahlia+

Techsytalk

It is always an honor to chat with Dahlia so in this episode, we're going to catch up and talk about all the great ideas…

Events 130
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How Non-Fungible Tokens Will be Present at Events and How to Start Applying Them Now

Special Events

An NFT, or a non-fungible token, is a unique digital token that securely stores information on a blockchain. In other words, NFTs are one-off digital assets such as videos, images, memes, art pieces, badges, and virtual clothing, among others, that can be purchased through a cryptocurrency site or simply with your credit card.

Events 124
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Are Online Meetings Reducing Our Collective Intelligence?

Conferences that Work

Are online meetings reducing our collective intelligence [CI] ? New research from Carnegie Mellon has been widely interpreted as concluding that, for example, “Zoom is actually less effective than a phone call” , and “Video conferencing can hurt collaboration” Not so fast. New research about online meetings. Here’s a summary of the research findings from the abstract of the article: “We show that…the presence of visual cues surprisingly has no effect on CI;

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Virtual Stays – Live Returns – Charitable Rules

Best Corporate Events

We developed over 50 Virtual Programs for the virtual world in 2020 and now Live events are back! We are so excited to be delivering in-person programs again as companies start getting their teammates together again face-to-face. Even when COVID made it impossible to deliver live events, we were hard at work evaluating, improving, and adding to our successful live events lineup.

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Experiential Virtual Events With AJ Williams

Endless Events

It’s been a while since the industry made a tectonic shift to virtual events, and so far, we have covered the topic from nearly every angle imaginable. From choosing the right platform to delivering the best virtual content , we always first need to think about what kind of an experience we are providing for our virtual attendees. And who better to talk about experiential virtual events than today’s event icon, AJ Williams from AJ Events who has been in the industry for over 25 years

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Swag of the Future: Hybrid-Ready, Safe and Responsible

Smart Meetings

So, what’s in store for swag , now that in-person events are slowly, steadily returning to the landscape? While physical events were stalled, business was anything but normal for promo companies. They had to get creative, switching focus to PPE-related items and constructing swag boxes for shipping to virtual attendees and WFM employees. Will anything that changed during the pandemic endure?

Apparel 299
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Episode 33: Upleveling Virtual Event Production with Ryan Byrne from Buzzcast

Techsytalk

The big discussion in 2021 has been about upleveling our virtual event production.

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Revisiting In-Person Networking: What’s Changed?

Special Events

With so much time passed since the last time we donned a real-life name tag, are we even ready to start networking in person again? Will it be everything we remember, or will it look notably different in a post-pandemic context?

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Are NFTs the future of event marketing?

Conferences that Work

The TLDR version: in my opinion, non-fungible tokens (NFTs) are not the future of event marketing. Read on to learn why. Read the full article at Conferences That Work The post Are NFTs the future of event marketing? appeared first on Conferences That Work. No related posts.

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6 Ways to Change Your Work Culture

ITA Group

6 Ways to Change Your Work Culture. For organizations seeking to become more agile and innovative, culture change is often a must. But creating and sustaining the long-term adjustments that come with change is often the most challenging part of the transformation. Innovation and agility demand new behaviors from team members that can initially feel at odds with established corporate culture norms—especially if your company historically focused on operational predictability and efficiency.

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Starlink In Events: New Possibilities For Remote Venues

Endless Events

In today’s episode of Event Tech Podcast, Will Curran and Brandt Krueger talk about one of the most exciting new technologies in the world, or shall we say universe: Starlink. Last year, Elon Musk’s SpaceX launched the innovative broadband internet service for the first time and now, it’s seeing some huge developments. It sent out a beta program which enables users to set up satellite internet for approximately $100/month.

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Hybrid: Two Strategies, One Powerful Marketing Product

Smart Meetings

As the world opens up and Covid restrictions are lifted, we will not return to business as we knew it before, largely because of lessons we learned about the benefits of communicating digitally. For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI.

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GigStream at techsytalk Virtual Showcase (March 27, 2021)

Techsytalk

This is a clip from the techsytalk Virtual Showcase (on March 27, 2021) featuring GigStream.

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Here’s Why It’s Not Too Late to Start Using Instagram Reels for Your Business

Special Events

If Instagram Reels is still a foreign concept to you, don’t worry—it’s never too late to harness the value of video content on social media. Plus, it can be a lot of fun producing bite-sized content for your audience.

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Product Update: Exhibitor Matchmaking

Stova

Building connections and increasing ROI are two of the most important aspects of your conference and meetings. At MeetingPlay, we understand that you need a virtual platform that meets your goals and exceeds expectations for user-experience and customer service. Exhibitor matchmaking is just one aspect of our virtual event technology stack that builds connections and brand loyalty.

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Time to Activate: How to Leverage Your Customer Data

ITA Group

Time to Activate: How to Leverage Your Customer Data. In a previous post about leveraging customer data , we talked about starting with the end in mind. How do you plan on using the data you’ve collected? Below, I've listed just a few of the ways you could start to leverage data to amplify your bottom-line results (but as mentioned in the previous post this list is by no means exhaustive).