Sat.Jun 03, 2023 - Fri.Jun 09, 2023

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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Millennials also travel the most of any other demographic, with an average of 35 days per year spent traveling for business and pleasure. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

Marketing 246
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Elevating Engagement

Smart Meetings

Creating a safe, friendly and memorable event Forging a safe and engaging space can be a tall order for some meeting planners, but there is a road map to creating an inspiring event that will continuously drive engagement for your current and future events. To get the low-down on event engagement Smart Meetings chatted with Amanda Lea Kaiser, speaker, engagement strategist and author of “ Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community. ” Progressiv

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Academic Adventures: Discovering the World One Vacation at a Time

Dana Communications

Educational travel is an unforgettable and immersive way to learn something first-hand while exploring new and exciting places. Think: adult (or family) field trips ANYWHERE you want to go, learning about ANYTHING you want to know. Academic adventures are all the rage. In 2023, tourists are projected to be more selective in their spending since the passion for post-pandemic revenge travel has begun to wane and personal growth and knowledge are increasingly considered valuable expenditures.

Education 193
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Do You Need Event Planning Certifications?

Endless Events

The events industry is a melting pot of talent and diverse backgrounds, with event professionals bringing rich experiences and unique perspectives to the field. It’s not uncommon to find professionals holding degrees in business, communications, or marketing, complementing others with a foundation in hospitality or years of experience in related industries.

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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2023 Travel Outlook: Tech Trends to Watch!

Advanced Travel and Tourism

GA4 With Google Analytics 4 over two years old, Google is finally ready to sunset Universal Analytics later this year. As the predominant way to analyze website traffic and behavior, it is imperative that DMOs and travel websites switch their accounts over to GA4. In addition to UA soon being unsupported and unworkable, there’s a host of benefits that come from switching to GA4.

Trends 235
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Maximizing Your Vacation: The Many Hats of a Travel Agent

Traveler's Q

As the world is constantly on the move, it’s no surprise that the tourism industry is thriving. However, planning a trip can be a tedious and overwhelming task for many individuals. This is where the role of a travel agent comes in handy. A professional travel agent is specialized in creating customized itineraries for clients, meeting their specific travel needs.

More Trending

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Event Management: A step-by-step guide on how to use it in your events

Eventtia

Event management. It’s a phrase that gets thrown around a lot, but beyond the literal meaning of just managing events, what exactly does it entail? And more significantly, how can it be used in events? Every type of event requires a unique set of skills and know-how that will help you to mitigate the chaos and run smooth, engaging events for your attendees.

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2023 Travel Outlook: Tech Trends to Watch

Advanced Travel and Tourism

With Google Analytics 4 over two years old, Google is finally ready to sunset Universal Analytics later this year. As the predominant way to analyze website traffic and behavior, it is imperative that DMOs and travel websites switch their accounts over to GA4. In addition to UA soon being unsupported and unworkable, there’s a host of benefits that come from switching to GA4.

Trends 130
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Thailand celebrates sensational rainbow phenomenon with “Pride for All” campaign at Central World

Travel Daily Media

The post Thailand celebrates sensational rainbow phenomenon with “Pride for All” campaign at Central World appeared first on TD (Travel Daily Media) Travel Daily. Over 500 LGBTQIAN+ joining a Parade of Rainbow Flags – symbolizing equality to reflect Central World as a space that embraces diversity that accepts all differences and promotes equality.

Fashion 104
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Melbourne’s Medical Conference Reputation Shines Brightly

Smart Meetings

Melbourne’s star as a top global destination for medical conferences shines brightly, with a massive 48 medical conferences set to take place within the next five years, attracting around 38,000 delegates. One reason Melbourne is the preferred destination for medical conferences is the city’s global reputation as a powerhouse in medical research, combined with impressive medical neighborhoods and event infrastructure.

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Evolution of the DMC:Renewing Business Relationships with Deeper Trust, Transparency & Understanding

The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.

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Hospitality industry in Singapore – respect as a driving force

EHL Insights

A respectful and empowering work culture is essential to success, particularly in the hospitality sector. Oscar Postma, General Manager of Conrad, offers valuable insights into fostering such a culture in Singapore's growing hospitality industry. This article explores his proven strategies and firsthand experiences in building trust, effective communication, and promoting accountability.

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2023 Travel Outlook: Drive More Visitors with Value Based Marketing

Advanced Travel and Tourism

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Millennials also travel the most of any other demographic, with an average of 35 days per year spent traveling for business and pleasure. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

Marketing 100
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Dubai to play host to a line-up of exciting events, sports tournaments and live performances in June

Travel Daily Media

The post Dubai to play host to a line-up of exciting events, sports tournaments and live performances in June appeared first on TD (Travel Daily Media) Travel Daily. Dubai Calendar, the official listing platform for events in the city, has announced a fantastic line-up of live entertainment, culture and sport events which will take place throughout the city during June 2023.

Sports 96
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Grit, Mentorship and H-Town with Melinda Mintz

Smart Meetings

In her new position as director of hotel sales at Visit Houston after 15 years in the hotel industry, Melinda Mintz spoke with Smart Meetings about her personal and professional journey. Smart Women in Meetings: Innovator Awards 2022 winner Mintz discusses her gratitude towards mentorship and her desire to pay it forward, the ways in which grit and resilience have been catalysts in her successful career and the aspects she loves about working for Visit Houston to help meeting profs have a stella

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‘It’s About Having Empathy All the Way Around’

Convene by PCMA

“Making the effort to really understand how your workers are thinking now … is so worth it,” authors Heather E. McGowan and Chris Shipley write in The Empathy Advantage: Leading the Empowered Workforce. (Illustration by Eiko Ojala) This interview is part of our May/June cover and CMP Series story package. Watch for more stories coming soon. An empowered workforce makes the path forward uncertain for leaders, Heather E.

Booking 98
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2023 Travel Outlook: Tech Trends to Watch

Advanced Travel and Tourism

With Google Analytics 4 over two years old, Google is finally ready to sunset Universal Analytics later this year. As the predominant way to analyze website traffic and behavior, it is imperative that DMOs and travel websites switch their accounts over to GA4. In addition to UA soon being unsupported and unworkable, there’s a host of benefits that come from switching to GA4.

Trends 100
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WEC23: ‘New realities create the need for new negotiations’?

MPI

Keira Solon, EdD (MPI Kansas City Chapter), assistant professor of management and program coordinator, events marketing and management at the University of Central Missouri, teases her WEC23 session “Say Yes! Effective & Ethical Negotiation.

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See the Future of Events with the Apple Vision Pro.

InEvent

Apple is a brand that needs no introduction, and its technological advancements over the years have been nothing short of marvelous! Recently, Apple launched a groundbreaking product – Vision Pro, which is set to revolutionize the events industry. Vision Pro is a cutting-edge technology crafted to enhance the event experience for attendees, planners, and marketers. … Post See the Future of Events with the Apple Vision Pro. showed as first in InEvent Blog.

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Report Explores Guiding Principles for Event Design

Convene by PCMA

The PCMA Foundation partnered with Marriott International and CEMA on a new report, with research conducted and analyzed by creative agency Storycraft Lab, that focuses on constants — truths rather than trends — shaping event design. The field of experience design is a nexus for innovation — we learn about our audiences here, test our products, launch our messages, and drive our purpose.

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How to Plan an Amazing Corporate Retreat for Your Employees

MTI Events

A corporate retreat is a great way to increase employee engagement and team collaboration and get everyone reenergized and refocused. A retreat can also provide an opportunity for your team members to bond and share experiences outside of the office.

Retreat 97
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Make diversity and inclusion a part of every business event

Travel Daily Media

The post Make diversity and inclusion a part of every business event appeared first on TD (Travel Daily Media) Travel Daily. We all know events have an extensive planning process. Sydney WorldPride 2023 showcased how to incorporate diversity and inclusion into major events. We spoke to Lily Stokes, Human Rights Conference Producer, Sydney WorldPride 2023 about her recommendations for making diversity, equity and inclusion considerations, a part of every business event.

Events 93
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How To Write a Sponsorship Request Letter (with Template and ChatGPT Prompts!)

Bizzaboo

Are you planning an event and need sponsors to support your vision? Securing sponsorships can be a critical aspect of event planning, as it provides financial resources and brand exposure to make your event successful. But how do you effectively approach potential sponsors and get them to respond positively to your sponsorship request letter? Knowing how to write a sponsorship letter that will get the right responses is clutch in today’s market.

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Nace un Nuevo Destino de Eventos en Ecuador

MPI

¡Descubre la maravilla de San Pablo de Manta, la gloriosa “Capital Atunera del Mundo!” Con su impresionante producción de atún, este encantador rincón de Ecuador se ha convertido en uno de los destinos más destacados para los amantes del océano y los negocios.

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Red Flags to Look for in Prospective Clients

Special Events

If you want more clients that trust and appreciate your value, keep an eye out for seven red flags that can come up in the booking process

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Vivid Sydney 2023 kicks off with biggest opening weekend on record

Travel Daily Media

The post Vivid Sydney 2023 kicks off with biggest opening weekend on record appeared first on TD (Travel Daily Media) Travel Daily. Vivid Sydney has enjoyed its largest-ever opening weekend, attracting more than 453,000 visitors to experience Australia’s largest event in 2023. Festival-goers from Sydney, as well as regional New South Wales (NSW), interstate and international markets, turned out for the festival’s first weekend to experience some of the 300+ events and activations tha

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Big Planner Survey Is Revealing on Budgets, Professional Development

MeetingsNet

Which meeting elements would be scaled back first if budget cuts were necessary? And who is attending more planner-education events: novices or veterans? You might be surprised. A survey in late April of more than 1,600 meeting professionals by event-production firm Encore found good news about the state of event budgets for the remainder of 2023: 34 percent will increase, 43 percent will stay flat, 14 percent are not settled yet, and just nine percent will be trimmed.

Planner 81
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Benefits of Mouse Hover & Scrolling Effects in Web Design

Tourism Tiger

[alertsnippet] Today I’m going to be talking about THE magical moment. The moment you have been working so hard for. Someone has arrived at your site! This is one of the most pivotal moments – and you need to make a great impression.

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Special Events Pride Month Roundup

Special Events

LGBTQIA+ inclusivity content for planners from SE throughout the years

Planner 122
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How to Improve Your Marketing to European Executives

DCI

For the first time, we now have a more complete view of how executives make decisions, form perceptions about places and work with investment promotion agencies on both sides of the Atlantic. Every three years since 1996, DCI has released its Winning Strategies in Economic Development Marketing study , providing a roadmap for the types of information executives and site selection consultants seek and how to influence them.

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Zoom avatars—some thoughts

Conferences that Work

In 2022, Zoom added avatars to their Meetings and Webinars products. Initially, Zoom only offered animal avatars, but custom human avatars were added in 2023. Zoom avatars have received mixed reviews ( 1 , 2 ), including this reaction from Miguel Neves , Editor-in-chief at Skift Meetings, on LinkedIn : “Why but why has Zoom created an avatars feature?

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What Hotel General Managers can learn from Marriott International

EHL Insights

Last month, in the setting of the stunning St.Regis Saadiyat Island Resort (Abu Dhabi), Marriott International held the first Hotel General Managers' Conference since the Covid-19 outbreak. More than 600 attendees including Anthony Capuano, President and CEO of the multi-billion dollar company, and David S. Marriott, Chairman of the Board of Directors, gathered at the conference, which was also the company’s very first event to group GMs of the entire EMEA region.

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Transform Your Space on a Budget: Weekend Home Projects Under $200

Redfin

As homeowners, who doesn’t love the idea of improving our living spaces, especially when you can do it for under a couple hundred dollars? The great news is that there are several do-it-yourself weekend projects that can quickly transform your home in a weekend, and all without draining your wallet. Whether you live in a townhouse in Washington DC , or a cabin in Lexington, KY , we’ll explore nine affordable weekend home projects that you can complete quickly, and all for under $200. 1.

Online 66
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What’s the Difference Between Virtual Meetings and Online Networking?

Eventtia

To put it simply, attendees go to your event for one of two reasons. One, for the content, or, two, to meet and interact with other attendees who share similar interests. Now when it comes to virtual events, the first reason is covered extremely well. Attendees get all of the same information, knowledge, and education that they would from any other event, just this time it’s from the comfort of their homes.

Online 54
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From Networking to Leads: The Power of Conference Marketing in 2023

InEvent

Effective marketing strategies are crucial for businesses looking to stay ahead of the curve in today’s quickly changing business environment, where connections and opportunities abound. Conference marketing is one such strategy that is consistently effective. Conference marketing has become a powerful tool for companies looking to increase their customer base and bottom line by fusing the … Post From Networking to Leads: The Power of Conference Marketing in 2023 showed as first in I

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ChatGPT Implementation in Travel: Unleashing the Potential of GPT Models in Real-World Projects

AltexSoft Travel

There’s no denying it: ChatGPT , OpenAI’s groundbreaking AI, is the talk of the tech world. This impressive Large Language Model is altering the landscape across many sectors, with the travel industry emerging as a prime example of its transformational power. ChatGPT continues to reshape industries, redefining how we interact with technology.

Travel 52