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One of the hottest topics in the events industry nowadays is hybrid and virtual audience engagement. But as the Event Tech Podcast highlights today, you can’t really talk about audience engagement without including audience response systems in the conversations. After all, the best way to learn what makes our beloved attendees tick is to simply ask them.
Soon, those who enter New York City’s indoor facilities, such as restaurants, entertainment venues, gyms and other businesses, will have to present proof of vaccination via New York City’s new vaccine pass app, Excelsior Pass, or a vaccination card, announced New York Mayor Bill de Blasio. On Aug. 16, the mayor’s program, Key To NYC Pass, will launch; code enforcement will begin Sept. 13.
Performing a website audit is a critical step when it comes to understanding a critical piece of your marketing funnel, whether you’re seeing tons of traffic and conversions or none at all. A site audit is the best way to identify and understand issues that could be impacting your site’s performance and efficiency. Even if you’re seeing a steady flow of traffic, your site might not be performing at its full potential.
Targeting is a vital part of content marketing and ad creation. You must know the population you’re speaking to, what they need, and how you can solve their problems. And, most importantly, you need to get their attention enough to make your destination seem appealing. . However, limited resources can make it difficult to reach as many people as you’d like.
Join us and connect with experts at the 3rd International Conference on Heart and Cardiovascular Diseases”, scheduled on May 05-06, 2025 in Dubai, UAE with the theme of “Novel Progression Towards the Heart and Cardiovascular Research”.
Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. Starting with early bird registration offers, successful event planners generate buzz and accelerate sales in the earliest stages of the event.
Visitor economies—groups and leisure —cratered during the worst of the pandemic and are only now showing signs of recovering. Destinations International , the association for destination organizations ( DMOs ) and convention and visitors bureaus (CVBs), wants to help its members build back better. Its 2021 DestinationNEXT Futures Study points the way for these destination organizations to rebuild their visitor economies while creating “more sustainable destinations and enriching their communitie
W ant to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time!
W ant to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time!
Deloitte’s Corporate Travel Survey, Return to a World Transformed: How the Pandemic is Reshaping Corporate Travel , sees a slow, cautious return to business travel, bounded by considerations like pandemic restrictions abroad and corporate mandates to return to in-office work after over a year of working during lockdown COVID-19 restrictions. Key takeaways of the report: After more than a year of cancelled meetings, conferences and tradeshows, and closed workspaces, business travel will accelerat
In a move that might spur major expansion of MGM Hotels & Resorts and makes a real estate investment trust (REIT) one of the high rollers of Las Vegas, Vici Properties will acquire MGM Growth Properties (MGP) for $17.2 billion. When the agreement is complete, Vici, a REIT, will have a value of $45 billion and will have subsumed the 15 mostly Las Vegas-based resorts owned by MGP, including Park MGM Las Vegas; New York New York Las Vegas Hotel & Casino; and Borgata Hotel, Casino & Spa
W ant to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time!
The Port Authority of New York and New Jersey has announced that LaGuardia Airport’s Terminal B has been awarded LEED v4 Gold certification for the completed phases of the new terminal. Terminal B, which opened in June 2020, is the first airport terminal building in the world to meet the more stringent LEED Gold version 4 standards for building design and construction.
Working or meeting in a new physical space helps our brains to pay attention, says author Tim Harford. I am writing this from a coffee shop, sipping mint tea in the company of the low hum of conversation and the distant buzz of a coffee grinder — an everyday kind of experience that hasn’t been available to me for more than a year. I knew that it was doing good things for my mood, but — as Tim Harford, author of The Undercover Economist explained in a column in the Financial Times — it turns out
Monastero Arx Vivendi , Lake Garda, Italy. Opened in June, this 40-room luxury hotel was once home to a 17th-century order of devout nuns. The simplicity of its monastic aesthetics has been maintained, now infused with amenities for the modern nomad. A star feature is its spa, composed of seven cubes of glass that open into private courtyards. Treatments take inspiration from the surrounding foliage, using medicinal plants and herbs to soothe, while monastic practices influence the ionized body
W ant to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time!
The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.
Accor has announced plans to open Artista San Antonio under the Morgans Originals brand. The 112-room property is scheduled to debut in the Texas city’s famed Riverwalk area in July 2023. Facilities will include 2,500 square feet of meeting and events space, and “several of the Morgans Originals’ signature culinary and bar concepts,” according to a statement.
John Sklencar. Sklencar is sales development manager for etc.venues USA in New York City. Sklencar previously was national sales manager for Choose Chicago’s Northeast region. Before this, he worked as national sales manager, North America, for Visit Britain and executive meetings manager for Destination DC. Sklencar is director of sponsorship for MPI’s Greater New York chapter.
W ant to know the one thing that every successful digital marketer does first to ensure they get the biggest return on their marketing budget? It’s simple: goal-setting. This is an absolutely essential practice for any digital marketer who knows how to execute their campaigns in a productive, cost-effective way. With a few. With a few simple tips, you can be doing the same in no time!
In a new Zippia survey of 500 workers, more than half of the respondents said they were looking for jobs that allow them to work from home. Thanks to the pandemic, the “future of work” is very much here and now. In a new Zippia survey of 500 workers from diverse industries across the U.S., the career resource website explored what workers want (and expect) in a post-COVID-19 job market.
The word of the day is preparation. If the past year has taught us anything, the power of preparation is one lesson that should not be overlooked. Clear, effective, and comprehensive pre-event communication is more important than ever, especially now in the midst of evolving situations. Whether your event is in-person, hybrid or virtual, a successful pre-event communication plan not only helps everyone involved prepare and set expectations, but it also creates a sense of safety and security for
Plan with Confidence. While meetings and conventions took a pause in 2020 due to the pandemic, Columbus didn’t stop working to ensure that when the time came to return to in-person meetings, planners and attendees had all the tools they needed for a successful event. New developments forged ahead, offering more reasons for planners to consider Ohio’s capital.
At Solimar, we value tourism for the economic and social development that it brings to communities all over the world. Protecting cultural heritage is one of our utmost priorities as well as a core development objective in all of our projects. When done right, building a strong tourism economy is a great way for local residents of any region to nurture their own cultural heritage and also provide meaningful educational experiences to visitors.
The July class of 40 industry professionals can now add three initials after their name: CMP. They join more than 11,000 meeting professionals in 40 nations who have earned the “badge of excellence” — the Events Industry Council’s (EIC) Certified Meeting Professional (CMP) program. PCMA members Erica Feick, program manager, Dana-Farber Cancer Institute; Abby Schultz, events specialist, Southern Association of Independent Schools; and Jennifer Kerhin, CEO, Sponsorship Boost, are among the 40 peop
Plan with Confidence. While meetings and conventions took a pause in 2020 due to the pandemic, Columbus didn’t stop working to ensure that when the time came to return to in-person meetings, planners and attendees had all the tools they needed for a successful event. New developments forged ahead, offering more reasons for planners to consider Ohio’s capital.
The Study Hotel at University of Chicago is set to open in fall 2021 in the Windy City’s Hyde Park neighborhood. The 167-room property features feature nine signature study units and a complement of suites, a tavern/restaurant, a light-filled Winter Garden, and 4,700 square feet of conference space. All guest rooms will feature feather-topped beds, Frette linens and towels and modern bathrooms with C.O.
Streamline your onsite events with the tech that works for you, backed by an award-winning partner who knows the importance of staying flexible in a changing environment. MeetingPlay’s mobile app and onsite safe technology provide safety and security for your attendees within a powerful, proven platform.
Within a split-second, your customers will spot the difference between a sincere brand message and a disingenuous marketing effort. This free 7 Change Actions resource is taken straight from the playbook of Longitude’s Gareth Lofthouse, where he’ll dive into how your company can utilize high-impact storytelling to gain the trust of current and prospective customers by rewriting the “recipe” of how you engage with your audience.
A Tourism Improvement District (TID) is a revolutionary way to fund destination marketing programs. They are typically run by local businesses that collaborate and invest collectively to support the growth and development of their destination’s tourism industry. Depending on where you are in the world, the concept of a Tourism Improvement District has several different names.
Hilton Hotels and Resorts has added three all-inclusive resort properties to its portfolio in Mexico: the Hilton Vallarta Riviera All-Inclusive Resort, the Hilton Tulum All-Inclusive Resort, and the Conrad Tulum. Hilton Vallarta Riviera Resort. Situated between the beaches of the Bay of Banderas and the Sierra Madres Mountain, the 444-room Hilton Vallarta Riviera All-Inclusive Resort is set to convert in the fourth quarter of 2021.
Our technology makes it easier for travel channels to receive higher quality hotel media. Using a simple interface with robust, hospitality-specific features, hotels upload content for distribution to hundreds of travel channels. One hotel chain customer, OYO Hotels & Homes, reported a 20% increase in OTA rankings after onboarding their properties.
In the first of four videos for “The Gathering Makeover” series, Priya Parker (left) interviews bride-to-be Lisa Torres about the transparency letter show wrote for potential bridesmaids. In March 2020, Priya Parker, a conflict-resolution facilitator, was working with The New York Times to launch a podcast — to be called “Priya Parker on Gathering” — when a Times producer texted her.
Collect Customer Data With a Robust Rebate Technology Platform. A robust rebate technology platform can simplify how you collect, process and report on the rebate claims submitted by your customers. It also helps ensuring a simple and straightforward process for customers that allows them to get their money back more quickly. When combined with an expert team of strategists and the ability to configure and customize in order to solve your specific business needs, you can take your rebate incenti
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