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You’re falling short on your marketing potential if you’re not using Pinterest for promoting your next event. What’s so special about this social network ? For starters, it has 72.5 million users as of early 2015. 71% of those users are women. With that in mind, this is a great resource to take advantage of if you’re trying to court the female demographic.
Consumers Value Community More Than Ever Before. We live in an era where people feel disconnected. You walk into a coffee shop, it’s packed, but everyone is on their laptop or phone barely glancing up at the world around them. One of the few time we all pause (and yes, it may be to take a photo) is over food, and sharing an experience about food. The rise of #foodporn on your Instagram feed isn’t just because of its beauty, it’s also belonging.
Paid influencer marketing is spreading to the event industry, and I doubt that it’s an ethical practice. Last week I received the following voice mail (identifying details have been bleeped; transcript below.). [link]. “ Hi Adrian, my name is __, I work for an influence marketing agency __, and I’m reaching out to you this afternoon about an opportunity with __, who is one of our clients, and I know you are an influencer in the meeting/event/conference planning sphere which is the fo
Join us and connect with experts at the 3rd International Conference on Heart and Cardiovascular Diseases”, scheduled on May 05-06, 2025 in Dubai, UAE with the theme of “Novel Progression Towards the Heart and Cardiovascular Research”.
The #IMEXPitch competition is an annual opportunity for event technology startups to showcase their products to an audience of event planners and a panel of knowledgable, expert judges. with Last year Loopd, the two way beacon device for networking at events, was the big winner selected from a pool of promising startups. This year’s group […].
Promoting your event on social media is a given. However, most planners have a tendency to just stick to prominent social networks like Facebook and Twitter. If it’s a company conference you’re arranging, then LinkedIn of all networks is the spot to be advertising it. After all, LinkedIn is the place for business outreach. Never used LinkedIn for event promotion ?
Promoting your event on social media is a given. However, most planners have a tendency to just stick to prominent social networks like Facebook and Twitter. If it’s a company conference you’re arranging, then LinkedIn of all networks is the spot to be advertising it. After all, LinkedIn is the place for business outreach. Never used LinkedIn for event promotion ?
You want guests to have a good time at your event. The fun, though, can come to an abrupt halt if someone ends up getting hurt. With an injury comes serious liability issues. As a planner, it’s your obligation to ensure attendees and guests are able to partake in the activities in a safe environment. Security is of utmost importance and must not ever be overlooked. 1.
A few months ago, I shared this blog post about Event Planning – for millennials – on Eventoozi.com. Everyone wants to know about millennials. They are the “new” generation in the work force and they certainly think a little bit differently than previous generations. When it comes to events, there are simply things that work better for this audience.
Even the best event planner s are only as good as the staff that makes the event possible. The staff aren’t just the people that set up the venue and register the attendees. These are also the people that help with the preplanning phase, help stir up social media interests, and so on. It goes without saying then that you need to carefully select your staff to include the people best suited for the demanding duties of event planning.
You got to fill seats for your upcoming event; otherwise, you’ll have a half-empty venue. To maximize ticket sales, you have to involve social media in one form or another. As an event planner, it’s highly recommended that you acquaint yourself with some of the lesser known features of the primary social networks. These can be used to help get the word out about your event.
Choosing a venue is usually one of the first stages of event planning. The real planning can’t really take off until you have a designated facility. Of course, choosing a spot for your conference is easier said than done. There’s a lot of logistics that go into it. Here’s a few tips to help narrow your search. There’s a few elements that should be in place when securing a location for your next event.
I’m guest blogger for Elite Meetings and last month I shared my thoughts on Event Reminders. Ahh – event marketing. The world of email marketing, social media engagement and follow up, follow up, follow up. When I talk to planners in the industry, it seems that we all still heavily rely on email marketing as a primary channel for getting the word out about our events.
If you’re anything like me, and by that I mean cheap and love freebies, you would relate marketing events and fairs to a shopping trip for practical stuff you’ll need for the coming year or so. When I’m at such events, I’m usually also on the lookout for freebies I can get concrete use out of. Swags such as pens, notepads and T-shirts are very common at events and for good reason – they’re things everyone needs on a daily basis.
Check out a recent post I shared on EliteMeetings.com : Event planners and venues. Venues and event planners. The two go hand-in-hand. Venues are one of the first things that event planners look to secure when we are hosting an event. And, in doing lots of the new research over the years, there are a few things I think venues could do to provide a better experience for the planners looking to book them.
The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.
I’m a guest blogger on EliteMeetings.com. Here is one of my recent contributions. I think that creating a niche in our industry is incredibly important. Most people tend to think that offering a wide variety of services will bring them more opportunities, but while that sounds intuitively correct, it’s actually the opposite. By narrowing your market to a very tiny segment, you’re more easily able to market yourself and be branded.
It’s always exciting to be recognized for our work! Check out this mention from Bizzabo in their blog about the best podcasts for event planners and then, if you haven’t already, check US out. The post The 7 Best Podcasts for Event Planners @bizzabo appeared first on techsytalk.
The benefits of an event app are clear for attendees, sponsors, planner and everyone else involved. However, how can reap these benefits everyone is buzzing about? You’ll need to market your event app! Here are a few key reasons why: Attendees will not find it on their own. The truth of the matter is, regardless of how awesome the app is, attendees will not download it unless you ask them to.
Do you ever wish you could do more than just an average site visit when you’re planning an event? We get to see a general view of the meeting space on an hour-long site visit, and maybe even some guest rooms, but every event planner really cares about the customer service and the guest experience. These are two critical components of every event and while it’s not always feasible for busy planners, I actually had the recent opportunity to spend two days at the Newark Liberty Inte
Spice up your next event with some fun snacks. Even adults appreciate a fun and delicious snack option and while there are plenty of healthy snack options, some of these fun ideas would not be rated too highly on the health scale. But, if you’re looking for options to engage your attendees and really mix up the snack experience, you’ve got plenty of inspiration available here.
Check out this blog I wrote for Eventoozi about one of techsytalk.com’s favorite subjects – Event Planning Tools! Planning an event, whether it’s a corporate event, networking event or fundraiser, is a cumbersome process. Let’s face it – there’s a reason why event planners make the list of most stressful jobs every year. Logistics are a bit hairy, even for the most seasoned event professional.
Media Alert. Contact. Liz King – liz@lizkingevents.com. Aaron Kaufman – aaron@fifthelementgroup.com. Dahlia El Gazzar – dahlia@dahliaplus.com. 28 July 2016 — Yesterday morning, via various outlets, a heavily promoted industry conference scheduled to take place 22-24 August announced it is cancelling the show just one month before the conference. The Coming Together of Event Minds.
It was such a hit at this year’s techsytalk LIVE that we’re putting the tshirt back on sale through July 5th, 2016. We need a certain number of people to tip the campaign and make it so that we can all get tshirts so don’t hesitate – buy today! We’re using teespring so you can choose your own style and size and it will ship directly to YOU.
International event planning outside your home country is highly likely to take you outside of your comfort zone. Especially when it’s your first time. While the challenge can be exciting it can also be daunting if not downright scary. Let’s face it, even the most accomplished and experienced planner can find it difficult to deal with the social, cultural and legal barriers that would simply not occur at home.
James Spellos from Meeting U. James Spellos is the President of Meeting U., whose mission is to help people become more productive and comfortable with technology. Jim delivers over 150 seminars annually on how to use technology more efficiently. In 2015, Jim was named one of the Meeting Industry’s trendsetters by Meetings Focus magazine. He is a faculty member at New York University, teaching in the School of Professional and Continuing Studies since 1990.
Spring is just coming to the New York area, but I’m already thinking about summer. And there’s no better way to kick off the summer than with a great BBQ. But how do you avoid hosting a party that looks like everyone else’s? Opt for the bacon and beer bbq! Chances are, your guests love both of these items and with some delicious recipes and creative styling, you can really have a great event.
No time? No problem. Fill out the form and we’ll email you a PDF version of this blog post to read anytime you want. In events and hospitality, knowledge is power. The best way to learn the ropes, or sharpen your skillset set to learn from the experts that have been there before. Thankfully these thought leaders are quick to share their tips and tricks on how to get ahead in the world of events and hospitality.
A charity event serves two purposes: to raise awareness for a specific cause and raise money. People by nature are very charitable and are willing to give to your organization to make a difference. It’s up to you, though, to explain what your charity is and how it’s impacting lives. For better charity event planning , implement these steps to maximize both attendance and monetary donations. 1.
Monday, July 25, 2016 at 3:00pm ET. Bobby Sain from Waitron. Bobby began to produce stage productions and films in 2011, finding his niche as a Producer when he co-founded The Dominion Group in 2012 to innovate financing in the film and theatre industry; he is credited as Associate Producer on the acclaimed movie THE BUTLER, Executive Producer on MR.
Aaron Kaufman from Fifth Element Group. Aaron Kaufman, CSEP works hard – and with extreme passion! As the President of Fifth Element Group, it is safe to say that Aaron is a rising international resource in a very competitive industry. With his finger on the pulse of creativity in both event design and business, whether it’s new trends or developing strategic partnerships, Aaron always stays ahead of the game as a leader and trendsetter.
Bizzabo recently published an article featuring yours truly! Check it out here: 7 Event Industry Leaders Share Their Planning Advice. The post 7 Event Industry Leaders Share Their Planning Advice @Bizzabo appeared first on techsytalk.
1. Reduces Negative Environmental Impact. Take a relatively small event with just 1,000 attendees and 100 sheets of paper distributed per attendee. The damage to the environment and to our planet is: 12 trees wasted. 75 tons of CO2 emissions into the atmosphere. 1 million liters of water wasted. Simply put, mobile event apps are Earth-friendly. 2. Cost Savings.
More than 220 million meetings are conducted in America each month. Because I’m an entrepreneur who’s providing the fastest-growing network of meetings and conference venues in the U.S., you would think I’d be doing cartwheels and flips over this opportunity. While this may be true, problematic meeting trends are still troubling the industry. For one, 63 percent of meetings are conducted without preplanned agendas, giving room for meetings to wander off track and become unproductive.
It’s simple right? Money in, money out. In a time where budgets are growing for some but plateauing for most, planners need to show how their efforts will drive money back into their own pockets. The good news is that there’s more than one way to make the case for more cash. Start with these 7 ideas to negotiate a bigger events budget: 1.) Ask. What’s the number one reason that event planners don’t get the resources they need?
Event professionals are being asked to do more, but they’re not all getting the resources they need to improve their process in a real way. When it came to challenges facing event planners, we asked: “What’s the biggest change you’ve seen since you started working in our industry?”. In Social Tables’ latest trend report, 35% of planners we surveyed told us that the arrival of event technology has made the most noticeable impact on the industry.
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