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Circularity: The Biggest Shift for Trade Shows in 2024 

Smart Meetings

Trade shows have been a crucial aspect of the business world for centuries. Recent surveys by both Hilton and Marriott support this, with 74% of travelers agreeing that it’s important to minimize their environmental footprint and 77% wanting to visit environmentally friendly destinations that align with their values.

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8 ROI-Driven Trade Show Goals & Objectives by @QuickTapSurvey

Techsytalk

A trade show is an opportunity to boost your brand awareness, capture leads, and even launch a new product to a receptive and targeted audience. The goals you set before the show will help you streamline your efforts and maximize your ROI on the money you spend to get there and exhibit. Boost Brand Awareness. Market Research.

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MPI NCC ACE: Less Trade Show; More Idea Exchanges

Smart Meetings

Oakland event prioritized DEIB education MPI Northern California Chapter’s Annual Conference Experience moved to Oakland Marriott City Center from its traditional home in San Francisco this week with a new format. Read More : Educational Support Elevates DEI and Could Alleviate Staffing Issues “This is a business issue,” DeShields said.

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ARVO Conference in Seattle Opened Eyes to Lingering International Travel Challenges

Smart Meetings

Last Minute Registration Shuffle Lancey Cowen A recent Maritz study showed that 45% of attendees from 30 trade shows register within four weeks of the event date. For those who do qualify, in addition to long wait times, often they have to travel long distances for appointments. if they leave. for five days,” Cowan said.

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How Planners Are Celebrating GMID 2022

Smart Meetings

Meeting profs in Charlotte, North Carolina, are meeting at the newly expanded Charlotte Convention Center for lunch, accompanied by a speech by the state’s House Budget Writer Jason Saine and the North Carolina Travel Industry Association lobbying team. Read More : At MPI WEC 2021, Michael C. Bush Laid out the Makings of a Great Workplace.

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Get Ready for a Human-centered IMEX America 2023

Smart Meetings

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

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How California’s Associations End the Year with Cheer

Smart Meetings

At the annual event, West Coast association professionals gather for an expansive tradeshow, business solution appointments, education programs and networking to close out the year with a festive twist. This year’s Seasonal Spectacular took place from Tuesday, Dec. 12 to Wednesday, Dec. 13 and welcomed over 1,000 attendees and exhibitors.