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Before the pandemic hit in 2020, the events industry was a well-oiled machine. Virtual and hybrid events were nowhere near as common. While every big event already had its own eventapp, eventapp design was something only a few businesses dealt with. ” The Rapid Evolution Of EventApp Design.
In the last Event Tech Podcast episode, they talked about face recognition technology in events. And since nothing gets tech nerds riled up more than AI, they’ll be talking about AI in eventapps today. After this Event Tech Podcast episode, you’ll know better than to jump on every AI-related hype train!
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive eventmarketing strategy to get the best results.
As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how eventmarketing efforts were successful. Measuring event ROI in two ways. Using registration metrics.
Eventapps have opened some fantastic doors for everyone in the industry. In general, technology has been a top-notch ally to put together world-class events! And because Event Tech Podcast is all about, well, tech, today’s episode is a very special one. On The Marketing Side. Safe & Clean.
Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise eventmarketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free event planning checklist.
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. Improve Your EventApp’s Performance.
The benefits of an eventapp are clear for attendees, sponsors, planner and everyone else involved. You’ll need to market your eventapp! The truth of the matter is, regardless of how awesome the app is, attendees will not download it unless you ask them to. It’s fantastic brand exposure for the event.
Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
Today’s episode of the Event Tech Podcast was inspired by a recent Event Leadership Institute summit where Brandt and Will did a fast rundown on ten event technology trends. Most of the trends have gotten their own standalone Event Tech Podcast episode already. And what do NFTs have to do with events?
As an event planner, you know virtual and in-person events require a completely different setup. But before you get too entrenched in booking speakers or drawing up venue contracts, it’s best to think about how you’ll get results from an in-person event. And how can you get more mileage out of this in-person event?
Making sure attendees use the eventapp you’ve created requires your organization to market the app before your event takes place. Your organization has created an eventapp that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?
The events industry is waking up to the importance of event data for reaching eventmarketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure eventmarketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.
Mobile apps for conferences are becoming staples. If you don’t have one yet for your future events, it’s high time to give some thought to if an eventapp is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? Grab it here !
Who would have known that 2020 would go down as one of the most influential years- if not the most influential year- for virtual events in history? Even as the highest-ranked event trends predictor in the industry, even we couldn’t guess this. Here we go as we make predictions on the hottest trends to hit virtual events!
Virtual event planning is taking the stage as the next big thing in the industry. Ponder this – in a world where technology develops and improves at an impressive speed, it’s our job as events profs to keep up with the motions. We’ve already covered certain aspects of how to turn your in-person event into virtual.
People used Zoom to host virtual events as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage. Let’s explore!
Ladies and gentlemen, it’s time to talk event tech on a budget! And if the Event Tech Podcast is your Bible on all things technology related to the industry, today we bring a brand new gospel. Not to mention the sort of technology you’d want for a large scale event! EventEvent Tech On A Budget: Where Are We?
Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. Preparation is everything in events.
Event gamification is not what you think! You may have been led to believe that by just downloading an app you’re ready to gamify an event. Will this improve the quality of the event you’re organizing? Gamification isn’t about just playing games on an eventapp. What is gamification for events?
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? In this post, Ill break eventmarketing down into simple steps so you can plan successful events that get great results.
This week’s Event Tech Podcast episode is a little bit different. Rather than having a regular conversation about event technology, Will and Brandt are sharing the contents of a session they led at the FICP Annual Conference in Phoenix, Arizona back in November 2021. Introducing Event Technology Trends 2022.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
Event tech trends are evolving faster than ever before. These giant leaps forward impact and shape the way we execute and plan events. The event tech trends we are listing today are being used everywhere at events and behind the scenes in planning. It will be years until we see these types of AI at events.
Just like that, we blinked and it’s time to talk about the 2020 event trends. Instead, we’re bringing you a curated list of the top event trends for 2020. 2020 Event Trends: Personalization for Attendees. Not everyone at your event will be in the same place in their journey. INBOUND is an event that excels at this.
You attend a social event and serendipitously make a genuine business connection with someone. Thanks to mobile phones and eventapps, the chances of this unfortunate situation occurring can be lessened and your attendee’s ROI maximized. Attendees join social events with the intent of networking. The Value of Connecting.
This week’s iconic guest is the knowledgeable Gianna Gaudini , an eventmarketing strategist who understands events inside and out. She worked as MarketingEvents Lead at Google for nine years and Head of Events at AWS for nearly two years. Event Planning: An Exciting & Challenging Career.
Endless Events has recently celebrated its 15th birthday and we’ve decided to mark the occasion by hosting a very special #EventIcons episode in which our listeners could ask us any questions they want about Endless’ past, present, and future. From DJ To Event Management Company.
Just like with events, the main purpose of translation and captioning is to bring people together and break down the barriers between them. The pandemic ushered in an era of far more inclusive and accessible virtual events and made us re-evaluate some of the event-planning practices we started to take for granted.
Corporate event planning can be a daunting task, especially if it’s on top of your already jam-packed schedule. If corporate events are your thing, check out this week’s roundup of corporate event planning ideas for a few tips for organizing these kinds of occasions. Turn Your Free Events into Blockbusters.
Networking is often listed as the number one reason people attend conferences and events. Unfortunately, event planner networking often falls to the bottom of event planners’ priorities. It’s a key part of ensuring your event is a success. Technology is starting to play a big role in event planner networking.
Notably, in the form of chatbots as well as integrated into fully-fledged eventapps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events. What are eventapps and their perks?
In this past year, the events industry has been through quite a shakeup. New trends emerged: we embraced hybrid events , put safety first, and saw an incredible surge in eventapp platforms. Young professionals as well as seasoned event profs are migrating towards technology companies! Every event is collaboration.
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with event sponsors. Event sponsors are not just a source of financial aid.
The Event Brew squad is tackling a complex topic today; a topic most event planners have contemplated in the last two years. It’s time to talk about audience engagement on event platforms! Event professionals are divided when it comes to implementing event technology to boost audience engagement.
This week we are celebrating the new year and looking forward to 2018 event industry trends. In this episode, our hosts – Brandt Krueger, Alex Plaxen, Tahira Endean & Audrey Gallien are here to talk about what is trending in the event industry in 2018. PS have your seen our guide to 2018 Event Trends ? Diversity in Events.
Welcome to another episode of #EventIcons, and this time around we’re talking 2020 event tech trends! If you know Endless, you know we love talking about event tech. In recent past episodes, we covered several 202o trends in the industry, including marketing and design. Starting Off With The Big Questions.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Tech Conferences: These events draw developers, tech enthusiasts, and industry pioneers eager to explore advancements, share ideas, and connect with others pushing the boundaries of innovation.
The process for creating a request for proposal (RFP) has wildly changed now that virtual and hybrid events are regularly in our repertoire. While we’re excited to welcome back face-to-face events, we know that attendees and companies require flexibility. This means virtual and hybrid events aren’t going away anytime soon.
Another Monday, another Event Tech Podcast, today we are telling the story of Crowd Mics for events! Everyone can relate to the annoyances of sound during a live event. But with events, in particular, imagine just how much this small tweak could be a game changer. Crowd Mics For Events: The Beginning. Oh, my God.
How are you using event tech at your events? Automation and real-time tools can help you a lot, letting you save between 13-25% on your event. And for practical event tech, you need to know what AV to use. According to a report, many events companies aren’t using the newest tools to make projects more efficient.
Although planning a safe event has always been part of the event industry, it’s at the forefront of event organizer’s minds now, more than ever. And with tech playing a larger role in event planning and production, not only do we need to be on top of physical threats, but cybersecurity concerns as well.
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