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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.

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Event Strategy: The Guide for 2023 and Beyond

Bizzaboo

To help you keep track of every step of the event-organizing process, we’ve put together a comprehensive event strategy guide focused on these five steps: . Plan the Event. Launch the Event. Promote the Event . Manage the Event. Wrap Up and Measure Event Success. Set Event Ticket Pricing.

MICE professionals

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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? To inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders, we’ve compiled a list of marketing and event statistics. Event Apps.

Marketing 105
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The Events Industry’s Top Marketing Statistics, Trends, and Data

Bizzaboo

Would you believe that 60% of leadership believe that events are the most critical marketing channel for achieving business goals? We’ve compiled a list of marketing and event statistics to inspire your event strategy or as fodder for your next event marketing presentation to get buy-in from key stakeholders.

Marketing 105
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Six Event Trends We’re Watching in 2024

Convene by PCMA

These include live session summaries, intelligent attendee matching, customized event pathways, and AI-powered insight generation for delegates, Dawson said. Advances in AI also are fueling other event movements such as sustainability, the personalization of events, and gamification.

Trends 130
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10 Must-have Event Ticketing Platform Features

Bizzaboo

When you invest in modern event ticketing software, attendees benefit from strong user experiences, increased accessibility and convenience, and a more seamless event overall. With so much at stake, it’s no surprise that the global event ticket industry is projected to expand 150% by 2030.

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How To Write a Sponsorship Request Letter (with Template and ChatGPT Prompts!)

Bizzaboo

With in-person events regaining dominance, the global event sponsorship market size is projected to reach $127.1 Plus, with a constant uncertainty looming over the economy, the competition for event sponsorship is stiff these days. billion by 2027, growing at a CAGR of 3.5% from 2023 to 2027!