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Before the pandemic hit in 2020, the events industry was a well-oiled machine. Virtual and hybrid events were nowhere near as common. While every big event already had its own eventapp, eventapp design was something only a few businesses dealt with. The online experience could never replace that.
Eventapp platforms have been all the rage for quite some time now in the world of event tech, so it’s only natural that investments in event platforms come next. Hopin , the 2019 London-based start-up, is considered a unicorn among eventapps. It’s not going to be the incumbent online platforms.
Mobile apps for conferences are becoming staples. If you don’t have one yet for your future events, it’s high time to give some thought to if an eventapp is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event? Grab it here !
Many unforeseen catastrophes can interrupt in-person events, whether inclement weather or a COVID-19 outbreak. It’s a good idea to have an event platform for in-person events just in case you need to take your eventonline at the last minute. Many people tend to be bolder online than in-person.
. “If it was two years ago and you were a pretty good size event, you had an eventapp,” says Brandt. The Extra Costs Of Hybrid Events. You bring that in and you let the people who are online use that as well. ” The next step is thinking about hybrid event interactions and networking solutions.
So keep reading to find out unique virtual event sponsorship ideas you can employ at your next virtual event! Incorporate Sponsors Into Your EventApp. Let’s kick start these virtual event sponsorship ideas with eventapps. Eventapps gained quite the momentum a few years back.
And finally, software companies should see event planners as long-term partners rather than one-time customers. “When you look at eventapps and event platforms , 80% of them have the same basic features. In fact, most event platforms and eventapps cost more than what I pay for HubSpot for a whole year.”
. “I think the metaverse will reduce the number of event platforms currently on the market. No one wants to download another eventapp.” But it’s one thing to host a community and another to create a truly outstanding online community. Event planners can see who saw what, when, for how long.
Eventapps. If your crowd is tech-inclined, you can add the survey to the eventapp you are using. Each event has its own goal but one thing in common among them is that they all want to create a highly-engaged audience. There are a few ways to measure engagement for your event: Online mentions.
Notably, in the form of chatbots as well as integrated into fully-fledged eventapps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events. What are eventapps and their perks?
After the event, they put all their content online on demand. 3 EVENT MARKETING STRATEGY TYPES. There’s no one marketing strategy to fit all events. But based on the most recent marketing and event trends , we can categorize them into three broad types: Singular annual event strategy. Multi-event strategy.
Technology-enhanced networking can offer your attendees networking opportunities that go above and beyond traditional mix and mingle events. Here’s how each of these technologies—matching software, eventapps, and networking apps—can help your attendees form more concrete connections. But, there is a solution.
No matter how hard we try to replicate the in-person experience at virtual events, the way we engage online is simply not the same. Virtual audience engagement remains one of the biggest pain points of event planners. Event gamification. But event platforms (and accompanying eventapps) can offer so much more.
So, what we’re looking at this year, pre-show and post-show, is actually extending the content out to online learning platforms”, explains Adam. “For me, I think eventapps are a really nice entry point into event organizers and events kind of touching base or testing out the technology.
Brandt explains the evolution of event technology. “Remember the days when planners thought that they didn’t need eventapps ? Well, less than two years ago, almost every conference had an eventapp of some kind. Go to them, see as many onlineevents as you can, and talk to your colleagues.”
It’s just taking the stuff that we knew from our in-person events about good production and applying them to onlineevents,” he explained. Making the tech for onlineevents easily portable and keeping the production value high—that’s an area of current growth for the industry, Krueger explained.
Because with virtual event planning, venue restrictions, rigging, and so on won’t be the things you’ll have to worry about. But rather things like platform integrations , cybersecurity, platform features, your eventapp, and chatbots. The content will be one of the stars of your virtual event.
A big way to add sustainability to your event is to create an online platform for registration and it’s easy! Instead of printing off badges and handing out booklets, create an eventapp or use an event management software. Attendees can download the app right to their phones and constantly be engaged.
Technology is starting to play a big role in event planner networking. From eventapps to and matching software to wearable technology and private social media groups, there are a ton of different ways to use technology to enhance your events. Ultimately, an eventapp is useless if your attendees have trouble using it.
But online, you’re stuck at the mercy of whoever’s running the event,” Dustin adds. “And one of the planners said it would’ve been much easier to navigate when we’re supposed to meet up if there was an eventapp, but it didn’t ruin necessarily the experience.”
. “Now that we’re going back to in-person events and hybrid events, we’re going to start seeing a lot more support event staffing onsite,” continues Will. Event support used to be just one help desk with one person at it.” Come here’ And the same thing applies to our online platforms.”
Back before virtual events were the norm, planners already dabbled in eventapps. And one of the great things about this particular piece of event tech is push notifications. Particularly over the past few months, we all sort of bonded over the excitement of online shopping.
Because event platforms were more focused on the event side, the platforms Will worked with weren’t a perfect match for the community platform he was trying to build. “We We are switching from an eventapp to a platform designed for communities and only for communities,” explains Will. “I That was my first learning.” 2.
There was a 71% increase in online searches for sustainable goods — plus, public concern for the environment has grown by 16% since 2017. Fifty-nine percent of event planners say environmental responsibility impacts their event plans. It’s no wonder that 90% of event planners use e-tickets to streamline their events. .
You gave your online audience the worst seat in the house and expected them to be happy with it. My prediction for hybrid meetings is how I plan to do them: taking one community in person and one community online and finding the ways that I can tie them together, but still trying to create unique experiences for both parties.
Technology-enhanced networking can offer your attendees networking opportunities that go above and beyond traditional mix and mingle events. Here’s how each of these technologies—matching software, eventapps, and networking apps—can help your attendees form more concrete connections. But, there is a solution.
Use social media to your advantage before, during, and after the event. Follow the event hashtag, engage with posts, and connect with people online. You can even use your online connections to identify that Buddy I mentioned earlier! This can make in-person meetings feel less daunting when you finally meet.
Modern communities live online , either on social media and communication platforms or most recently, on event platforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
Since its founding in 2010, EventMobi has expanded its reach to over 30,000 corporate and non-profit event planners. Its full suite of event management tools includes event registration and check-in, advanced analytics, mobile eventapps, customizable branding and design, engagement and networking tools and more.
Make adjustments to keep improving and deliver a polished main event. How do you handle networking during hybrid events? The answer lies in your mobile eventapp. Choose an app that’s optimized for hybrid. Make sure your Covid contingency plan lays the groundwork for a compelling online experience.
This article highlights seven ways to create immersive mobile event and conference app experiences that level-up attendee engagement, networking, learning, and event ROI. What are mobile apps for events and conferences? How do you leverage mobile apps during onlineevents? Elevate arrivals.
This allows event organizers to get the right data at the right time. Now, event organizers have more avenues for customized, interactive data gathering. Eventapps, trackers and sensors, wearables, event kiosks, social media, and similar sources can all be tapped to get the information you need.
“It’s very similar to whether you have a swiss army knife of specialized tools, or one butcher knife that doesn’t do everything, but it’s good enough,” explained the entrepreneur who in a previous career built the mobile eventapp company DoubleDutch into a leading position and sold it to Cvent in 2019. Twine, which announced a $3.3
The company aims to be the Nordstrom experience of shopping for end-to-end event software solutions, rather than an Amazon digital shopping-cart website, explains Linda McNairy, global vice president at American Express Meetings & Events. More : AMEX M&E: Meetings Will Grow in 2019.
B2B events also have their section, and the guide gives a few tips on how to stay afloat now that the market is getting more and more crowded. Each section has clear takeaways you can implement, covering well-known areas like email, VR, AR, live streaming, eventapps. Spicing up Your Event Keynotes.
“And things like eventapps, it’s an old school conversation. You want to know about me, you go online. You want to know about Corbin, you go online. And I think that there are many applications you’re starting to see this come into, mobile eventapps incorporated into that.
Brandt kickstarts today’s topic by discussing how in-person, hybrid, and onlineevents fit into the industry moving forward. “Going to the European version in Frankfurt, I got to meet a lot of the European folks that I’ve met online, in person. “What’d you think about it?
If events are to create a lasting impact, marketers need to create a powerful story before the event itself, tapping into the attendees’ emotions and excitement with teaser trailers, persuasive copy, and messages in the eventapp or platform. Similarly, the experience itself should stretch out beyond the event itself.
This applies to all types of information, from names and addresses of event attendees, right through to any data you collected through more sophisticated tech, like attendance trackers. Here are some tips on onlineevent security to make sure your event and attendees are safe in cyberland. Give more focus to purging data.
Plan your setup needs in advance with free event diagram software for smooth activity transitions. Measure engagement live in your eventapp or on social media. Market event hashtags and promote online discussions prior to the event and keep an eye on drastic usage changes during the event.
Use it to create different “event paths” which make it possible to run similar events that provide different experiences for the attendees in each one. Let’s take a look at a few ways of doing this: An eventapp guides the attendee journey based on their interests. Events attended so far.
Digital Event Branding Digital event branding has become increasingly vital in today’s virtual world where the majority of events take place online. With the rise of digitalization, event organizers now have to focus on creating a strong online presence that aligns with their brand.
Before the pandemic, attendees would have booked hotels and made transportation arrangements in the days or weeks leading up to the event. With onlineevents, they’ve cut that time down to a few minutes, and no one understands this better than today’s #EventIcons guest, Arianna Black. How Arianna Black Came to Events.
In a way that was really a lot more valuable than a lot of other people looks at the different buying signals that are available online. I think one of the most powerful, if not the most powerful export besides great experiences, maybe even better than that of attending an event, are buying signals. Including things like eventapps.
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