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Before the pandemic hit in 2020, the events industry was a well-oiled machine. Virtual and hybrid events were nowhere near as common. While every big event already had its own eventapp, eventapp design was something only a few businesses dealt with. ” The Rapid Evolution Of EventApp Design.
Eventplanners everywhere now have the power of harnessing the immense potential of eventapps. While the use of an app can be a particularly valuable addition to an event, the lack of knowledge when deciding to go for it might prove to be too much in the end. Eventapps are great.
Seventy-five percent of eventapp developers report adoption rates of 60% or more. Event platform adoption is pretty solid overall, but even so, you want that figure to be as close to 100% as possible. . So, how can you increase your event platform adoption rates? Improve Your EventApp’s Performance.
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if eventplanners are not taught how to use them or if they stop working mid-event? Who will enter the data?”
People used Zoom to host virtual events as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many eventplanners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage. Event gamification.
As an eventplanner, you know virtual and in-person events require a completely different setup. But before you get too entrenched in booking speakers or drawing up venue contracts, it’s best to think about how you’ll get results from an in-person event. And how can you get more mileage out of this in-person event?
Whether it’s picking out the right event management system or marketing partners for promotion, we face a dozen important decisions about our events each day. So with that in mind, we set out to give you a few tips for making the right choices for your events. How EventApps are Done.
Notably, in the form of chatbots as well as integrated into fully-fledged eventapps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events. What are eventapps and their perks?
Attendee retention rate is one of the most important event KPIs. When eventplanners measure how many attendees have attended their events before, they are getting insights into attendee loyalty. Others, however, would rather talk to event staff than fill out surveys on event platforms or eventapps.
Arguably one of the biggest pain points for planners, driving engagement isn’t quite as hard as one might think. Because after producing dozens of successful virtual events over the past few months, we’ve learned a lot! Back before virtual events were the norm, planners already dabbled in eventapps.
Developing the concept of your event is extra important when planning a virtual experience. This will help you make the right decisions, especially in a field that is relatively new to eventplanners. Picture the theme you’ll want your virtual event to follow, and make sure you stand out! Promote Your Virtual Event.
Event sponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, eventplanners still struggle to secure long-lasting relationships with event sponsors. It might take more time, but it will pay off.
Most events no longer want basic conference speakers. Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience. To really engage the audience you’ll need to find someone that appeals to them and can provide a unique feel to your event. They Add Value.
“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it. All of these things that take time goes away.”
Eventapps. If your crowd is tech-inclined, you can add the survey to the eventapp you are using. These can be achievements for the event as a whole, like hitting all-time high numbers of certain metrics. It’s always valuable asking how to improve your event ROI. Net promoter score.
Sustainable events are one of our top choices for 2018 Event Trends.The sustainable event trend is continuing to grow with no signs of stopping so it’s time to get on board! Many businesses and eventplanners have already begun brainstorming how to implement ways they can make their events environmentally friendly.
And I feel like every eventapp that’s happened to, at least at one point”, says Will. The Fundamental Job Of An EventApp. Brandt gets particularly frustrated when eventapps don’t get the most basic things right. “So, you go, and you open up the app.
This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. In a sense, all events are experiential. Experiential Events Have Gamified Elements.
The impact and importance of meetings for medical and pharmaceutical industry attendees is not only increasing, but the complexity of the events and what is expected of planners is more demanding as well, according to a new report from American Express Meetings & Events and a survey conducted by Smart Meetings.
Have you ever tried to teach a class, promote a discussion, or get people to join in on an activity only to be met with blank stares and an awkward silence? Expert planners know that event engagement is vital to an event’s initial success, as well as the success of potential future events. What is event engagement?
In reality currently, AI at events is mostly just programmed answers in technology such as chatbots and some eventapps. Event Automation. Saves Planners Time. Time and time again event profs have found themselves on the list for most stressful jobs. And that’s not all event automation does!
Armed with her outlook, notes and eventsapps, her trusty three-ring binder and a medium black coffee, Samuels leads events that go off without a hitch. Planning an event is not simple,” she says. “[The Constance Samuels, CMP, likes to live by the phrase, “Work hard, play harder.” But everything went flawlessly.
According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in event technology and eventapps, the behind-the-scenes of the industry is still filled with old practices. Are You Falling Behind on the Newest Tech?
A good hybrid strategy also expands audience reach and event lifecycle. We’ll talk more about ROI in a minute, but first let’s answer planners’ top questions about hybrid events. For starters, choose technology that handles virtual, hybrid and in-person events on the same platform. Cut training time and costs.
Be curious and ask them about their priorities and what’s important to them—not only in what they are seeking in their event experiences but also broader marketing and business priorities. Offer Personalization Before, During and After the Event Engaged attendees are actively involved in designing their event experience.
Then you feed the data into amazing algorithms which translate boring ol’ numbers into insights – insights that allow eventplanners like you to mold and refine the event so attendees have the best experience possible. After all, eventplanners have been crowdshaping for years, from their gut feelings.
In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert eventplanners and organizers understand that choosing the right audience engagement strategies can make or break an event. Incorporate the use of a mobile eventapp.
The Spring 2023 research compiles the views of corporate, association, academic, and third-party eventplanners from around the world. Fully 80 percent of respondents said this is a central priority for them now, due mostly to the two-year hiatus in face-to-face events followed by the widespread use of remote-work environments.
Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.
.” And so, people started downloading and we’d start to get them on board, and we’re using all of this footage to capture so we could show investors and we could show other eventplanners and that we could show people it works. The first couple of events were free, and the issue of pricing eventually came up.
Since it’s such an amazing addition (or should we say foundation) to an eventplanner’s event strategy , event profs must learn how to build an event community. . Even though it’s only become a hot event trend recently, an event community is by no means a revolutionary idea.
Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. In this blog post, we’re going to walk you through how to promote an event on Facebook from start to finish.
By including sponsors in the event branding, organizations can not only benefit from financial support but also gain access to a wider audience and establish meaningful connections with stakeholders. Hence, it is imperative for eventplanners to carefully identify and select sponsors that align with their brand values and messaging.
As eventplanners worldwide shifted strategies to meet the ever-changing needs caused by COVID-19, virtual and hybrid events skyrocketed. Even as in-person events return, many businesses and eventplanners plan to keep the virtual event trend alive. Use highly-rated virtual event software. .
With the rise in popularity of virtual events, digital event branding has become a crucial aspect of marketing a successful event. Corporate event branding has evolved to include the digital experience of attendees, leading planners to focus on developing strategic branding efforts that offer a seamless virtual experience.
Contrary to popular belief, event attendees are big fans of specialized mobile eventapps. Rather than contributing to app fatigue, a purpose-built eventapp can transform the event experience, increasing engagement while establishing a new standard of what events should look like.
This matters a lot for big events like music festivals or conferences, where keeping people safe and comfortable is key. By using IoT, eventplanners can create a better experience for everyone who attends. This data helps planners change layouts or add more resources in needed areas.
Use it to create different “event paths” which make it possible to run similar events that provide different experiences for the attendees in each one. Let’s take a look at a few ways of doing this: An eventapp guides the attendee journey based on their interests. Events attended so far. Sporting amenities.
This article highlights seven ways to create immersive mobile event and conference app experiences that level-up attendee engagement, networking, learning, and event ROI. What are mobile apps for events and conferences? How do you leverage mobile apps during online events? Keep everyone in the know.
” Julia Catanese, CMP, Senior Meetings, Events, and Trade Shows Planner, Cardinal Health I would make sustainability a fundamental aspect of every event. The events industry is a major contributor to global waste, with large-scale events often generating tons of waste from food packaging, decor, and promotional materials.
In addition, this trend is technology-driven, with platforms and tools aimed at enhancing the experience and measuring the success of these micro-networking events. Virtual and Hybrid Events As we look toward 2024, it’s clear that virtual and hybrid events will continue to be at the forefront of event planning.
Using a combination of research and survey data, we’ve rounded up the 18 most important trends set to hit planners, hotels and venues in 2018. Make your life easier by partnering with a CVB who can find warehouse spaces that are appropriate for events of any size. Better events, no stress. Better buckle up! Sign Up Free.
They were an eventapp that pivoted and added the ability to do online event stuff. They already have the infrastructure to do hybrid events and broadcasts. Brandt’s final trend observed at the IMEX Frankfurt 2022 event was the active promotion of the metaverse. ” The Metaverse Potential .
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