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Eventappplatforms have been all the rage for quite some time now in the world of event tech, so it’s only natural that investments in eventplatforms come next. Hopin , the 2019 London-based start-up, is considered a unicorn among eventapps. But should we care? Money Is Not Everything!
Your brand went through the time and expense to set up a unique eventplatform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform.
Before the pandemic hit in 2020, the events industry was a well-oiled machine. Virtual and hybrid events were nowhere near as common. While every big event already had its own eventapp, eventapp design was something only a few businesses dealt with. ” The Rapid Evolution Of EventApp Design.
Even though there are now more than 100 eventplatforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. At Endless Events, we believe that eventplatforms and technology should be the basis of a modern event strategy. Event gamification.
Thanks in large part to COVID-19, many in-person events include a digital component, typically in the form of an eventplatform. You might think you don’t need a digital platform for an in-person event, but it’s not a bad idea. Event planners are opting for eventplatforms for in-person events for these 13 reasons.
Event planners everywhere now have the power of harnessing the immense potential of eventapps. While the use of an app can be a particularly valuable addition to an event, the lack of knowledge when deciding to go for it might prove to be too much in the end. Eventapps are great. Where To Begin?
Eventplatforms can be an event planner’s best friend. They have become the building block of a modern event strategy because they offer continuous audience engagement and help event planners measure event ROI in new, better ways. Event ROI Stems From Goals & KPIs. EventApps To The Rescue.
Recall that Cisco , which offered WebEx before streaming was cool, purchased Socio and just closed the deal on Slido last month in an attempt to make engagement on the platform seamless. The platform recently announced that it can host up to 50,000 attendees. The big players want to expand their offerings and have the funding to do so.
When we talk about the most popular eventplatform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event?
Conference eventapps are a must for any conference in today’s world. Adding conference eventapps to your next event will create accessibility with content, notifications, feedback, and everything else you will need to communicate with your attendees. But how do you incorporate a conference eventapp?
But that approach is hardly doable for corporate events, conferences, conventions, and other large-scale events. Today, there are so many simpler, faster, and more precise ways to track attendees: QR codes, RFID technology, Eventplatforms and eventapps, Eventregistration software, Other attendee tracking software solutions.
So keep reading to find out unique virtual event sponsorship ideas you can employ at your next virtual event! Incorporate Sponsors Into Your EventApp. Let’s kick start these virtual event sponsorship ideas with eventapps. Eventapps gained quite the momentum a few years back.
It saves time, optimizes event management , boosts engagement, and thus makes event marketing more profitable. Event Technology Provides Analytics & Data. Prior to eventapps and platforms, event planners relied on pre-event and post-event surveys to measure event ROI.
. “Remember the days when planners thought that they didn’t need eventapps ? Well, less than two years ago, almost every conference had an eventapp of some kind. Over a course of 10 years, eventapps exploded and went from 4 on the market to 200 of them. ” EventPlatforms 101.
Don’t rely on a cookie-cutter approach to creating RFPs, especially when you are in need of an eventplatform or mobile app to facilitate a virtual event. Your technology can make or break your event. Type of Event. What is the purpose of the event? Registration. Social Media.
So, how can event organizers measure and increase attendee retention ? Registration analytics will show how many guests are returning, while session, engagement, and content analytics offer insights into attendee behavior. Check social media platforms to see what your attendees like most about your event.
. “I think the metaverse will reduce the number of eventplatforms currently on the market. No one wants to download another eventapp.” is decentralization, but then, we will all be on one metaverse platform. They might also be hesitant to fill out a profile on several different eventapps.
So, these tools can really include those types of people and empower them to be involved and part of the event”, he adds. Registration Technology. “Registration isn’t overly complicated”, says Adam. Essentially that’s what a registration form is. ” Well, he’s not wrong.
“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it. All of these things that take time goes away.”
In this episode, Brandt welcomes back Kyle Kocinski, the Head Of Implementation at Endless Events, to fill Will’s shoes. Some of you might know him already as he joined the show in the past when the tech nerds talked about virtual and hybrid eventplatforms. ” How Much Event Technology Is Too Much?
Back in the dark ages, event marketers had a slim handful of solutions to choose from. While these platforms were good, they were limited. The result was that it was difficult to find event management software that fits like a glove. What matters is that your event software does what your goals require it to do.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Trade Shows: Showcasing the latest products, services, and technologies, trade shows provide a platform for businesses to connect with potential customers and partners.
Making sure attendees use the eventapp you’ve created requires your organization to market the app before your event takes place. Your organization has created an eventapp that will seamlessly integrate with the in-person experience — but how do you encourage attendees to use it?
Mobile apps for conferences are becoming staples. If you don’t have one yet for your future events, it’s high time to give some thought to if an eventapp is a fit for you. Are you able to keep your audience’s private information secure before, during, and after the event?
. “Now that we’re going back to in-person events and hybrid events, we’re going to start seeing a lot more support event staffing onsite,” continues Will. “Before the pandemic, you just had registration. People understand how to staff registration sufficiently.
It’s not just the attendee who saves some money, it’s also the event planner. Virtual event budgets typically don’t include travel costs and have lower registration costs. But rather than pocketing all that money, you should invest it into translation for events.
Choosing what to do at an event especially larger scale events with hundreds of sessions, networking events, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your eventapp. Apps are getting smarter. 2020 Virtual Event Trend: Plan Events Virtually.
You most likely already have a website, an email list and are set up on social media platforms so leverage that! It also allows them to share your updates, event information and connect with others all over the world, building your audience and reach for your events while increasing engagement. Was what you were doing efficient?
You planned a spectacular event. No wonder registrations soared off the charts. Do you cancel or continue with your live event as planned? The fact is your event deserves to be successful despite all the uncertainties in the market. For example, enrich live events with prerecorded content by thought leaders.
With the acquisition of digital eventplatform Run The World, EventMobi wants the industry to know that virtual events are a more powerful tool than we realize. There were a few things that were revolutionary in terms of virtual events during the pandemic, first of all because we couldn’t go anywhere.
Choosing what to do at an event especially larger scale events with hundreds of sessions, networking events, keynotes and more can feel very overwhelming. Having data-driven activity suggestions in your eventapp. Apps are getting smarter. 2020 Event Trends: Unique Venue Experiences . Cyber Security
Technology is starting to play a big role in event planner networking. From eventapps to and matching software to wearable technology and private social media groups, there are a ton of different ways to use technology to enhance your events. Ultimately, an eventapp is useless if your attendees have trouble using it.
American Express Meetings & Events ’ suite of technology solutions for event professionals is now even more robust with the addition of Attendify and Splash as partners. The marketplace of software platforms is a combination of vetted third-party products and proprietary technology developed by the AMEX M&E team.
This ensures future events offer more engaging and valuable programming. Feedback uncovers pain points — like registration issues or problems with a virtual eventplatform — that can be addressed to improve the attendee journey. These insights are essential for optimizing future events.
Brandt explains, “when you’re dealing with registration services that are free or audience engagement platforms that are free or mobile apps that are free, you have to ask yourself, “How do they make their money?” We need an app. Why don’t we have an app?”
Ill also share tips on choosing event software thats easy to use, along with real-life examples of how well-organized events can improve how people see your brand. By the end, youll (hopefully) feel more confident about planning events that leave a lasting impressionnot just because of the food, but because of your brand.
“It’s been a struggle in event land and eventapp land. “The integrations between platforms has been that same fear, right? Going deeper into events industry tech standards, Brandt goes on to add that “we’ve spoken about the interactivity level. How intuitive is it? And how fast is it?
Whether they’re exhibitors, sponsors, vendors, the B2B partners that are interested in these live events, how to better match them with the live event organizers and with the event properties” “The other piece of what we do is, we have a marketplace”, he continues. But there are trade-offs for that.
Modern communities live online , either on social media and communication platforms or most recently, on eventplatforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
For virtual events, there are things that we can measure that we can’t always measure as easily with in-person events, which is great. One of the biggest things that you should adjust is registration and conversion rates. There’s usually a 35% drop-off for registrations in virtual events.”
“And things like eventapps, it’s an old school conversation. “But when you go to events, it’s not about privacy, it’s about connecting. And I think that there are many applications you’re starting to see this come into, mobile eventapps incorporated into that.
If events are to create a lasting impact, marketers need to create a powerful story before the event itself, tapping into the attendees’ emotions and excitement with teaser trailers, persuasive copy, and messages in the eventapp or platform.
Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience.
Our #EventProfs platform has a newsfeed where people can post things. Kyle thinks easy searchability is a feature the platform should incorporate. “If An essential part of building an event community is helping members find the best time to engage with the platform. Missing Features On EventPlatforms.
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