This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Being an event planner, event manager, or eventmarketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in eventplanning? Eventplanning is an umbrella term.
There’s no room for that in eventplanning. The cornerstone of a successful event is a dream eventplanning team where everyone has a role to play and eagerly contributes to the success of the event. It’s impossible to put together an event on your own. Selecting a venue. Why Teams Matter.
There’s still a place for planningevents with conventional venue layouts, particularly with corporate conferences and workshops. Moreover, if you decide to stay with a traditional venue, you might want to explore unique seating layouts. But many events certainly don’t need to be confined to four walls anymore.
Corporate eventplanning can be a daunting task, especially if it’s on top of your already jam-packed schedule. That said, it’s can also be a fun endeavor where you can try out new food, discover exciting venues and even exercise your designing skills a bit. B2B EventMarketing Reloaded.
Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is eventmarketing really doing for my brand? What Is EventMarketing? Why Does EventMarketing Work? Ready to get started?
If you’re new to AI for events, we’ve got you covered. Human effort is still very much a part of the eventplanning process. In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Simplify EventPlanningEvents have a lot of moving parts.
While it is impossible to give event planners a generalized estimate of the budget for hybrid events, we can break it down into bite-sized items that’ll make the budgeting process much more manageable. Hybrid Event Budgets: How Much? These are the main hybrid event budget items you should budget for: 1.
Up-And-Coming Rules for EventMarketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to eventmarketing? For example, events are no longer one-off affairs and a constant connection with your community is a must. Have you ever used VR for eventplanning?
Professional event planners and marketers know that there is no one-size-fits all strategy for successful eventmarketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.
The Annual ICE Report estimates that event-related costs will increase by 83%. It’s also a sign of a returned confidence in eventplanning. Of course, our eventmarketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets.
Endless Events’ 2023 Event Industry Trends Guide includes insights based on our years of experience in events and our team’s proprietary research into event trends. Download the report now to see what you can expect for events in 2023. Hosting events in eco-friendly venues (look for LEED-certified buildings).
Take yourself through the lifecycle of your event: what are some of the things that could cost you money along the way? Don’t stop at just the big-ticket items like your venue, food and beverage, and AV (although these do make it on the list). You need to think of smaller costs like taxes, fees, gratuity, marketing, and travel.
Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) Decorations and event design Marketing and promotional materials Guest experience Start early, reach out to vendors, and store all your launch plans in one place.
But if you think you have what it takes to be an event professional, check out the following choices for eventplanning careers — there might just be something for you. 8 EventPlanning Careers That Are in Demand. Event Planner. From conferences to high-end galas, event planners do it all.
the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between eventmarketers and event planners, and many more miscellaneous fun facts about the Endless team. EventMarketer Or Event Planner?
For example, an event app might suggest an eventmarketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . Have conversations about security with your venue and everyone on staff.
This is great news for eventmarketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. What makes them tick?
For planners, we know that every event, large or small, should have a careful assessment and eventplanning strategy before executing. Planning an event in a vacuum could result in misaligned expectations and worse, make it difficult to deliver on a high-quality event. What’s the Planning Timeline?
Not planning conferences? These tips can apply to almost any event. For example, start with venue design that both attracts and engages people as they enter your venue. To cement your event in your participant’s minds, why not take our free audience engagement webinar as well? This Year’s Event Statistics.
Here are a few tips to better your product launch eventplanning. Choosing a Venue. Obviously, you want the emphasis to be on the product and not the venue. Nevertheless, an awesome venue for your corporate event certainly helps with the marketing. These are the optimal times for hosting your event.
Of course, your event has to run smoothly so as not to distract attendees from why they are in the trade show in the first place. And if you want to run an event this way, use our free eventplanning checklist to get started! How to Excel at Venue Management. Choose the Right Payment Option for Your Next Event.
Check out the epic resources mentioned in this episode: Intentional Event Design Our Professional Opportunity by Tahira Endean (Book). Diversity in Events. Picking The Perfect EventVenue. School of EventPlanning & Management. How Is Your Event App Security.
Planning a successful event involves working with a large team of reliable, capable professionals. Planners work with venues, specialized staff, and vendors to ensure everything runs smoothly. In this guide, we’re walking you through everything you should know about event vendors. Event rental companies.
Eventplanning is a risky business. Recent natural disasters, labor strikes, even a massive data breach that may have compromised the identities of 500 million Starwood guests, have illustrated the number of things that can go wrong in the event professional world. More : Is Your EventMarketingPlan Ready for GDPR?
Have you ever planned an event just because it was routinely scheduled, rather than being held for a specific reason? An event’s ‘why’ is often overlooked in eventplanning, according to a report by American Express Meetings & Events. Planningevents with purpose: the real meaning.
They grew up in the age of 24/7 social media and COVID-19, which gives this generation a unique perspective on marketing—including live events. For eventmarketers, it can be tricky to understand this up-and-coming generation entering the workforce. How can you market to Gen Z? What events do they enjoy?
Whether you’re on the brink of planning a first event or are a seasoned professional revising your eventplanning checklist, this guide aims to be your trusted roadmap. This article provides a comprehensive eventplanning checklist to help you manage every detail for a successful event, from start to finish.
The irony is, even with so many productivity tools for every task out there, collaboration in eventplanning still involves email communication. We’re touching base with everyone including our teams, clients, venue managers, and vendors. A strong and clear subject line should not only be a preserve of eventmarketing.
Two years later, they are one of the most important event trends of 2022. However, many event planners still ask: what are the benefits of hybrid events? Hybrid events vary based on the number of virtual and in-person attendees, the number of venues, synchronous versus asynchronous content delivery, and many more variables.
So in the spirit of continued growth for all of us in the crazy world of eventplanning, we’ve rounded up slideshares of the 12 event management powerpoints (which we’ll abbreviate ppt) that every pro can learn a little something from. Looking for an eventplanning ppt? Don’t want to watch?
How To Gamify Events? Let your audience know about your planned games ahead of time to build a buzz and possibly even attract a wider audience. Include gamification in your eventmarketing strategy – event gamification works best when people know all about the challenge before the event kicks off.
According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking. Aside from rapidly moving deadlines and stiff competition in the industry, eventmarketers also suffer from the strain of travel, constantly keeping up with the trends, and the taxing setup during event day itself.
You’re in the throes of planning your biggest bash of the year. It’s easy to get excited about sourcing speakers, finding sponsors, and booking your venue, but you can’t overlook an often-forgotten component of eventplanning: event branding. . Event branding is a must if you want tangible results from your event.
For venues and planners, that means looking into the crystal ball to get ahead of event trends and expectations. Here, we cover the top 19 trends which promise to shake up eventplanning and hospitality in 2019 and beyond. But what’s driving the effectiveness of eventmarketing, and really, meetings demand as a whole?
Planning an event can be overwhelming with all the different moving parts and challenges. In this guide, we’ll share an eventplanning template you can use to easily plan your next event. EventPlanning Template: Checklist and Timeline. Shortlist potential venue selections.
What is corporate eventplanning? A corporate event is more than merely a meeting. Planning a company’s event is not easy, often requiring a multitude of factors from marketing to safety. Always plan every budget to have the flexibility for unforeseen costs. No, they don’t. No, they don’t.
In these situations, you must know how to quickly handle negative publicity the right way to ensure that the hits on your credibility stop as soon as possible, and you can shift public attention to your event. Marketing Misfires. Related Articles. .
Many organizations want to host conferences at expensive venues but do not want to pay the price or are unaware of how expensive hotel venues and banquet food are,” Pappas said. Due to the pandemic, many events are experiencing record numbers of attendees due to the return of in-person attendance.
Emma’s Marketing United incorporates the growing city of Nashville into its event. Marketing United takes place at Nashville’s Country Music Hall of Fame & Museum. In a phone interview, Rachel Stephan, owner of Sensov/ eventmarketing , said to get people to attend an event, create content that tells a story.
You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. What is a Hybrid Event?
Every event professional has the same goal for corporate eventplanning: to orchestrate an engaging experience that delivers favorable business outcomes. Corporate eventplanning checklists can significantly increase your chances of achieving your event goals. corporate eventmarket — which brought in $95.3
Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. BizBash Founded in 2000, BizBash creates print and digital publications, hosts events, and provides resources for corporate event and meeting professionals, eventmarketers, and executives.
Throughout the year, Smart Meetings has invited professionals from different corners of the eventplanning world to impart their knowledge. Summary: Flying Taxis and Self-directed Luggage: Predicting the Future of Events ). There’s a lot of information out there about how to better your career as a meeting professional.
Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales. Pharma event management is no joke, though. From balancing a budget to finding the perfect venue and speakers, you’ve got to juggle a lot to put on an all-star event.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content