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Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
2018 eventmarketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Event Professionals Go Back to the Lab.
How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?
With so many events vying for your attendees’ attention, an intentional, targeted eventmarketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the EventMarketing KPIs that should be an essential part of your eventmarketing strategy: .
The events industry is exciting, ever-changing, and sociable. Being an eventplanner, event manager, or eventmarketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.
The events industry is waking up to the importance of event data for reaching eventmarketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure eventmarketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.
It’s also a sign of a returned confidence in event planning. Of course, our eventmarketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. EventTechnology: A Worthy Investment. How can they do that? .
Thanks to an absolute boom of eventtechnology solutions , eventplanners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
This is great news for eventmarketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. What makes them tick?
As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Instead, eventmarketers should explore the middle ground between such categories, blurring the lines between the face-to-face and digital world. What Are Asynchronous Hybrid Events?
As an amalgamation of in-person and virtual events, hybrid events are complex, versatile, and hard to budget for. While they are typically more expensive than in-person events, there are also many ways eventplanners can save money with a hybrid event and see a higher event ROI. F&B / Catering.
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about 365 community engagement: one of the most exciting event trends of 2022! If you’re curious to see how Endless Events does it, check out our community !
Eventplanners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Endless Events’ 2023 Event Industry Trends Guide includes insights based on our years of experience in events and our team’s proprietary research into event trends. 2022 is in the books, folks.
And you can’t host your event and community in the same place, either. That’s why it’s usually better to opt for an eventmarketingtechnology platform to do your promotions, community, and events in one place. Source Event Sponsors One of the biggest hurdles for eventplanners is cost.
Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps eventplanners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Why Event Gamification?
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the eventtechnology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between eventmarketers and eventplanners, and many more miscellaneous fun facts about the Endless team.
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Read More : Hybrid Events: What Cvent Says You Need to Know. An Enhanced EventMarketing and Management Heart. The post Cvent Connect Lays Out Event Tech Roadmap to Meet Growing Hybrid Demand appeared first on Smart Meetings. Much of the conference insights are still available on-demand.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. With such a diverse range of options, it’s easy to get overwhelmed or confused about which event tech solutions to choose.
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way eventplanners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
Meeting planners had their hands full in 2018, with data breaches, commission cuts, new eventtechnology and other drastic changes affecting the meetings industry. As the industry changes, meeting planners need to learn how to change with it to ensure that they can provide attendees with what they want.
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 TechnologyMarketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
As an eventplanner, much of your success is based on your ability to bring in new business, organize top-notch events, and keep your customers coming back. And while you may hope that your events speak for themselves (and maybe they do!), That’s where this post on eventplannermarketing comes in.
According to a report, many events companies aren’t using the newest tools to make projects more efficient. Despite advances in eventtechnology and event apps, the behind-the-scenes of the industry is still filled with old practices. The Many Challenges of EventMarketing.
The event industry is propelled by continuously evolving eventtechnology and increasingly demanding and specific attendee expectations. Without further ado, here are the trends shaping the future of events: 1. This strategic use of data sets apart successful events in today’s technology-driven landscape.
We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. They will talk about what they have seen, where our industry is heading with tech and how we can continue to integrate more deeply and create better planner and participant experiences.
Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The EventMarketing Evolution: An Era of Data, Technology, and Revenue Impact.”. Engagement tools like smart tags and mobile event apps generate a goldmine of data. The reason?
In addition, MPI conducts a 12-hour online-education marathon featuring three 15-minute sessions per hour; these cover a wide range of job issues for planners as well as career advancement and physical and mental wellness. Tarnow’s final thought for planners: “There is no such thing as a self-made person.
Most planners are now scrambling to figure out how to replicate the in-person experience in a virtual environment. But going into a meeting with a virtual event production company unprepared will only drag on the process. What existing eventtechnologies do you already have for registration and/or networking?
Event Automation. Saves Planners Time. Time and time again event profs have found themselves on the list for most stressful jobs. In fact, CareerCast listed Event Coordinators as the 5th most stressful jobs of 2018. In fact, eventtechnology can not only reduce stress but increase planners’ productivity by 27%.
This episode will touch on almost every topic in the events industry. From sustainability to eventtechnology we have you covered. Furthermore, we will discuss how to elevate the low points of your events and elevate them to the next level to best tips in entertainment it’s all here in this massive episode!
We’ve compiled a list of websites for eventplanners so some of the hardest-working professionals can complete every task on their list. Skift Meetings (formerly EventMB) Formerly known as EventMB, Skift Meetings was founded in 2007 as one of the first blogs for event professionals. Ready to dive straight in?
Follow our iconic guests on Twitter: Brandt Krueger of EventTechnology Consulting ( @BrandtKrueger ). Picking The Perfect Event Venue. School of Event Planning & Management. How Is Your Event App Security. Safety at Events – What Every EventPlanner Needs to Know.
Event profs have heard it time and time again: hybrid events are the way of the future in the events industry. Two years later, they are one of the most important event trends of 2022. However, many eventplanners still ask: what are the benefits of hybrid events? Hybrid Events Are More Sustainable.
Let’s face it – there’s a reason why eventplanners make the list of most stressful jobs every year. Logistics are a bit hairy, even for the most seasoned event professional. But, there are a few tools that you can make use of that will help planning your next event a bit less stressful. Event management platforms .
You have to choose one that jives with the type of event you are building, and the audience you are targeting. Research says that more than half of eventplanners still do not use any form of event management software! Is it eventtechnology? Maybe it’s eventmarketing?
In one of our recent blog posts, we explained why eventtechnology should be the building block of your event strategy. We’re talking about the community model: one of the most exciting event trends of 2022! If you’re curious to see how Endless Events does it, check out our community !
With that being said, for event organisers, leveraging hybrid eventtechnology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. EventTechnology: The Concept. EventTechnology: The Concept.
From more engaging, holistic experiences to the the bold new expectations of “bleisure,” eventplanners and suppliers are racing to adapt in an industry that’s as dynamic as it’s ever been. These personas make the lives of industry planners easier — even Experient’s own.
Today, planners are racing to adapt to trends that make conferences and events more engaging and dynamic than ever before. While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. These personas make industry planners’ lives easier — even for Experient.
In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert eventplanners and organizers understand that choosing the right audience engagement strategies can make or break an event. Incorporate the use of a mobile event app.
Human effort is still very much a part of the event planning process. In fact, AI is one of the fastest-growing technologieseventplanners trust to plan, promote, and analyze their events. Check out these five tips to use the combined power of AI and data to make your next event a smash hit.
Planning a successful event involves working with a large team of reliable, capable professionals. Planners work with venues, specialized staff, and vendors to ensure everything runs smoothly. In this guide, we’re walking you through everything you should know about event vendors. Event rental companies. Decorators.
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