article thumbnail

What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Lets be honest: planning an event can feel like a big risk. You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results.

article thumbnail

Events? In This Economy? Yes, and Here’s How

Endless Events

And you can’t host your event and community in the same place, either. That’s why it’s usually better to opt for an event marketing technology platform to do your promotions, community, and events in one place. Be sure to blend your event to-dos with your company-wide marketing calendar.

Sponsors 304
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Virtual Event Platform Features: What To Look For?

Endless Events

In that case, you’ll want to give priority to the quality of the live stream, as well as the possibility of recording, editing, and making the sessions available post-event in an on-demand fashion. However, the world of virtual events is as new to attendees as it is to planners.

article thumbnail

3 Easy Ways Planners Can Reduce Risk Today

Smart Meetings

In the same fashion, planners need to do their research when hiring vendors. More : Is Your Event Marketing Plan Ready for GDPR? “Contracts are self-inflicted wounds,” he says. You have no rights or responsibilities unless they are in the contract.” It’s going to be a major, major, major issue,” Howe says.

Planner 209
article thumbnail

Choosing a Unique Event Venue To Make a Memorable Statement

Endless Events

For example, consider how these venues have synergy with the brand or type of event: Modern art studio for a fashion-forward brand. Mansion for a brand breaking into the luxury market. You can see that the values or characteristics they have in common could be used to strengthen the event marketing.

Venue 237
article thumbnail

Capture Attendees Attention With These Tips

Endless Events

Still using an old-fashioned projector or even a plain computer monitor for your trade show display? Four Essential Questions to Ask about Your Marketing Plan. Sometimes, event marketing plans get so convoluted that the original purpose of the event gets buried in the process. Click To Tweet.

Attendee 189
article thumbnail

How to Create a Marketing Influencer Campaign

Endless Events

Especially when it comes to Marketing! But have you ever wondered how influencers can help with your event Marketing? And how exactly you can harness their power to make your event a success? Our new host Nick Borelli is here to tell you everything about how to create a marketing influencer campaign.

Marketing 274