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The globaleventmarketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. Event at University of Notre Dame; Photo credit: Courtney Cantor.
If you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.
you’re looking for the most comprehensive list of eventmarketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).
You’d be surprised how many event strategists aren’t using the basics to prepare each year. Are you doing what is necessary to ensure you’re growing your event attendance.
Post authored by Rachel Stephan, EventMarketing Strategist, sensov/ eventmarketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. About Rachel.
Small and Boutique Meetings | Spring April 21-23, 2024 Montgomery, Texas The premier hosted-buyer event designed to connect top suppliers and destinations with planners looking for creative solutions to elevate their small and boutique-sized meetings in the U.S. Hear from brand-side eventmarketers leading the ultimate three-day conversation.
And yet, in the midst of planning the thousands of details that make up an event, many corporate event companies forget to mitigate the most pressing risks and end up putting their event success, or even their guests, in jeopardy. But how can you protect your event from risks? Marketing Misfires.
You might not think the over-50 crowd still matters for events anymore. Quite a few eventmarketers are investing heavily to win over Millennials and Gen Z – and it makes sense. The sooner we can demonstrate to them how events can be a remarkable catalyst for career growth and professional development, the better.
Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out eventmarketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.
Are you prepared to collect lead info in the hallways, at the networking cocktail, or elsewhere? Editor’s Note: Rachel Stephan, EventMarketing Strategist, sensov/ eventmarketing contributed to this article. Not all business happens at the booth. Talk to our team. About Mike.
Post authored by Rachel Stephan, EventMarketing Strategist, sensov/ eventmarketing. For many associations, events are key strategies for member outreach and growth. To increase event attendance, yearly conferences must consistently achieve their goals for growth and evolution. Year-round social media.
Let's review the type of events you'll see in this list: Conferences - Conferences are large scale events that bring together people in the same industry to learn more about marketing. Expo - A globalevent that strives to promote progress and foster cooperation. 2019 Marketing Conferences. Las Vegas, NV.
When developing your social media strategy, I think it should be easily summed up by this quote from social media marketing expert Mari Smith : “Content is king, but engagement is queen and she rules the house.”. The part of an event the attendees do not get to see is the time and preparation that goes into making an event successful.
Ensure that people managing the tactic are prepared and supported with the help of an event. At the end of this guide, you should be able to use these tactics no matter what industry you are in or the type of events that you plan to create a holistic approach to event management. How Can I Prepare for Unexpected Costs?
Let’s review the type of events you’ll see in this list: Conferences : Conferences are large-scale events that bring together people in the same industry to learn more about marketing. Expos : A globalevent that strives to promote progress and foster cooperation. Las Vegas, NV.
The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective globalevent strategy. This guide will show you how to put together an event strategic plan, streamline your eventmarketing process and be a best-in-class meetings and events team.
It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for globaleventmarketing Victor Torregoza : “We are living and working in a data-centric economy. That applies to us as consumers and it applies to us as individuals.
Let’s review the type of events you’ll see in this list: Conferences : Conferences are large-scale events that bring together people in the same industry to learn more about marketing. Expos : A globalevent that strives to promote progress and foster cooperation.
As a result, many events which have been canceled or significantly modified over the past two years are finally able to resume in person. But some areas and individuals aren’t quite prepared to return to a large-scale, fully in-person conference. IBTM World has one goal: to inspire the events world and deliver exceptional experiences.
Data can be a gold mine for eventmarketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.
A huge piece of the expected 5-10% increase in meetings and events demand is the escalating willingness of brands to invest in events as a marketing channel. In fact, in a recent eventmarketing survey , 52% of survey respondents said that eventmarketing drove more business value than other marketing channels. (To
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