Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Smart Meetings

JUNE 15, 2024

Thousands of event professionals and leading third-party planners already rely on Reposite for their vendor sourcing needs and now they will be part of Cvent’s supplier discovery and coordination engine that sources more than $16 billion in 2023.

Registration 264

Registration Meeting Proposal Trade Show 264

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. What makes them tick?

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

NOVEMBER 9, 2020

And as virtual events kept evolving, planners were bombarded with dozens of features and opportunities from platforms swearing they were the next big thing. Considering the circumstances, it’s no wonder so many event profs become exasperated and downright overwhelmed. Registration & Ticketing.

Virtual Events 364

Virtual Events Platform Registration Events 364

Endless Events

MAY 20, 2022

As an amalgamation of in-person and virtual events, hybrid events are complex, versatile, and hard to budget for. While they are typically more expensive than in-person events, there are also many ways event planners can save money with a hybrid event and see a higher event ROI. F&B / Catering.

Social Media 348

Social Media Virtual Events Events Audience 348

Endless Events

MAY 5, 2022

The pandemic sped up the adoption of technology and software solutions in the events industry. After all, virtual and hybrid events fully depend on technology. And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology.

Event Technology 317

Event Technology Technology Technology Benefits 317

Endless Events

MAY 18, 2018

Start with your event invite emails by using killer subject lines. Next, make registration and check-in a breeze. Your Guide to Event Registrations. Registration is the first opportunity for attendees to form a concrete opinion about your event. This guide gives you the lowdown on event registration.

Audience 263

Audience Registration Social Media Events 263

Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. Event Planning: An Exciting & Challenging Career.

Event Planning 347

Event Planning Virtual Events Events Audience 347

Endless Events

MAY 19, 2020

There are many ways you can personalize your event but here are a few of our favorite ways. . In our 2020 event trends survey, 47% of event planners believed tailored break out session paths would be the biggest personalization trend for events in 2020. This is a win-win for both attendees and planners.

Virtual Events 334

Virtual Events Trends Events Communications 334

Endless Events

MAY 12, 2022

She notes that, indeed, some events look a lot like 2019 in 2022. What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more.

Planner 320

Planner Events Virtual Events Trade Show 320

Smart Meetings

JANUARY 24, 2025

In the recently released report from The Exhibitor Advocate and Evolio Marketing, “The State of the Event Industry: From the Perspective of Exhibit and Event Marketers,” nearly half of exhibitors expressed a mistrust of show organizers.

Trade Show 130

Trade Show Communications Communications Certification 130

Endless Events

OCTOBER 4, 2022

Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As an event planner, you host events to get results. But even so, you’ve got to ensure your event is a money-maker for your company.

Registration 317

Registration Sponsors Events Trade Show 317

Endless Events

APRIL 10, 2020

Most planners are now scrambling to figure out how to replicate the in-person experience in a virtual environment. But going into a meeting with a virtual event production company unprepared will only drag on the process. What existing event technologies do you already have for registration and/or networking?

Virtual Events 347

Virtual Events Production Meeting Registration 347

Endless Events

NOVEMBER 15, 2019

There are many ways you can personalize your event but here are a few of our favorite ways. . In our 2020 event trends survey, 47% of event planners believed tailored break out session paths would be the biggest personalization trend for events in 2020. This is a win-win for both attendees and planners.

Trends 314

Trends Events Communications Communications 314

Smart Meetings

JANUARY 6, 2022

We have a strong opportunity to deepen the process of hosting in-person, hybrid and virtual events and are excited to be able to better support meeting planners and event organizers while offering a wider range of products and experiences,” he said in a statement. He will remain with the company in an executive role.

Platform 264

Platform Financial Services Registration Virtual Events 264

Endless Events

AUGUST 31, 2018

Gain the trust of your audience by learning the ropes and getting an event planning certification. Make sure to mind your tech as well and update your systems for the smoothest event experience. And keep in mind that you registration should go without a hitch so attendees start their connection with you on a positive note.

Certification 212

Certification Virtual Events Event Planning Trade Show 212

Smart Meetings

APRIL 10, 2023

Mentorships, transparency and white whales For meeting planners new to the industry, experience and connections are the glue that holds the universe together and ultimately provides the tools for current and future success. I work with extremely experienced planners daily. I think it is difficult since the industry is so broad.”

Meeting 236

Meeting Social Media Incentives Planner 236

Smart Meetings

FEBRUARY 21, 2019

The company aims to be the Nordstrom experience of shopping for end-to-end event software solutions, rather than an Amazon digital shopping-cart website, explains Linda McNairy, global vice president at American Express Meetings & Events. More : AMEX M&E: Meetings Will Grow in 2019.

Meeting 159

Meeting Registration Event Apps Transportation 159

Endless Events

MARCH 30, 2018

Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? For example, events are no longer one-off affairs and a constant connection with your community is a must. Are You Tech-Stressed?

Social Media 281

Social Media Audience Media Events 281

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Smart Meetings talked to industry experts for tips on how to produce meaningful experiences for everyone on the registration list.

Meeting 246

Meeting Panel Online Attendee 246

Social Tables

SEPTEMBER 14, 2021

Expert planners know that event engagement is vital to an event’s initial success, as well as the success of potential future events. But what is event engagement? With the majority of B2B marketers in agreement, it’s safe to say that successful events and event planners are able to engage with their audience.

Social Media 176

Social Media Registration Virtual Events Audience 176

Smart Meetings

NOVEMBER 2, 2018

An increasing emphasis is being placed on the back-end software and management tools that allow planners to make the most of their time and money. More : 6 Free Apps to Keep Meeting Planners Organized. CadmiumCD –a meeting room scheduling, resource management system and event logistic management platform.

Management 185

Management Booking Technology Technology 185

Smart Meetings

NOVEMBER 9, 2018

As things stand at most events today, a wide gap looms between what happens at the convention center and what a sales team would like to know. Though registration information is handy, it is far from comprehensive. They are the first significant bridge that helps you close that gap between the registration table and the sales contract.

Registration 203

Registration Prospect Contracts Contracts 203

Social Tables

OCTOBER 20, 2022

Which webinar best practices do the most successful virtual event planners and organizers follow? We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike. GoToMeetings reports that email drives 57% of webinar registrations. Pre-webinar planning tips.

Registration 158

Registration Virtual Events Advertising Social Media 158

Endless Events

JULY 19, 2018

We’re going to take a deep dive into the benefits of using AI for events and uncover: What are chatbots and their perks? What are event apps and their perks? How on-demand AI can be anything from a registration assistant to a comprehensive virtual concierge. How chat AI and event apps can tie in with your social media strategy.

Event Apps 204

Event Apps Social Media Events Attendee 204

Techsytalk

AUGUST 1, 2016

Let’s face it – there’s a reason why event planners make the list of most stressful jobs every year. Logistics are a bit hairy, even for the most seasoned event professional. But, there are a few tools that you can make use of that will help planning your next event a bit less stressful. Event Marketing Platforms.

Event Planning 145

Event Planning Affiliate Sponsors Logistics 145

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Event Planner Challenges.

Planner 90

Planner Social Media Events Site Selection 90

Social Tables

JUNE 12, 2024

Planning a successful event involves working with a large team of reliable, capable professionals. Planners work with venues, specialized staff, and vendors to ensure everything runs smoothly. In this guide, we’re walking you through everything you should know about event vendors. Event rental companies. Decorators.

Vendor 158

Vendor Contracts Contracts Events 158

Skift Meetings

JUNE 28, 2022

With many parts of the world experiencing the worst inflation we’ve seen in decades, events are getting more expensive to host. This makes it all that much more crucial to get the most ROI possible out of each event, and there is one key factor that can help planners hit the mark: data. Tailor Your Tactics to Your Event Goals.

Planner 93

Planner Sponsors Registration Events 93

Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. NextGen events are tied to business outcomes among customers: brand awareness, lead generation, retention, and loyalty. Marketers haven’t yet mastered virtual.

Event Marketing 84

Event Marketing Marketing Marketing Healthcare 84

Eventtia

JUNE 28, 2022

The average event planner has a lot on their plate. But you can’t afford to take any shortcuts if you expect your event to be successful. But you can’t afford to take any shortcuts if you expect your event to be successful. Keep reading to learn how marketing automation makes event planning less of a slog.

Automation 77

Automation Event Marketing Event Planning Marketing 77

Endless Events

MAY 14, 2018

Check-In Tip for a Headache-Free Event. Use an integrated platform that manages all your registration tasks at once. But the debate continues whether “consent” or “legitimate interests” can be best used by event marketers when finding a basis to contact those on their mailing lists. Airbnb Focuses on Event Planners.

Proposal 201

Proposal Marketing Marketing Social Media 201

Bizzaboo

MARCH 20, 2023

Today's event planners face shorter project timelines, shrinking budgets, and rising customer expectations. In the events industry , it’s all about doing more with less and creating jaw-dropping experiences regardless of the resources you’re working with.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

Today’s event planners face shorter project timelines, shrinking budgets, and rising customer expectations. In the events industry , it’s all about doing more with less and creating jaw-dropping experiences regardless of the resources you’re working with.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Smart Meetings

JULY 21, 2022

Eric Holmen, CEO of the event platform Splash , shared a picture of what the company saw in the behavior of its clients at different stages of the pandemic. Instead, he sees virtual as a targeted use case for building top-of-funnel interest and a marketing database. “In-person In-person builds intimacy and converts deals.

Platform 246

Platform Meeting Virtual Events Remote 246

Social Tables

JUNE 8, 2022

In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event. Incorporate the use of a mobile event app.

Audience 149

Audience Speakers Attendee Virtual Events 149