Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. Event Planning: An Exciting & Challenging Career.

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Event Planning Virtual Events Events Audience 347

Endless Events

SEPTEMBER 16, 2020

Thanks to this knack for adaptability, a surge in virtual events completely shifted the paradigm, and audiences were introduced to brand new ways to connect and experience the world. Simultaneously, planners learned how to harness the power of technology to continuously deliver exciting events. Not Training Your Speakers.

Rehearsal 358

Rehearsal Virtual Events Audience Sponsors 358

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Event Marketing Marketing Marketing SEO 148

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.

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Benefits Attendee Registration Event Apps 303

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

Preparation 334

Preparation Event Planning Certification Human Resources 334

Endless Events

APRIL 8, 2022

As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Instead, event marketers should explore the middle ground between such categories, blurring the lines between the face-to-face and digital world. What Are Asynchronous Hybrid Events?

Audience 306

Audience Virtual Events Events Communications 306

Smart Meetings

MAY 5, 2021

Yet, despite the high potential for virtual events due to cost savings and ease of access, there is a considerable challenge ahead for event organizers to deliver a truly valuable experience by replicating the networking opportunities for attendees that exist during live events.

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Virtual Events Attendee Social Media Speakers 279

Endless Events

APRIL 23, 2021

Event planners are often too busy with the actual event to even worry about what will happen next. Be it virtual, hybrid, or live, event planning is exhausting. But coming up with a post-event strategy is something we highly encourage you to do. Let’s take post-event marketing, for example.

Events 316

Events Virtual Events Social Media Audience 316

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. What makes them tick?

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

FEBRUARY 28, 2023

Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) And you can’t host your event and community in the same place, either. Source Event Sponsors One of the biggest hurdles for event planners is cost.

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Sponsors Fashion Virtual Events Social Media 304

Endless Events

FEBRUARY 11, 2022

Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! Why Event Gamification?

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Platform Sponsors Social Media Events 317

MeetingsNet

JUNE 16, 2022

The roster of business leaders and creative thinkers who have spoken at TED events over the years has become a formal network that meeting planners can tap into. The new bureau “is a service to our speakers as well as to groups looking to find speakers for their events," says Theresa Brown, executive director.

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Speakers Logistics Entertainment Planner 98

Endless Events

AUGUST 17, 2018

Creating successful recurring events isn’t only good for brands but also for planners. Maintain your momentum by creating events that stick to your attendee’s minds. These tips can apply to almost any event. This Year’s Event Statistics. Tips for Growing Your Event Revenue. Click To Tweet.

Conference 196

Conference Contracts Contracts B2B 196

Social Tables

APRIL 16, 2019

19 Event Trends for 2019 19 Event Trends Shaking Up Group Business & Meetings in 2019 from Social Tables An annual Social Tables tradition, our event trends report predicts the biggest changes to hit both planners and venues in the year ahead.

Planner 120

Planner Management Marketing Marketing 120

Smart Meetings

JUNE 15, 2024

“It’s gonna create an ‘easy button’ that you can click, and boom, it will analyze years of unwieldy data, build an event based on those insights with suggested locations, amount of space, speakers, content, length of time for sessions and all the marketing materials you need to promote it.

Registration 264

Registration Meeting Proposal Trade Show 264

Smart Meetings

MAY 8, 2023

Of course, not everyone in a given age range will react identically to an event marketing message. Now, event planners looking to grow a Gen Z audience may need to get more creative in engaging the younger demographic. But understanding tendencies of a group can help to cater messaging to individuals.

Benefits 264

Benefits Meeting B2B Social Media 264

Endless Events

MARCH 30, 2018

Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? For example, events are no longer one-off affairs and a constant connection with your community is a must. Are You Tech-Stressed?

Social Media 281

Social Media Audience Media Events 281

Endless Events

MAY 19, 2020

There are many ways you can personalize your event but here are a few of our favorite ways. . In our 2020 event trends survey, 47% of event planners believed tailored break out session paths would be the biggest personalization trend for events in 2020. This is a win-win for both attendees and planners.

Virtual Events 334

Virtual Events Trends Events Communications 334

Endless Events

MARCH 15, 2019

Event Automation. Saves Planners Time. Time and time again event profs have found themselves on the list for most stressful jobs. In fact, CareerCast listed Event Coordinators as the 5th most stressful jobs of 2018. In fact, event technology can not only reduce stress but increase planners’ productivity by 27%.

Trends 314

Trends Automation Events Technology 314

Smart Meetings

APRIL 14, 2022

Plus visitors and speakers want a different way to engage with the event.”. With a new cohort of planners and organizers, aptly named “The Google Generation” now in event leadership roles, Giberti considers them to be the driving force behind the acceleration of technology in the industry.

Trade Show 246

Trade Show Virtual Events Sponsors Events 246

Endless Events

JULY 31, 2020

Armed with this virtual event guide , you won’t feel the need to search for anything related to the topic in the near future. ? Additional articles and resources: 11 Actionable Virtual Event Marketing Ideas. Back To The Basics: Storytelling For Virtual Events. What makes hybrid events great?

Virtual Events 317

Virtual Events Events Online Booking 317

Endless Events

APRIL 10, 2020

Most planners are now scrambling to figure out how to replicate the in-person experience in a virtual environment. But going into a meeting with a virtual event production company unprepared will only drag on the process. And the right virtual event production company will jump at the opportunity to help you with all of this!

Virtual Events 347

Virtual Events Production Meeting Registration 347

Endless Events

NOVEMBER 15, 2019

There are many ways you can personalize your event but here are a few of our favorite ways. . In our 2020 event trends survey, 47% of event planners believed tailored break out session paths would be the biggest personalization trend for events in 2020. This is a win-win for both attendees and planners.

Trends 314

Trends Events Communications Communications 314

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Administering such features can be an effective method of keeping virtual attendees engaged following a keynote speaker or panel discussion.

Meeting 246

Meeting Panel Online Attendee 246

Smart Meetings

NOVEMBER 2, 2018

An increasing emphasis is being placed on the back-end software and management tools that allow planners to make the most of their time and money. More : 6 Free Apps to Keep Meeting Planners Organized. CadmiumCD –a meeting room scheduling, resource management system and event logistic management platform.

Management 185

Management Booking Technology Technology 185

MeetingsNet

FEBRUARY 16, 2023

Join MeetingsNet at the Catersource + The Special Event show in Orlando in March for an insightful educational lineup that will including Canonica’s session on the “undeniable shift toward event marketing.” Agnes “AC” Canonica, CMP, CMM, HMCC, has a long view of the events industry.

Speakers 96

Speakers Logistics Incentives Corporate Meeting 96

Endless Events

MAY 18, 2018

According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking. Aside from rapidly moving deadlines and stiff competition in the industry, event marketers also suffer from the strain of travel, constantly keeping up with the trends, and the taxing setup during event day itself.

Audience 263

Audience Registration Social Media Events 263

Smart Meetings

FEBRUARY 21, 2019

Attendify also speaks to the needs of planners with simpler meeting challenges as it is known for its intuitive app creation experience. So, even those on a budget can offer attendees access to customized agendas, presentations and speaker information without the need to hire programmers.

Meeting 159

Meeting Registration Event Apps Transportation 159

Endless Events

JUNE 26, 2018

INBOUND is arguably one of the most-watched, must-attend events in our current times. The event continues to attract an incredible audience around brilliant programming and content. The speaker line up is buzzworthy and has included in the past huge names such as Michelle Obama and John Cena. Everyone wants to go.

Speakers 168

Speakers Planner Audience Booking 168

Smart Meetings

NOVEMBER 20, 2018

Opening night keynote Jessica “Jess” Pettitt challenged planners to look inside themselves rather than focusing on others. Some of these challenges were more difficult than others—and experienced planners know that one of them can be managed but probably never solved. We thought you would never ask. Celebrate What Makes You Special.

Consulting 220

Consulting Planner Marketing Marketing 220

Techsytalk

JUNE 27, 2016

I’m guest blogger for Elite Meetings and last month I shared my thoughts on Event Reminders. Ahh – event marketing. The world of email marketing, social media engagement and follow up, follow up, follow up. And, segment your list so that the content they receive is customized for them.

Social Media 169

Social Media Events Speakers Sponsors 169

Social Tables

JUNE 8, 2022

In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Expert event planners and organizers understand that choosing the right audience engagement strategies can make or break an event. Incorporate the use of a mobile event app.

Audience 149

Audience Speakers Attendee Virtual Events 149

Endless Events

JUNE 10, 2022

free ticket to your next in-person event). The fastest and easiest way to survey your audience is during the event itself. You can get the host or speaker to do a show of hands, or ask people to use your hashtag to send questions. How did you hear about our event? What did you like/dislike the most about the event?

Meeting 348

Meeting Sponsors Audience Events 348

Endless Events

JUNE 1, 2021

. “We try to provide some sort of fun through the online as we did at in-person events.” ” So, how do they market their virtual events? “We bring in a luminary speaker, somebody who is fun or important.” ” She also mentions the power of music for virtual events.

Virtual Events 317

Virtual Events Marketing Marketing Events 317

Smart Meetings

AUGUST 23, 2023

– Technology and innovation – Trends and research – People and planet – Business practices – Experience design – Event marketing “That’s on purpose,” Endean said. “We We have the same needs in the industry that keep us up at night.”

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Trade Show Panel Technology Technology 246

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Event Planner Challenges.

Planner 90

Planner Social Media Events Site Selection 90

Social Tables

JANUARY 2, 2019

Events are a time for individuals to come together and learn something new. They’re a time for event planners to provide guests with an experience they’ll remember. In fact, 91 percent of event planners measure whether or not an event is successful based on attendee satisfaction, according to EventMB.

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Speakers Website Events Attendee 155