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How to Successfully Market Your Next Event

Smart Meetings

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. A promotional blog post or email for the event might include several related tips. Update SEO Regularly. Successfully marketing an event doesn’t have to be difficult.

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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

MICE professionals

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Event Marketing Strategies and Ideas: The 2023 Guide

Eventtia

In this guide, we will discuss all you need to know about event marketing: the initial concept of event marketing, effective event marketing strategies and ideas you can use in 2023, and how to ensure you are reaching your target audience at the right time. Get your event planning template and checklist.

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The Ultimate Guide to SEO for Event Marketing: Tips and Tricks From the Experts

Eventtia

Or are you an event planner looking to improve attendee engagement in your next event? SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above.

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Try Out New Trade Show Booth Ideas

Endless Events

Understanding how to build structured data and use Google’s event tag can help you get more exposure. Existing event marketing tools such as eventScribe also have support for structured data built in. This week, we’ve discussed both an old staple of digital marketing: SEO. Which worked better for you?

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How 8 Event Marketers Are Using AI Now

Convene by PCMA

Marketers are therefore able to efficiently analyze and identify high-quality leads, leading to more effective, tailored lead-activation campaigns.” These actions can continue through the customer journey, with gen AI automating lead-nurturing campaigns based on evolving customer patterns.”

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How to Plan the Best Event in 10 Stress-Free Steps

Social Tables

Marketer(s) We’ll touch on everything that goes into a good marketing plan a bit later in this post, but trust us when we say you might want an expert to help you promote your event. This is where a strong event marketing plan comes into play — but there’s no one-size fits all.

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