Endless Events

OCTOBER 2, 2019

Can we get an event marketing plan up in here? Because no matter how you feel about it, marketing is a fundamental part of any business. And it’s a fundamental part of your job as an event professional as well. And more specifically, of creating an event marketing plan. Event Marketing Plan: Goals!

Event Marketing 207

Event Marketing Marketing Marketing Events 207

Endless Events

JANUARY 19, 2018

We all want our audiences to feel special when they come to our events. This week, we have a few tips for making your trade show booth stand out and managing your social media better. We also have a special treat: learn the origin story of Endless Events straight from our Chief Event Einstein himself.

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Trade Show Social Media Audience Attendee 230

Endless Events

AUGUST 24, 2018

Hopefully, it’ll also make your event sticky enough to turn event goers into customers and repeat attendees. And if you’d want to get more of these event hacks in your inbox, subscribe to our blog ! This Checklist Could Save Your Trade Show. Trade shows are intensely competitive.

Attendee 189

Attendee Trade Show Social Media Airlines 189

Endless Events

FEBRUARY 11, 2022

How To Gamify Events? Include gamification in your event marketing strategy – event gamification works best when people know all about the challenge before the event kicks off. As mentioned, choosing one method of gamification for events over another depends on your specific event goals.

Platform 317

Platform Sponsors Social Media Events 317

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

Preparation 334

Preparation Event Planning Certification Human Resources 334

Endless Events

AUGUST 31, 2018

The tech doesn’t have to be cutting-edge, but getting the right event tech would help you maximize the value of your investments. The Trade Show, from the Eyes of Attendees. For any attendee, the trade show and its booths will always be the center of attention. Marketing Your Next Event like a Pro.

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Certification Virtual Events Event Planning Trade Show 212

Endless Events

NOVEMBER 16, 2018

They are your in-house ideators and implementers of the media, marketing, attendee engagement, and more. The creative committee builds the brand of your event and ensures it’s consistent throughout the entire event, from pre-event marketing to an after-event survey. Engaging with audience and media.

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Event Planning Social Media Events Trade Show 325

Endless Events

FEBRUARY 16, 2018

Behind the app is also a full-fledged team, event and hospitality professionals included. Nail Your Social Media Promotion. I know you already maximize your reach by putting your events out on social media. One useful technique is to plan out every post in an event calendar. Is it event technology?

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Management Event Apps Social Media Events 237

Endless Events

MAY 12, 2022

What would the Brew Crew have event planners do to plan better events? This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more. Event Planners Have To Prove Event ROI.

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Planner Events Virtual Events Trade Show 320

Endless Events

SEPTEMBER 21, 2018

That is the highly competitive nature of today’s trade show landscape. The key to standing out is proving that your event can deliver a good return for your exhibitor’s investment of time and money. Many factors play a role here, from technology to the natural charm of your trade show staff.

Trade Show 205

Trade Show B2B Entertainment Events 205

Convene by PCMA

JANUARY 19, 2023

Have you made resolutions for your 2023 event planning? With the return of in-person trade shows and conferences, event marketers got back to doing what they love — bringing people together for inspiring, educational, and productive experiences.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Create a compelling event message.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. This article from Trade Show News Network , a fellow Informa media outlet, discusses how far in advance event hosts should strategize their video content.

Event Marketing 92

Event Marketing Marketing Marketing Trade Show 92

Convene by PCMA

AUGUST 13, 2021

In July, Evolio Marketing and Lippman Connects published “Attendee Acquisition and Event Marketing Survey Report,” offering a glimpse into what 89 event marketers have on their minds and on their drawing boards as the pandemic wears on. Biggest Takeaways.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Convene by PCMA

DECEMBER 11, 2024

And soon, a new year will bring even more new tools, tactics, and technologies that will enable us to better reach and communicate with our trade-show and conference audience and participants. Networking at scale is a key strength of trade shows and conferences something no local gathering or online option can match.

Trade Show 52

Trade Show Social Media Events Trends 52

Social Tables

SEPTEMBER 14, 2021

Participation and engagement can also be tracked by monitoring app activity, chat activity, live polling, and by tracking social media updates. Why does event engagement matter? Event engagement is an important component of every stage of the planning process. Maximize event communications. Utilize social media.

Social Media 176

Social Media Registration Virtual Events Audience 176

Convene by PCMA

DECEMBER 26, 2023

What are your event marketing resolutions for the new year? this year’s disruptors were largely positive for event marketers — like AI and new audiences with changing values. Disruption was the name of the game in 2023. This will enhance my ability to formulate original ideas and write even more compelling copy. “I

Event Marketing 72

Event Marketing Marketing Marketing B2B 72

Social Tables

NOVEMBER 12, 2021

For example, event signage can be used to: Advertise sponsorships Display product information Drive brand awareness Interact with event attendees Guide customers to a location Promote products and events Encourage attendees to share content on social media . 10 event signage ideas that stand out.

Advertising 148

Advertising Trade Show Events Event Design 148

Social Tables

OCTOBER 6, 2018

.” For these reasons, millennials value networking over almost any other aspect of events. For the Post-Masters (aka Instagram-savvy social media mavens), the team rounded up recommendations of local entertainment and provided picturesque backdrops that screamed photo-op. labor force at 35%.

Trends 157

Trends Meeting Trade Show Events 157

Traveler's Q

SEPTEMBER 28, 2023

In addition to visual elements, event branding can also include messaging and tone of voice, which helps to create a specific vibe for the event. By incorporating these components of branding, event organizers can create an immersive and engaging experience that is sure to leave a lasting impression on attendees.

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Social Tables

DECEMBER 7, 2017

Before the big day, planners choose and arrange all the logistics for food, décor, personnel, presenters, and technology to pull off a flawless event. They might even handle large-scale events like trade shows or coordinate complex conference schedules for thousands of people. Event Social Media Coordinator.

Event Planning 102

Event Planning Social Media Logistics Events 102

Social Tables

OCTOBER 6, 2018

.” For these reasons, millennials value networking over almost any other aspect of events. As a demographic, they also value experiences over material goods, want to share those experiences (usually via social media), have higher technological literacy, and are 62% more likely to travel then their generation X counterparts.

Meeting 158

Meeting Trade Show Events Social Media 158

Traveler's Q

NOVEMBER 2, 2023

Event technology has become an essential aspect of planning and executing successful events. From effective event registration, mobile apps, and audiovisual and presentation technologies, to social media and live streaming, the list of event tech solutions available to event planners is endless.

Event Technology 130

Event Technology Technology Technology Social Media 130

Convene by PCMA

OCTOBER 10, 2022

In light of this major trend and a large retiring workforce, event organizers must continue to prioritize finding and appealing to prospective trade-show and conference attendees who may not be aware of their events. 3 Considerations.

Advertising 105

Advertising Marketing Marketing B2B 105

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

ITA Group

JUNE 8, 2021

Mark Fisher has been a marketer for over 25 years, and he’s created event marketing plans for some of the largest high-tech tradeshows, meetings and events in the industry. Mark Fisher: I specialize in sponsorship with ITA Group as the Sponsorship and Trade Show Manager—even though my background covers more than that.

Management 90

Management Sponsors Trade Show Healthcare 90

Meeting Tomorrow

APRIL 17, 2019

For instance, the following are just a few common event goals and the essential types of data that event marketers will track: Capture New Leads — Lead capture software is a worthy investment for event managers. At the very least, the size of the space and event preparations will have an assumed guest count.

Social Media 84

Social Media Prospect Events Promotion 84

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Bizzaboo

JULY 7, 2021

Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. What is Experiential Marketing? Examples of Experiential Marketing. Experiential marketing is all about direct engagement with consumers and creatively interacting with them in a memorable way.

Marketing 105

Marketing Marketing Social Media Media 105

Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

Retreat 104

Retreat Trade Show Events Prospect 104

Convene by PCMA

JANUARY 12, 2023

Fortunately, trade shows and conferences are largely back after the devastating pandemic that forced countless cancellations over the past couple of years. Kimberly Hardcastle-Geddes. Unfortunately, “back” has been the underlying theme of the recovery.

Logistics 105

Logistics Events Public Relations B2B 105

Convene by PCMA

JUNE 26, 2024

His responsibilities will include all activities related to expanding Genesis Exhibits’ reach and influence in this area through face-to-face appearances, digital networking, and social media. Mercuro has more than 28 years of experience in trade show marketing, and previously served as senior account director for Genesis Exhibits.

Trade Show 52

Trade Show Social Media Sports Training 52

DCI

APRIL 7, 2022

So what better a day to dig into the topic of the re-emergence of the global meetings market than today! Shaking hands at a trade show used to be the hallmark of connecting with meeting planners. Add this to the decrease in reliance on trade show appointments and sales visits and the message is clear.

Planner 52

Planner Trade Show Meeting Social Network 52

Bizzaboo

NOVEMBER 14, 2022

The numbers don’t lie: Businesses continue to increase their event investments. In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. But let’s talk about the elephant on the trade show floor: sponsorship and sponsor ROI. Simple: Secure event sponsorships.

Sponsors 98

Sponsors Events Virtual Events Website 98

Bizzaboo

SEPTEMBER 27, 2023

Whether you’re planning a flagship conference event, trade show, or intimate sales kickoff, staying on top of the latest developments in the event industry is not just important — it’s table stakes. It equips you with the knowledge and insights to ensure your events align with current trends and expectations.

Management 52

Management Trade Show Event Planning Trends 52