Endless Events

MARCH 30, 2018

Up-And-Coming Rules for Event Marketing. With the rapid evolution of the events industry, are you aware of the new rules when it comes to event marketing? For example, events are no longer one-off affairs and a constant connection with your community is a must.

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Social Media Audience Media Events 281

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

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Preparation Event Planning Certification Human Resources 334

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. That’s why it’s also known as engagement marketing. In a sense, all events are experiential. How To Plan Experiential Events.

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Marketing Marketing Audience Social Media 296

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success.

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Endless Events

OCTOBER 5, 2018

The Many Challenges of Event Marketing. Putting a finger on the exact contribution of events to a brand’s bottom line isn’t easy, especially when you are using several strategies rolled into one comprehensive campaign. Find Your Perfect Conference Venue. Instead of wasting time managing large spreadsheets.

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Social Media Trade Show Automation Events 232

Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. The same goes for content delivery.

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Audience Virtual Events Events Communications 306

Endless Events

FEBRUARY 28, 2023

Make sure you consider these high-ticket items at a minimum: Venue Speakers Food and beverage Furniture and equipment Staffing (event coordinators, clean up, security, etc.) And you can’t host your event and community in the same place, either. Track essential KPIs to measure the impact events have on your brand.

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Sponsors Fashion Virtual Events Social Media 304

Endless Events

JANUARY 25, 2018

Take yourself through the lifecycle of your event: what are some of the things that could cost you money along the way? Don’t stop at just the big-ticket items like your venue, food and beverage, and AV (although these do make it on the list). You need to think of smaller costs like taxes, fees, gratuity, marketing, and travel.

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Vendor Events Venue Event Planning 329

Bizzaboo

JULY 30, 2021

Data can be a gold mine for event marketers. To overcome the event impact gap—and create events that deliver fantastic attendee experiences and incredible business results—marketers must look past intuition and tap into the huge wealth of data in their tech stacks. The event rolls around and they join virtually.

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Event Marketing Marketing Marketing Platform 98

Social Tables

JUNE 17, 2024

What makes a conference venue “unique?” Unique conference venues are not your traditional meeting spaces; they stand out. Although they look and operate like separate businesses, many breweries, art galleries, museums, arcades, and restaurants host high-quality corporate events. What are unique conference venues so appealing?

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Venue Conference Trends Advertising 106

Endless Events

JUNE 1, 2018

Corporate event planning can be a daunting task, especially if it’s on top of your already jam-packed schedule. That said, it’s can also be a fun endeavor where you can try out new food, discover exciting venues and even exercise your designing skills a bit. B2B Event Marketing Reloaded.

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Event Planning B2B Event Apps Registration 214

Endless Events

NOVEMBER 16, 2018

They coordinate all the details and logistics of the event. Selecting a venue. Much of what the program administrators do is towards the beginning of the event planning process. After all, you can’t market an event without a venue, and you can’t hype an audience if you don’t have presenters or entertainment.

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Event Planning Social Media Events Trade Show 325

Smart Meetings

JUNE 15, 2024

Read More: What to Expect at Cvent Connect in San Antonio Attendees experienced the culture with a “Neon Rodeo” at Smoke Skybar, indoor-outdoor venue featuring BBQ, beer and live music, and Lone Star Jam at The Espee live entertainment venue a block from San Antonio’s Pearl restaurant and brewery district.

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Registration Meeting Proposal Trade Show 264

Endless Events

NOVEMBER 15, 2019

For example, an event app might suggest an event marketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . Have conversations about security with your venue and everyone on staff.

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Trends Events Communications Communications 314

Endless Events

AUGUST 17, 2018

These tips can apply to almost any event. For example, start with venue design that both attracts and engages people as they enter your venue. To cement your event in your participant’s minds, why not take our free audience engagement webinar as well? This Year’s Event Statistics. Not planning conferences?

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Conference Contracts Contracts B2B 196

Smart Meetings

DECEMBER 12, 2018

A new study by Freeman illustrates the dramatic role event data is playing in helping event professionals deliver bigger and better meetings. Additionally, the study found: 88 percent of companies surveyed use event data to inform other marketing strategies and decision-making. Increasing Data Budgets. Data in Action.

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Events Attendee Planner Event Marketing 222

Endless Events

MAY 19, 2020

For example, an event app might suggest an event marketer go to a content creation workshop. . Attendees will feel the event is catered to their needs while planners can rest assure they are creating an engaging experience for all in attendance. . Have conversations about security with your venue and everyone on staff.

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Virtual Events Trends Events Communications 334

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. How to Excel at Venue Management. Venue management isn’t only about having a good eye for space and logistics. A venue manager has to be cordial and approachable as well as a great communicator.

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Trade Show Promotion Social Media Venue 218

Endless Events

FEBRUARY 14, 2023

You can make events more eco-friendly by: Choosing reusable napkins over paper napkins. Hosting events in eco-friendly venues (look for LEED-certified buildings). Setting up recycling bins throughout the venue. Make it as comfortable as possible for attendees to work at your venue with event workspaces.

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Trends Events Planner Event Technology 320

Bizzaboo

DECEMBER 4, 2024

Multi-day events present a unique opportunity to improve your event before it’s even over. Note: In the era of hybrid events, the hybrid event platform you use to power your experience is the venue. How would you rate our event venue and equipment in regards to how it served your keynote?

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Sponsors Speakers Attendee Virtual Events 105

Endless Events

JULY 5, 2022

the biggest lessons over the last 15 years in the events industry, predictions about the future of Endless Events and the events industry in general, the difference between event marketers and event planners, and many more miscellaneous fun facts about the Endless team. Event Marketer Or Event Planner?

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Events Social Media Audience Planner 317

Smart Meetings

NOVEMBER 2, 2018

Radario –an AI event marketing and analytics platform. Event Tech Tribe –group marketing of cloud-based event tech products, including an appointment management system and a venue sourcing site. Spacebase –a direct booking site for unique venues.

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Management Booking Technology Technology 185

Endless Events

SEPTEMBER 16, 2020

Moving on with our list of hybrid event mistakes to avoid, we have the Internet issue. Internet will play a fundamental part in any hybrid event. The venue where the physical portion of the experience is taking place must be equipped with enough bandwidth to ensure a seamless experience for virtual attendees.

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Rehearsal Virtual Events Audience Sponsors 358

Convene by PCMA

APRIL 30, 2024

Event marketers can embrace nostalgia by celebrating milestone years in meaningful ways, creating graphic timeline displays showing the industry’s — and event’s — evolution, and creating museum-like vignettes showcasing vintage technology or products. More Event Marketing Find past event marketing columns in our archive.

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Event Marketing Marketing Marketing Social Media 59

Smart Meetings

APRIL 27, 2021

In Smart Meetings ’ webinar, “ Hybrid How-To: A Step-by-Step Guide to Hosting a Successful Hybrid Event ,” Alyssa Peltier, senior event marketing manager for Cvent , shared strategies to get us there with fewer hiccups. Your audiences have different drivers for attending your event. Second, venue.

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Sponsors Audience Online Attendee 279

Endless Events

MAY 18, 2018

According to Forbes this 2017, being an event coordinator lands squarely in the 5th most stressful job in their ranking. Aside from rapidly moving deadlines and stiff competition in the industry, event marketers also suffer from the strain of travel, constantly keeping up with the trends, and the taxing setup during event day itself.

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Audience Registration Social Media Events 263

Smart Meetings

DECEMBER 7, 2018

That can apply to something innocuous such as an outdoor event facing the prospect of rain, to a hotel that doesn’t finish its renovations on schedule and can’t accommodate your event on the contracted date. More : Is Your Event Marketing Plan Ready for GDPR? Keep yourself—and your suppliers—informed,” he says.

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Planner Contracts Contracts Vendor 209

Endless Events

FEBRUARY 11, 2022

How To Gamify Events? Include gamification in your event marketing strategy – event gamification works best when people know all about the challenge before the event kicks off. As mentioned, choosing one method of gamification for events over another depends on your specific event goals.

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Platform Sponsors Social Media Events 317

Smart Meetings

AUGUST 27, 2018

Thanks to social media—and a whole host of event marketing platforms—it’s never been easier to set up a networking event. The challenge is ensuring that the event is a genuine success for those in attendance. Keep the event concise and select a venue that is easily accessible with nearby parking and transport connections.

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Networking Attendee Social Media Preparation 368

Social Tables

JUNE 12, 2024

Planning a successful event involves working with a large team of reliable, capable professionals. Planners work with venues, specialized staff, and vendors to ensure everything runs smoothly. In this guide, we’re walking you through everything you should know about event vendors. Event rental companies. Stage designers.

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Vendor Contracts Contracts Events 158

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. What is a Hybrid Event? your speaker).

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Event Marketing Marketing Marketing Social Media 62

Smart Meetings

MARCH 18, 2022

Aligning all aspects of your show from getting the right venue, to publicity, to staffing is a job for professionals. Experienced trade show staff are an investment, but they can be well worth it considering all the benefits they can bring to your event, and the fact they can help to drive future growth.

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Trade Show B2B B2C Training 246

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

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B2B Event Marketing Marketing Marketing 52

Endless Events

JANUARY 19, 2018

While event tech (AI, data security, VR, and AR) is maturing and would undoubtedly be a centerpiece of many conferences this year, trendsetters are looking several steps beyond at ideas concerning event design and the personalization of the attendee’s journey. Virtual Meetings Need to Take It up a Notch.

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Trade Show Social Media Audience Attendee 230

Endless Events

FEBRUARY 13, 2019

What Can I Use AR and VR for at my Event? We’re gonna use it for marketing. Or, again, you’re wandering a venue. So, let’s talk about venues. Now I’ve decided, “Okay, I’ve narrowed it down to these three venues. Now, what are we gonna use it for? How do we get there?

Trade Show 261

Trade Show Events Technology Technology 261

Smart Meetings

FEBRUARY 21, 2019

The company aims to be the Nordstrom experience of shopping for end-to-end event software solutions, rather than an Amazon digital shopping-cart website, explains Linda McNairy, global vice president at American Express Meetings & Events. All offerings have been reviewed for compliance and security.

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Meeting Registration Transportation Event Apps 159

Social Tables

DECEMBER 27, 2018

For venues and planners, that means looking into the crystal ball to get ahead of event trends and expectations. Here, we cover the top 19 trends which promise to shake up event planning and hospitality in 2019 and beyond. But what’s driving the effectiveness of event marketing, and really, meetings demand as a whole?

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