This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or eventmarketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.
Meetingmax Whitepaper. Leadership and Self-Deception: Getting Out of the Box by The Arbinger Institute (Book). Professional Convention Management Association (PCMA). PCMA Convene. Tuesday Tips by Andy Bounds. Top Dog – Impress and Influence Everyone You Meet by Andy Bounds (Book).
Anjia Nicolaidis, group director, international strategy AI technology will address two of the biggest challenges in international eventmarketing analyzing complex patterns in global audience market data and achieving genuine cultural relevance at scale.
Content marketing “provides consistency and continuity, and a call to action that turns ‘Do something for us’—register now—into ‘Let us do something for you—give you a fast and free download.’” . whitepapers. • Simple ways you can repurpose information from your conference sessions and speakers include: • checklists. how-to guides.
Check out these ideas: Share anonymized customer data or market research findings, which offer sponsors valuable insights into target demographics and consumer preferences. Co-create whitepapers or industry reports to showcase thought leadership while positioning you and the sponsor as thought leaders in your field.
Truth be told, your eventmarketing team will be fighting an uphill battle to get attendees to sign up for ‘yet another’ online event. As we’ve just discussed, a goodie bag that’s sent before the event can limit the number of no-shows, but a follow-up goody bag after the event can do just as much. Whitepapers.
Similarly, you can also offer a thought leadership package that comes with exclusive roundtable discussions and whitepaper collaborations. How To Make Event Sponsorship Packages Stand Out In a world cluttered with events, asks, and information, how can you make your event sponsorship packages stand out?
This can be achieved through digital forms, interactive apps, or direct interactions during events. Lead retrieval is the subsequent phase in which these captured leads are accessed, analyzed, and managed to fuel sales and post-eventmarketing campaigns.
It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for global eventmarketing Victor Torregoza : “We are living and working in a data-centric economy. That applies to us as consumers and it applies to us as individuals.
We organize all of the trending information in your field so you don't have to. Join 10,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content