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How To Prepare For A Career In Event Planning

Endless Events

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Pursue A Degree In Relevant Fields.

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Keeping Event Housing Profitable – #EventIcons Episode 100

Endless Events

Meetingmax Whitepaper. Leadership and Self-Deception: Getting Out of the Box by The Arbinger Institute (Book). Professional Convention Management Association (PCMA). PCMA Convene. Tuesday Tips by Andy Bounds. Top Dog – Impress and Influence Everyone You Meet by Andy Bounds (Book).

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How to Make Your Meeting Marketing Remarkable

MeetingsNet

Content marketing “provides consistency and continuity, and a call to action that turns ‘Do something for us’—register now—into ‘Let us do something for you—give you a fast and free download.’” . whitepapers. • Simple ways you can repurpose information from your conference sessions and speakers include: • checklists. how-to guides.

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Beyond Discounts: 7 Innovative Strategies To Build Event Sponsor Incentives 

Bizzaboo

Check out these ideas: Share anonymized customer data or market research findings, which offer sponsors valuable insights into target demographics and consumer preferences. Co-create whitepapers or industry reports to showcase thought leadership while positioning you and the sponsor as thought leaders in your field.

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How To Craft Enticing Event Sponsorship Packages

Bizzaboo

Similarly, you can also offer a thought leadership package that comes with exclusive roundtable discussions and whitepaper collaborations. How To Make Event Sponsorship Packages Stand Out In a world cluttered with events, asks, and information, how can you make your event sponsorship packages stand out?

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Creating Conference Goodie Bags for Virtual Events

Eventtia

Truth be told, your event marketing team will be fighting an uphill battle to get attendees to sign up for ‘yet another’ online event. As we’ve just discussed, a goodie bag that’s sent before the event can limit the number of no-shows, but a follow-up goody bag after the event can do just as much. Whitepapers.

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Why You Need an App for Event Lead Capture and Retrieval

Bizzaboo

This can be achieved through digital forms, interactive apps, or direct interactions during events. Lead retrieval is the subsequent phase in which these captured leads are accessed, analyzed, and managed to fuel sales and post-event marketing campaigns.