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Is it when your attendee walks through the doors of your venue or logs on to your virtual event platform? Or is it much earlier, at eventregistration? Since eventregistration is the first point of contact for your attendees, we think it’s important to make the best of it! EventRegistration Basics.
Eventtechnology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of eventtechnology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.
How emerging AI and other technology will boost event humanity by putting attendee needs at the center of conference design Attendees expect more from events today and emerging technology is helping to deliver on those demands. It can turn that conversation into a training module and create blog and socialmedia posts. “We
Getting people hyped about your event requires a few tricks and at least one marketing maestro. Fortunately, with the help of socialmedia , things can be a bit easier. No matter what you plan to organize, know that you should never underestimate the power of socialmedia. Yes, socialmedia helps here too.
Thanks to an absolute boom of eventtechnology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. Event KPIs (key performance indicators) therefore directly drive event ROI and inform how successful was the event.
If planners choose to evolve their event strategies the old way, they often struggle to allocate their budgets to cover all the new ground that’s been established since the virtual revolution. Event Budgets: Traditional, Category-Based Mindset. Event budgets come from various sources. All changes do to some extent.
Track these KPIs for event strategy to keep your shindig on target. Registration Figures. How many people registered for this event? Registration is a good indication of event quality and attendee demand. . Registration for an intimate gala will be lower than registration for a huge conference.
Consider that virtual photo booths may not be new to the scene, but they’re still a good way to engage event attendees by allowing them to take pics, add backgrounds and overlays, and post them to socialmedia. And speaking of socialmedia, don’t overlook this now-old friend. Leverage meeting analytics.
Events have evolved significantly over the years, and technology has been at the forefront. Eventtechnology has become an essential aspect of planning and executing successful events. However, mastering the art of eventtechnology is critical to planning and hosting a successful event.
Event Platform & Other EventTechnology. A big portion of hybrid event budgets is dedicated to event platforms as they are, in a sense, our virtual venues. There are many event platforms on the market and their pricing can range from $2,000 to several $100,000s. AV & Production.
Increase your presence on socialmedia. Experiential events can be a goldmine for user-generated content. socialmedia wall). Here are some of the most essential ideas in the events industry. Remember: eventtechnology solutions alone are not enough to turn your event into a boundary-pushing experience.
Try these 11 tips to persuade more attendees to try your event app. Improve Your Event App’s Performance. Poll your socialmedia followers or previous event attendees to ask why they don’t download event apps. Promote your app as soon as you share the event details. Minimize Print.
2022 is going to be our best year yet; we’ve embraced exciting new eventtechnology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. A list of best event platforms to use in 2022 ! The result?
They had started as a music industry event and just two years earlier, they had started the film festival and a multimedia event, which was largely focused on CD ROMs.” When Scott first started, there was no technology in sight. “My first job was opening the mail and entering the data from the registration forms.
What existing eventtechnologies do you already have for registration and/or networking? Do you already have registration or networking tools? If so, share them with the production company so they can integrate them into your virtual event. How do you want users to access the event? Do you need captions?
And then, when you walk up to registration that day, it says ‘Welcome Brandt’ in your native language. If you don’t require pre-registration for the breakouts, then you can start to actually gauge in real time how many people are going to go to each session and maybe even change things around.”
Determining a set of event marking KPIs, or Key Performance Indicators , provides an objective, measurable way to use data to track marketing efforts and fine-tune your strategy to ensure the greatest impact and ROI. . But how do you measure the impact of these efforts and ensure they’re helping you reach your event goals?
Welcome to the 2024 eventtechnology guide! Not sure you need eventtechnology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Think again!
Welcome to the 2023 eventtechnology guide! Not sure you need eventtechnology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . What is eventtechnology?
In a rapidly evolving digital landscape, eventtechnology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.
We’re going to take a deep dive into the benefits of using AI for events and uncover: What are chatbots and their perks? What are event apps and their perks? How on-demand AI can be anything from a registration assistant to a comprehensive virtual concierge. How chat AI and event apps can tie in with your socialmedia strategy.
Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience.
But at the same time, it potentially opens the door to helpful resources like unique email databases, different guest speakers and moderators, and impactful eventtechnologies from partnering agencies. As a bonus, co-hosting an event demonstrates that your business is a nexus for other players in the industry.
Modern communities live online , either on socialmedia and communication platforms or most recently, on event platforms. Where & How To Build An Event Community. When tackling the question of how to build an event community, we first need to define the online space where it can live.
An EventBrite study explores ways event email marketers can grow their lists, time their messages, and sell more tickets. Yes, that humble in-box is responsible for 43 percent of all ticket sales, according to the 2017 Event Email Benchmarking Report from eventtechnology platform company EventBrite. respondents. •
Use highly-rated virtual event software. . There are tons of virtual eventtechnology tools out there, and it’s paramount to pick what fits your specific needs. Maximize your virtual event engagement with the right software. Send virtual eventregistrants pre-event gift bags. .
You also know how frustrating it can be when technical issues or other challenges disrupt the event and attendee experience. . Luckily, the right platform can reduce or eliminate these risks and ensure your event goes live without a hitch. You should be able to add your logo, colors, and other branded elements to your event platform.
We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike. In this list, we cover tips to help you drive registration, boost webinar attendance, and host better virtual events overall. Plan better virtual events with these webinar best practices.
With that being said, for event organisers, leveraging hybrid eventtechnology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. EventTechnology: The Concept. EventTechnology: The Concept.
We’ve lived in data silos for the last 30 years of eventtechnology. “The ones that grabbed onto socialmedia 10 years ago, it’s the same thing. “But when you go to events, it’s not about privacy, it’s about connecting. You wear your name badge around your neck.
Tech Companies – To Create Your Own Event App. All three of these eventtechnology companies have a variety of levels and tools that will assist you and your attendees and they all have a range of companies that stand behind each product. LineUPR creates affordable apps for a wide range of events.
Multiple event organizers have switched to omnichannel platforms such as socialmedia, television advertising, and off-premises tools like QR Codes and NFC tags to generate awareness, drive traffic, and promote their upcoming events to enhance viewer participation. . The experience is both safe and seamless.
It’s great that so many event industry blogs now have podcasts too! Eventbrite is a global platform provi ding online eventregistration solutions to event organizers, but their blog is jam-packed with fast-reads on the general subjects of event planning, promotion and tech. Eventbrite. Techsytalk. MeetingPlay.
The more engaging your event, the happier your attendees, and the more likely they are to sign up for your next event, share their experience on socialmedia, and become brand evangelists. of event professionals agree that technology can enhance engagement like never before.
Is your event safe from major event cybersecurity risks? As event profs, we hold so much data within our registrations, software, and events. Will and Brandt will share their top three ways to protect your events information, how and what cyber attackers will look for, personal anecdotes and more.
To help make the most of the opportunities before you, Stova joined Skift Meetings last month in a webinar entitled “Seizing the Moment: Real-Time Event Data Analysis for Immediate Impact.” And gather real-time information pre-, during and post-event. Capture data during registration. Which event sessions do they plan to attend?
But at the same time, it potentially opens the door to helpful resources like unique email databases, different guest speakers and moderators, and impactful eventtechnologies from partnering agencies. As a bonus, co-hosting an event demonstrates that your business is a nexus for other players in the industry.
Just as there are many event goal types, there are many event KPIs you can use to measure success. To illustrate, here’s a list of some of the most popular event KPIs from a demand generation funnel perspective: Registrations. Here are a few examples: Registrations from target accounts. Event marketing software.
If you notice a gradual decline during your event, audience members likely became less engaged over time. A sudden decline in audience retention could indicate that attendees disliked event content. . Offer free and relevant downloads to registrants prior to your event. Incorporate interactive eventtechnology.
Now, let’s dive into 21 creative ways to promote an event! Outside-the-box Event Promotion Ideas and Examples How do you ensure your next event shines bright and reaches its registration goals? Send out mystery boxes with intriguing items related to the event — or swag — to build anticipation and curiosity.
“Start by weaving small segments about your event app into all pre-event communications,” VenuIQ suggests. App information should be included in email signatures, event newsletters, and registration confirmations to spread the word well in advance of the event. Show off its features.
Here are some telling statistics about event tech: 68.9% of organizers say event software has a major impact on the success of their events ( Bizzabo , 2023) 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year ( Bizzabo , 2023) 72.5%
Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Note that “value” is a much broader term than “event revenue.” Examples of Event Goals, ROI Metrics, and ROI Tools. Event Goals. Business Goals.
Invite industry leaders and experts: Invite industry leaders and experts to speak at the event and share their insights on the latest trends and innovations in the ice cream industry. Use this feedback to improve future events and continue to meet the needs of the ice cream industry. ChatGPT for Event Marketing Emails.
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