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Eventsponsors are often crucial contributors to event budgets and therefore highly affect the overall attendee experience and the overall success of the event. However, event planners still struggle to secure long-lasting relationships with eventsponsors. Step 1: Finding The Right EventSponsors.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. You can make it AI to search the web….
Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. As a bonus, here’s our free event planning checklist.
We want to be your partner through it all, which is why attending events like the Destinations Florida Annual Meeting is so imperative to us. This event is unique because it typically focuses on destination leadership and the unique challenges destinations face. It was such a fun and unique place to explore.
The events industry has been hit hard. Events need to consider new business models and revenue streams to keep themselves diversified and stable. Virtual events are one solution to the problem, but sponsors are rarely willing to pay the same rates for virtual events as they do for in-person events.
Community is the hot new buzzword in the events industry, and for a good reason. She’s an expert in building professional networks for member-based and attendee-driven organizations. Erica has helped organizations generate revenue ranging from half a million to over 6 million dollars. Trends Affecting Event Communities.
Today we’re talking about sponsorships for virtual events! But now that planners are trying to figure out how to turn in-person events into virtual ones , things get a little bit confusing. Overall, is it even possible to create such a thing as sponsorships for virtual events? How can they replicate this?
What do your attendees think about your event? How about sponsors? Are they likely to support your event next year? What was the experience like for in-person versus virtual attendees at your hybrid event? What Is an Event Survey?
Four years into an experiment to replace an annual spring event in Washington, D.C. with a collaborative concentration of eventsorganizations all gathering in the same place, Business Events Industry Week (BEIW) has built some popular must-attend features and announced that other pieces will shake off, either going away altogether or moving.
Smart Meetings Why are these discussions and resources about inclusion and accessibility in the meeting and events industry meaningful? Sophia Hyder Hock Fostering dialogue around inclusion and accessibility is meaningful as business events drive professional growth and knowledge-sharing and create significant economic impact.
A while ago, the Event Brew talked about social networks , wondering whether it was time to log off. If that truly is the case, another question quickly arises: how to promote events without social media? Community is one way to go about promoting events without social media, but it’s not just any community that will do.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
It’s time to talk strategy – and virtual event strategy, at that! And our lovely host today, Sarah Christl, is one of the amazing people who hop on calls with people to learn more about their events. She noticed that most people seem to be completely forgetting about the strategy side of virtual events!
If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success.
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The community model has established itself as one of the biggest event trends of 2022. So much so that many event platforms are now in fact calling themselves community platforms too! The year-round community model offers a new way to view events. And the events industry has now finally caught up with it.
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Predictions are that 40% of 2022 events are projected to happen online, there will be a 37% increase in companies’ virtual event spending, and 20% of trade shows will remain virtual. Organizers would expect that all of this translates into more opportunities for revenue. But the reality is that 80% of virtual attendance is free.
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People used Zoom to host virtual events as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage. Let’s explore!
Event gamification is not what you think! You may have been led to believe that by just downloading an app you’re ready to gamify an event. Will this improve the quality of the event you’re organizing? Gamification isn’t about just playing games on an event app. What is gamification for events?
It’s important to start your event off on the right foot. Your attendees first impression will set the tone for the rest of the event. With these grand entrances ideas, you can make that impression a great one and start your event off on the right foot! Always be sure your grand entrance matches the theme and tone of your event.
In today’s fast-paced events industry, conferences have evolved into dynamic platforms for networking, knowledge sharing, and industry growth. Tech Conferences: These events draw developers, tech enthusiasts, and industry pioneers eager to explore advancements, share ideas, and connect with others pushing the boundaries of innovation.
It’s been a while since the industry made a tectonic shift to virtual events, and so far, we have covered the topic from nearly every angle imaginable. And who better to talk about experiential virtual events than today’s event icon, AJ Williams from AJ Events who has been in the industry for over 25 years!
2022 is going to be our best year yet; we’ve embraced exciting new event technology and hybrid events as the way of the future! If 2020 was a year of pivoting and learning about virtual events, 2021 was a year of putting that knowledge to the test. Which virtual event platform features to look for? The result?
What’s brewing, event prof? Have you been reevaluating the events industry lately? If not, you might want to press play and hear out what the Event Brew hosts have to say about that. What does having low attendance say about an event? Reevaluating The Events Industry: Focus On Changes. Do they agree?
Event platforms took the events industry by the storm. He says: down with third-party event platforms! He says: down with third-party event platforms! Saroosh Gull is the CEO of Eventcombo and he is on a mission to disrupt the entire $1 trillion event industry. Third-Party Event Platforms Rule The Industry.
For suppliers looking to expand their business and stand out in a competitive landscape, one of the most lucrative opportunities involves connecting with meeting and event planners. Understand Your Target Audience: Who Are Meeting & Event Planners? Define Your Unique Value Proposition Event planners are inundated with choices.
At first glance, it might seem like a hybrid event is pretty straightforward. While it’s common knowledge at this point that this type of event merges digital and live together, there are actually several ways you can go about it. You’ve probably come across the concept of hybrid event models before. Well, sort of.
The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. Attendee tracking starts at event registration.
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? This should be the standard.”
This is especially true when planning an event. It’s almost impossible for a single person to pull off an event on their own. There’s no room for that in event planning. The cornerstone of a successful event is a dream event planning team where everyone has a role to play and eagerly contributes to the success of the event.
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Eight Out-of-the-box Event Income Ideas 1. Record and sponsor your breakout sessions. You can put content on a private or public YouTube channel with sponsor content at the beginning or end of the recording. Give attendees a deal on your next event. However, your organization will earn revenue up to one year early!
In today’s post, we’re discussing virtual event pricing. And you hired the best virtual event production company out there to help you put together an amazing experience. One of the hardest things to figure out is the virtual event pricing model. Should you charge the same you would for an in-person event?
As an event planner, you’re juggling a dozen or more balls. These collaboration tools are based in the cloud and help you stay organized and in touch even if you’re running around. If you have multiple people working on marketing materials for your event, the Creative Cloud is a must-have. There must be an easier way, right?
For example, marketers, human resources professionals and event planners will continue to leverage the advantages of virtual communications, including massive logistical efficiencies, the ability to extend the lifecycle of an event and the use of advanced analytics to maximize ROI. Consider speakers for your hybrid event.
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For those who might have missed it, there was an awesome hybrid event happening in Phoenix, Arizona last week: PCMA EduCon: We Are Better Together ! As anticipated, it was a huge success and the Event Brew hosts are here to tell the story. And there’s more: he was also the co-host of the entire event!
Today we want to tackle the issues pertaining to a virtual event timeline. We need to accept it, embrace it, and make peace with the fact that the events industry as we knew it might never be the same. Even here at Endless, we were challenged to help organizations make the shift in as little as 24 days! So…now what?
Event planners are often too busy with the actual event to even worry about what will happen next. Be it virtual, hybrid, or live, event planning is exhausting. But coming up with a post-event strategy is something we highly encourage you to do. Should all of this go to waste once the event is over?
If you’re planning a virtual event, you’ll want to have a meeting with a virtual event production company ASAP. But going into a meeting with a virtual event production company unprepared will only drag on the process. Standard Event Questions. Virtual events offer a lot of brand new possibilities.
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