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A while ago, the Event Brew talked about social networks , wondering whether it was time to log off. If that truly is the case, another question quickly arises: how to promoteevents without social media? Community is one way to go about promotingevents without social media, but it’s not just any community that will do.
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. Read More : It’s All About Engagement!
When it comes to incorporating healthy experiences in events, the saying meet people where they are was the touchstone for a series of seven Caesars Entertainment Meetings & Events Wellness Roadshows crossing the country. That does not mean that every event needs a 6 a.m. yoga class, fun run or weight lifting session.
Stuttgart is constantly evolving, offering a unique setting for hosting business events. In this blog post, I’ll showcase the unique opportunities Stuttgart offers for your event, from hotels and venues to experiences, all with sustainability woven into the event planning process.
We will be having their influencer event here at the Curtis with some of the local drag influencers. The post The Curtis Denver Promotes Inclusivity appeared first on Smart Meetings. They not only have the ballet symphony but Broadway shows—upcoming is “Hairspray” which we’re partnering with them on (for obvious reasons.)
MPI, the largest association within the MICE (Meetings, Incentives, Conferences and Exhibitions) industry, has announced it will hold its 2025 European Meetings & Events Convention (EMEC) in Istanbul, the site of the EMEC 2014. This is our signature European event. It is inherently a European experience,” says Holmgreen.
She will oversee the planning, coordination and execution of marketing strategies, advise and facilitate engagement opportunities for partners and members and promote DI products, tools and resources. Megan Knapp Megan Knapp, Newsweek Knapp takes on the role of senior vice president of events at Newsweek.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.
Your brand went through the time and expense to set up a unique event platform; Whether it’s a web-based platform or an app, you have tons of fun features, tools, and resources in the platform for your attendees. But when it’s time to host your event, attendees aren’t using the platform. Improve Your Event App’s Performance.
If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success.
Though these initiatives were designed for a mega event, many can be adapted to suit events of any size and across various industries. The tournament aims to be a multicultural event where minorities feel represented and integrated, with a strong commitment to gender equality and a strict stance against discrimination and racism.
Events are an investment, and you need a strategy to get results. Your event strategy is the game plan for how you will get a return on this event. Whether it’s more leads or a boost in sales, the right event strategy will help you get what you need. . Overall Event Strategy KPIs. Post-Event Surveys.
Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! What Is Event Gamification?
The community model has established itself as one of the biggest event trends of 2022. So much so that many event platforms are now in fact calling themselves community platforms too! The year-round community model offers a new way to view events. And the events industry has now finally caught up with it.
The events industry has been hit hard. Events need to consider new business models and revenue streams to keep themselves diversified and stable. Virtual events are one solution to the problem, but sponsors are rarely willing to pay the same rates for virtual events as they do for in-person events. Don’t worry.
Neil Brownlee Neil Brownlee, PCMA Brownlee, the head of business events at VisitScotland , has been inaugurated as the 2025 chair of PCMA. He has spent over 35 years in the international hospitality and business events industry, having began his career in hotels.
To kick off a new week, we’re going to lay out the most common virtual event mistakes. Even though virtual events are set to become the new normal, not many planners have experience with this paradigm. There are still plenty of misconceptions flying around in regards to virtual events. 1 PowerPoint Heavy Content.
Accessibility isn’t often top of mind when planning an event. Planning more accessible virtual events means that every participant has an equivalent experience. But how can event profs make sure their events are, indeed, accessible to everyone? And that includes people with disabilities. Provide Close Captioning.
Megan Conway Megan Conway, Travel Portland Travel Portland has named Conway as president and CEO, promoting her from her earlier role as chief strategy officer. Her work has contributed to several industry awards, including the Most Profitable Business Award and the Creative Business Award in 2022 and the Event Space Award in 2023.
As an event planner, you know virtual and in-person events require a completely different setup. But before you get too entrenched in booking speakers or drawing up venue contracts, it’s best to think about how you’ll get results from an in-person event. And how can you get more mileage out of this in-person event?
Kentucky Department of Tourism Commissioner Mike Mangeot shared an overview of the current Kentucky Tourism marketing campaign and shared a brand-new video and campaign to promote the wonders of the state. Sports Marketing is an increasingly powerful growth strategy for small and medium sized destinations in the state.
Read More: Event Certifications: Smart Head-Start The certification process begins with self-evaluations by applicants, which are validated by an independent third party for “truthfulness and accuracy.” On its website, Qurator’s vision statement is encapsulated as “360-degree education, helping us all learn from each other.”
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.
Getting caught up in the glitz and sparkle of planning an event is easy. Attendees should enjoy your event, but planning an event isn’t a pure act of kindness. As an event planner, you host events to get results. But even so, you’ve got to ensure your event is a money-maker for your company. ROI Percentage.
So, you want to plan an event. Take the event planning process one step at a time. How about you start with creating an event timeline? Event timelines help you stay on track and get you excited about the event you’re going to throw together. Event timelines should support you, not weigh you down.
The 2025 European Meetings & Events Conference (EMEC) gathered meeting professionals in Istanbul, Turkiye, for three days of education, exploration and networking in a city that blends old and new, East and West, business and pleasure. Compliance requires continuous improvement and annual compliance checks.
When we talk about the most popular event platform features , we typically think of registration and ticketing , integrations, gamification, and analytics reporting, for example. But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? This should be the standard.”
After more than a year of helping planners navigate the complex world of virtual events, we learned a thing or two about pain points. Over the course of these challenging months, many event profs came to us with a series of different problems and doubts. We get it – budgeting isn’t fun for anyone! Initial Considerations.
It’s finally time to discuss the hot topic of hybrid events. Over the past few months, we’ve been focused on providing all the educational content we possibly could about virtual events. Virtual events will continue to be relevant from here on. What Is A Hybrid Event? Do I Have To Plan Two Different Events?
Choosing a hybrid event venue presents its own set of challenges. While pre-COVID considerations also play into the decision-making process, the event landscape of 2021 brings more complexity to the table. But while we’re all aware of this, confusion might still linger when it comes to actually choosing a hybrid event venue.
Just under an hour by train from Zurich, Lucerne offers a quintessential Swiss experience, complete with top-notch infrastructure for business events. This event brought together both destinations to showcase to event planners the extensive possibilities for organising sustainable events.
Let’s talk about one of the most dreaded subjects in the events industry: the hybrid event budget. As an amalgamation of in-person and virtual events, hybrid events are complex, versatile, and hard to budget for. When it comes to hybrid event budgets, let the audience and event goals be your guide.
The 2025 European Meetings & Events Conference gathered meeting professionals in Istanbul, Turkiye, for three days of education, exploration and networking in a city that blends old and new, East and West, business and pleasure. Compliance requires continuous improvement and annual compliance checks.
Events are not simply about delivering valuable content and giving people some time to speak to each other. No – the magic of events lies in the overall experience your audience has. Today’s Event Tech Podcast guest knows this even though he’s not an event prof. What’s The Value Of Events?
People used Zoom to host virtual events as well as catch up with their loved ones. Even though there are now more than 100 event platforms on the market, many event planners still choose Zoom in its limited form for their virtual experiences. Zoom also poses a challenge for event video storage. Let’s explore!
From key industries such as finance, life sciences and technology to stunning venues and eco-conscious hotels, Toronto continues to initiate, innovate and inspire the meeting and events industry. For more information, visit DestinationToronto.com The post Hosting Conscious Events in Toronto appeared first on Smart Meetings.
If you read our last piece on why collaborative learning is the future of event-networking , you are already familiar with e180 as the creator of Braindate , an online platform and an in-person experience that helps participants at events meet for topic-driven, knowledge-sharing conversations called braindates.
Today we want to tackle the issues pertaining to a virtual event timeline. We need to accept it, embrace it, and make peace with the fact that the events industry as we knew it might never be the same. Why Should I Worry About A Virtual Event Timeline? In good old Endless fashion, it’s time to get real. So…now what?
Promoting Inclusive, Welcoming Local Attitudes Could Moderate Reactions to Federal Actions Americans reading about the flurry of activity out of Washington, D.C., As airlift continues to strengthen and expand, there are more opportunities to promote rural and lesser-known destinations. less affordable.
Spring and summer are prime seasons for outdoor events. As the days grow longer and the weather invites gatherings in the open air, outdoor meeting and event spaces present a golden opportunity for hotels to boost revenue. A mix of day and evening shots can showcase your flexibility for any kind of event.
DMCs – The Unsung Heroes of Local Economies 09 January 2025 In the bustling world of tourism and events, there's a remarkable force silently shaping the economic landscapes of destinations worldwide: Destination Management Companies (DMCs). However, the impact of DMCs on local economies is both profound and far-reaching.
What better way to learn more about the exciting world of event technology than listening to an awesome product spotlight episode of the Event Tech Podcast? Today, Will and Brandt bring two guests in to hear an unbiased review of Accelevents , an all-in-one hybrid, and virtual event management platform. Press play and join them!
So let’s be real here – whether you like it or not, virtual and hybrid events are here to stay. Depending on your standards, speaking at a virtual event can either be the easiest thing in the world or quite the challenge. During an in-person event, the set-up is something other people would take care of for you.
So, you’re planning a big event for your company — kudos to you! Event planning isn’t for the faint of heart; you certainly have a lot on your plate. Not only do you need to host a fantastic event , but you also need to prove that your event will get results. How many people attended each session at your event?
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