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In partnership with Oxford Economics, EIC announced a new research initiative on March 16 that will quantify the globalevents industry’s economic impact and, for the first time, the total losses experienced in 2020 as a result of the Covid-19 pandemic. Articulate how meetings and events can be a catalyst for economic recovery.
29, in a session Federbush co-presented with Jon Wolff, globalevents manager, sales and services group, Lenovo, for around 30 participants. Sponsors want cost-effective, transparent, new/unique sponsorship opportunities. That requires close collaboration between the sponsor and the organizer, he said.
Here are some common goals you may want to include in your event strategy: Increasing brand awareness. Educating prospects. For instance, you may want to seamlessly send data from your event platform to Salesforce or HubSpot. In either scenario, having event software integrations will be essential. VP of GlobalEvents.
It was a great opportunity to see how corporate event teams operate, and to recognise their teamwork, creativity and originality. Event: SAP Sapphire Author: Tim Porterfield – SAP GlobalEvents. Location of Event. Market Background: What prompted the need for this event? . 23K for promotional assets.
In-Person Events In-person events, also known as live events, involve face-to-face meetings with customers and prospects. These events allow for meaningful conversations and instant feedback which can lead to business and loyalty. Next Steps for Event Marketers According to Exploding Topics.
Joe Federbush (right), president and chief strategist for EVOLIO Marketing, talks about how he and his client, Jon Wolff, globalevents manager for consumer electronics company Lenovo, put together a KPI playbook. It’s unrealistic to say that event ROI is so black and white.” Two Dudes Photo) Focus on measuring what matters. “If
33% sponsored an email blast to the attendee list. 31% bought an ad that went on the event or organization’s website. 23% sponsored an onsite banner. Record your breakout sessions and give attendees a sponsored card that will allow viewership of them for the next 12 months. 35% purchased/boosted a social media ad.
The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective globalevent strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.
Enjoy creating striking event logos, branding elements, or captivating graphics that leave your audience in awe. The Best Survey and Feedback Tools for Event Professionals Following any event, conducting a survey is one of the best ways to gather feedback from attendees and sponsors. each year and projected to reach $18.4
BMF Media is a collective of Cultural Engineers headquartered in NYC with a grasp on the global market, serving as a full-service experiential marketing agency for: event design and production, brand marketing, sponsors, and more. Ignition is a globalevents and exhibitions company delivering a positive difference.
D3G Productions Orlando, FL D3G specializes in crafting custom digital signage solutions for corporate meetings and events. Their creative approach goes beyond traditional signage, offering options for streaming keynote sessions, integrating sponsor scrolls, advertisements, event agendas, and announcements into a unified display.
The Definitive Guide to Event Registration This guide will teach you how to create a successful event registration strategy and help you deliver the best registration experience for your attendees, exhibitors, and sponsors. Attendee categories allow for multiple registration workflows for even the most complex events.
Event intelligence is the cornerstone of every event as it gives organizers a deeper understanding of attendees' thoughts, behaviors, and intent. It is what will support and enrich your current event and future events to come. For events geared toward sales (revenue) generation, this could refer to buyer intent.
In addition to your event purpose, plan events around the mark you want to leave on your community (whatever community might mean for your event). It’s clear that large-scale, globalevents like the olympics leave a lasting legacy. But what about conferences, networking events, and beyond? And who knows?
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