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Improve Your Trade Show Engagement

Endless Events

To many event professionals, trade show engagement is a worthy but often elusive challenge. After all, how do you dispel the notion that people have about trade shows with its “bland ambassadors” and boring cube booths? Then, try to really engage visitors to achieve your event goal: to get leads.

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How to Plan Better Medical Meetings by the Numbers

Smart Meetings

Megan Finnell is director of meetings and conferences for Medical Group Management Association (MGMA) and Timothy Simpson is brand and engagement chief strategist with Design Studio by Maritz Global Events. Read More: 8 Ways to Measure Virtual Event Performance and ROI .

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New Report: IMEX 2022 Reached Net Zero Carbon Events Goals

Smart Meetings

Read More: IMEX22 Welcomed Record Number of Attendees By moving the event to Mandalay Bay Convention Center, IMEX was able to tap into MGM’s renewable solar energy initiative , which produced 191,258 kWh of renewable energy to keep the lights on at the trade show floor. As a group, participants walked more than 4.2

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CMP Spotlight: Get to Know Heike Mahmoud, CMP

Smart Meetings

This is my passion—and being part of the global events industry is my second passion.” She attended seminars at the IMEX and IBTM World trade shows and sought advice from leaders and professionals who had expertise in areas that she was less familiar with. The business events industry is on a constant journey. “We

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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

Trade Shows and Fairs Trade shows and fairs bring together multiple brands and industry players in one place. Participating in trade shows gives your brand direct access to interested buyers. Workshops and Webinars Workshops and webinars are focused training sessions to teach specific skills or knowledge.

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35 Must Attend Events For Event Planners in 2020

Bizzaboo

The Special Event 2020. At The Special Event 2020 (TSE), the industry's premier trade show and conference for event professionals, you'll connect with other event colleagues, exhibitors, and mentors. Global Meeting and Incentive Travel Exchange. Event Technology Awards. Las Vegas, Nevada.

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Is the Party Over?

Smart Meetings

I have found that the men at the event treat me differently once they’re under the influence—and it’s not a good difference,” in the words of Rachel Dobbs, director of global events at HelmsBriscoe. Bartenders : Use professionally trained barkeeps and give them written instructions about who not to serve.

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