Smart Meetings

JANUARY 9, 2023

Historically, incentive trips are typically reserved for a company’s sales team. While these programs are still extremely valuable, a new type of “incentive” trip trend is on the rise. These trips help refresh organizational workplace culture to promote company-wide recognition and reinforce the importance of work-life balance.

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Incentives Retail Retreat Trends 246

Motivation Excellence

MAY 24, 2024

Here at Motivation Excellence, employee incentive and rewards programs are a big part of what we do. We engage with organizations to create a variety of incentive programs, including sales incentive programs and channel incentives. We help organizations leverage channel incentives to increase market share.

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The MICE Blog

OCTOBER 1, 2020

During the past months of the lockdown, Heidi has been actively promoting her destination and inspiring and educating fellow event professionals about Norway. Incentives are, perhaps, the most exciting part of MICE travel and involve attendees having highly unique experiences at a destination. But what is an incentive?

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Incentives Management Sustainability Healthcare 241

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: . Email Open Rates.

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Smart Meetings

JULY 26, 2024

Melissa Mahon and Aaron Levinthal Melissa Mahon (left) and Aaron Levinthal (right), MAS Global experience agency MAS promotes experienced leaders to chief officer roles. Mahon will serve as chief operating officer. She has been with MAS for over seven years, most recently serving as EVP, business and operations.

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Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. So, let’s dive in and unlock the secrets of social media marketing for event promotion. To make the most of your efforts, it is essential to first define your marketing goals.

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Smart Meetings

MAY 31, 2024

Spencer is appointed as senior vice president of sales & marketing, luxury, lifestyle & Hawaii. He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio.

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Hospitality Public Relations B2B Communications 258

Smart Meetings

NOVEMBER 15, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

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Hospitality Tourism Tourism Promotion 130

Motivation Excellence

DECEMBER 9, 2019

Whether you’re hosting a gallery opening or you’re a corporation running a business seminar, it can take a lot of effort to market your event. By finding the right event incentives, you can encourage more people to sign up and go. Thankfully, finding incentives is not difficult. Use Incentives on Social Media.

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Incentives Advertising Seminar Social Media 130

Smart Meetings

AUGUST 2, 2024

Richardson takes on the role of director of sales, marketing & events. She is an expert in crafting successful sales and marketing strategies in the luxury hospitality sector and has a proven track record of driving revenue growth and fostering strong client relationships.

Hospitality 246

Hospitality Promotion Insurance Management 246

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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Event Marketing Marketing Marketing SEO 148

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

MARCH 7, 2025

The answer lies in drip email marketing campaigns. Compared to one-time promotional emails, drip campaigns increase open rates by 80% and generate sales-ready leads 50% faster. For example, a tailored series might highlight banquet hall features, price incentives, and testimonials from satisfied event planners.

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Automation Social Media Prospect Booking 130

Smart Meetings

OCTOBER 20, 2023

Ali Amin Ali Amin, One10 Leading travel, events, incentives and marketing services company One10 has appointed Amin EVP, Product Management and leader in SaaS product. Kate Yordi Kate Yordi, Visit Mesa Visit Mesa , the regional destination marketing organization for Mesa, Arizona, has expanded its team with the promotion of Yordi.

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Hospitality Public Relations Incentives Management 264

Motivation Excellence

JANUARY 15, 2020

MICE is an acronym for meetings, incentives, conferencing, and exhibitions. It is a highly lucrative industry revolving around incentive travel , though there is a distinction between incentivized travel and business conferences. Incentive travel isn’t a stand-alone industry. Incentives versus Conference Travel.

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Smart Meetings

JULY 12, 2024

Lynn Willison and Rachel Englander Lynn Willison (left) and Rachel Englander (right), The Hutton Group – Inspired Meetings & Events The Hutton Group – Inspired Meetings & Events , a woman-owned and -operated boutique meeting and incentive planning company, brings in two new team members.

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eCommerce Public Relations Site Selection Hospitality 265

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

DECEMBER 12, 2022

Motivating the next generation of incentive travel winners will require a completely fresh approach, according to a new Leadership InSITEs study from SITE Foundation. Gen Z is an independent, digitally comfortable group that will require a new set of tools to design programs that resonate authentically to promote company goals.

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Incentives Social Media Remote Travel 246

Motivation Excellence

JUNE 7, 2024

At Motivation Excellence, we specialize in creating innovative channel partner incentive programs that motivate distributors, dealers, and other partners to excel. We understand the intrinsic link between channel partner incentives and personal motivation.

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Incentives Prospect Sustainability Production 130

Endless Events

FEBRUARY 22, 2019

How to choose the right incentives. To gamify means to take the mechanics of a game (like challenges, point systems, completion bars and narratives) and give them non-gaming applications in workplaces, marketing strategies, or events, for example. Choosing your incentives. These types of incentives are things or collateral.

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Attendee Social Media Event Apps Sponsors 310

Smart Meetings

APRIL 19, 2024

Lizzie Fillo Lizzie Fillo, Visit Salt Lake (VSL) Fillo joins Visit Salt Lake (VSL) as associate vice president of marketing. She will oversee the organization’s core marketing functions and lead strategic initiatives to develop its brand identity and narrative. Her work earned her awards, including most effective creative by Ad Week.

Hospitality 264

Hospitality Transportation Insurance Management 264

Smart Meetings

FEBRUARY 25, 2025

Earlier this month, Melbourne played host to AIME (Asia Pacific Incentives and Meetings Event) 2025its been called the IMEX of APAC at Melbourne Convention and Exhibition Centre. market, were now seeing connectivity improvements with direct links from Dallas, L.A. It sets us apart from other destinations.

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Sustainability Trends Incentives Tourism 130

Smart Meetings

NOVEMBER 22, 2024

Joe Mauro Joe Mauro, Ritz-Carlton Boston The Ritz-Carlton, Boston , appoints Mauro as director of sales & marketing. De la Porte des Vaux assumes the role of vice president of marketing for North America. Mauro began his career with Marriott International over 24 years ago, and brings extensive experience in sales leadership.

Hospitality 130

Hospitality Promotion Tourism Tourism 130

Smart Meetings

AUGUST 4, 2023

Joelle Park Joelle Park Park is appointed to the role of senior vice president and chief marketing officer at BWH Hotels. In this executive role, Park will lead the company’s global marketing, brand strategy and communications. In this role, Donatelli will oversee the Southeast market.

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Sports Promotion Sustainability Public Relations 233

Smart Meetings

NOVEMBER 15, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

One10 Marketing

AUGUST 1, 2024

A successful channel incentive program requires a thought-out approach to achieve positive results. Effective channel partner incentives can also drive positive loyalty experiences and boost your company’s products and perception within the marketplace. What are the included products or services in my channel sales incentives?

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Incentives Promotion Production Training 98

Smart Meetings

MARCH 6, 2024

Incorporating wellness into events authentically, rather than as a mere marketing strategy, requires thoughtful planning and a genuine commitment to the health and well-being of participants. This promotes physical well-being and mental clarity, energizing participants and fostering a sense of community.

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Meeting Sustainability Certification Retreat 264

Smart Meetings

NOVEMBER 16, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

NOVEMBER 15, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

NOVEMBER 16, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

NOVEMBER 15, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Motivation Excellence

SEPTEMBER 6, 2019

What are sales incentives? Sales incentives can be any kind of compensation or reward provided by an employer to drive productivity, more specifically, the selling of goods or services. And sales incentives have evolved over the last 25 years, as all things to do. Choosing Your Sales Incentives: The Value of Culture Fit.

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Incentives Certification Social Media Education 130

Smart Meetings

SEPTEMBER 7, 2018

Maria Elena Armenta Mahekal Beach Resort in Playa del Carmen, Mexico has added Armenta as director of sales and marketing. The Mexico-native also spent time in Cancun as director of sales and marketing for Nizuc Resort & Spa in and director of leisure sales position for Fiesta Americana Grand Coral Beach Resort & Spa.

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Affiliate Government Incentives Promotion 189

Smart Meetings

NOVEMBER 15, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130