Smart Meetings

JANUARY 28, 2019

This can include your blog, website, email campaigns and more. Optimize Your Website. Potential attendees interested in learning more about your brand will likely turn to your website first. Ensure you make the right initial impression by including useful information, optimizing the visual design and keeping user trends in mind.

SEO 245

SEO Marketing Marketing Website 245

DCI

SEPTEMBER 12, 2023

Just like we must change the oil to keep our cars running well, the backend work to maintain the health of your website is an important step that should not be overlooked. Here are just a few benefits that come when your website is maintained and hosted on a secure server. 1.

Website 52

Website SEO Online Benefits 52

Leonardo

JANUARY 26, 2022

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

Website 72

Website SEO Booking Social Media 72

Advanced Travel and Tourism

OCTOBER 21, 2021

SEO vs. SEM: Important Differences. Since SEO and SEM are often confused, let’s get clear on the differences. SEO (or search engine optimization) is all about organic search traffic. Websites use SEO to target specific keywords and move up on the Google search page without promoting anything. Using an SEM Strategy.

Audience 246

Audience SEO Advertising Social Media 246

Leonardo

DECEMBER 7, 2021

The American Disabilities Act (or ADA) was passed in 1990, long before websites were a twinkle in most hoteliers’ eyes. The small print is similarly nebulous because as written, the Act itself does not include the word websites. Hotel websites can meet WCAG 2.1 Read on to learn more about what you can do on your website. .

Website 92

Website SEO Regulations Communications 92

Tourism eSchool

SEPTEMBER 5, 2021

If you’re in the market for a new website, then you must undertake significant planning and due diligence to ensure that what you want developed, translates into what you get as an end product. Building a tourism website can be quite challenging, mainly because: You may not understand technical lingo.

Website 95

Website SEO Tourism Tourism 95

Smart Meetings

FEBRUARY 27, 2023

While sponsorships have been prevalent for a long time, further information about the popularity of digital and print options might surprise you. One of the easiest ways to kill your upsell opportunities is to make participants visit your website’s multiple locations. Optimize each for SEO.

Conference 279

Conference Sponsors Trade Show SEO 279

Advanced Travel and Tourism

FEBRUARY 21, 2023

ChatGPT bills itself as a way to provide a quick and efficient way to generate blogs, website content, and social media posts. One of the limitations to ChatGPT is that it populates information based on what’s already out there on the web. Depending on the inputs it receives, it can collect and therefore repeat incorrect information.

Platform 246

Platform Organization Tourism Tourism 246

Bizzaboo

MARCH 20, 2023

This is especially true for event organizers delivering high-quality websites and landing pages on time. After all, it typically takes at least 14 weeks to build a custom website from scratch, and such a project can also be cost-prohibitive. If you’re wondering what to look for in a website builder, you’re in the right place.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

This is especially true for event organizers delivering high-quality websites and landing pages on time. After all, it typically takes at least 14 weeks to build a custom website from scratch, and such a project can also be cost-prohibitive. If you’re wondering what to look for in a website builder, you’re in the right place.

Website 52

Website Event Marketing Planner Marketing 52

DCI

AUGUST 5, 2021

Meeting and convention websites are going to be receiving more and more clicks sooner than we think as the U.S. Of course, things will be different, but one thing remains the same: planners need clear and accurate information. With that in mind, it’s time to assess if your meeting and convention websites are prepared to deliver.

Website 55

Website Meeting B2B B2C 55

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, digital marketing has no limitations, as ads can be placed on various platforms and websites. By consistently producing valuable content, leveraging relevant keywords, and optimizing their website, they can improve their SEO ranking and increase visibility in search results.

Marketing 243

Marketing Marketing Advertising Audience 243

Sojern

NOVEMBER 29, 2021

Increase Your Website’s Readability in 3 Simple Steps. The content you provide and how you display it determines how easily a visitor can navigate the page, get the right information, and find services they’re looking for. . Step #3: Adjust Your Site Content to Boost Search Engine Optimization (SEO) .

SEO 89

SEO Website Advertising Booking 89

Leonardo

NOVEMBER 2, 2023

A competitive hotel website establishes a strong online presence that is not only optimized to stand out in search results (better known as SEO) but also optimized for the user experience. Google evaluates websites based on Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) as a metric of their quality.

Booking 80

Booking SEO Website Online 80

Tourism eSchool

OCTOBER 28, 2021

Top 10 Tourism Website Marketing Fails and How to Fix. Building and managing a tourism website is a non-negotiable, foundational marketing tactic for all tourism businesses and should be your biggest and most important marketing investment. Website Fail #1: No online booking functionality. By Paige Rowett. How to Fix.

Website 52

Website Tourism Tourism Marketing 52

Social Tables

JUNE 1, 2023

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. A press release is a short news story that provides information about your event in document form.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Solimar International

JUNE 11, 2024

As an intern, I worked on the USAID Conservation Works activity with Solimar International, partnering with the Liberian Ministry of Information, Cultural Affairs, and Tourism (MICAT). Learned to optimize a blog by adding keywords, meta descriptions, and improving content structure to boost SEO performance. Beaches in Liberia.

SEO 52

SEO Social Media Tourism Tourism 52

Tourism eSchool

JULY 28, 2021

The Australian Tourism Data Warehouse (ATDW) is a national, central online database which features listings of thousands of tourism experiences, events and destination information. It can increase visitors to your tourism website. Tourism Australia’s Consumer Website australia.com. Destination Websites.

Online 87

Online SEO Website Tourism 87

Leonardo

AUGUST 24, 2023

This may eventually change the way we find information and interact with the internet. With SGE, users will see a snapshot of information from across the web compiled into a single, readable result. In these very early days, we do not know what ranking factors play a role in SGE other than high-quality authoritative information.

SEO 75

SEO Website Advertising Platform 75

Social Tables

MARCH 14, 2024

newsletters, special promos, ad retargeting ) Websites (e.g., banner, display, search engine ads) Search engine optimization (SEO) Mobile advertisements (e.g., blog posts, social media campaigns, informational series) How does digital marketing help with events? newsletters, special promos, ad retargeting ) Websites (e.g.,

Marketing 78

Marketing Marketing Social Media Advertising 78

Crowdriff

FEBRUARY 17, 2017

As a DMO, you always make an effort to update the information on your site, so that everything is fresh and relevant. But what sometimes gets overlooked is the visual information you’re conveying. Keeping outdated visuals on your website is like wearing a 70s jumpsuit to give a presentation in 2017. Relevant visuals resonate.

Website 52

Website SEO Travel Travel 52

Convene by PCMA

JULY 15, 2024

Using Reactive AI to Build Better Event Experiences In the event world, reactive AI makes content easier to consume, speeds information delivery, and generates better ROI for exhibitors and sponsors. If ChatGPT and other platforms become the go-to, surely changes to SEO will follow. Vice versa?

SEO 111

SEO Retail B2B Public Relations 111

Convene by PCMA

MARCH 16, 2022

A quality website that provides your audience with key attributes that bring them back often will serve another function: marketing your events. Here are a few of the most important qualities of a website that your event prospects will expect. Your website looks good — everywhere. Your website is more than a pile of documents.

Website 111

Website Automation SEO Social Media 111

The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. Tracking too much information at once makes it almost impossible to both identify key issues and create actionable solutions, so don’t do that. KEY USES FOR WEBSITE ANALYTICS 1.

Website 26

Website SEO Public Relations Platform 26

The Abbi Agency

JANUARY 31, 2023

We’re here to help you understand the why behind website analytics, and clue you in about the upcoming switch from Universal Analytics to Google Analytics 4. Tracking too much information at once makes it almost impossible to both identify key issues and create actionable solutions, so don’t do that. KEY USES FOR WEBSITE ANALYTICS 1.

Website 26

Website SEO Public Relations Platform 26

DCI

JUNE 20, 2023

Increase Visibility Accessible content is also better for search engine optimization (SEO). By making your content accessible, you are creating an inclusive environment for your followers – including visitors and location decision makers, indirectly increasing reach and engagement and even improving SEO.

Social Media 86

Social Media Media SEO Publishing 86

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, digital marketing has no limitations, as ads can be placed on various platforms and websites. By consistently producing valuable content, leveraging relevant keywords, and optimizing their website, they can improve their SEO ranking and increase visibility in search results.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, digital marketing has no limitations, as ads can be placed on various platforms and websites. By consistently producing valuable content, leveraging relevant keywords, and optimizing their website, they can improve their SEO ranking and increase visibility in search results.

Marketing 100

Marketing Marketing Advertising Audience 100

DCI

OCTOBER 21, 2022

This really makes the case for just how important it is to keep your website in order and have it ranking well for SEO. When only 25% of users visit the second page of search results , you could have a beautiful site but if it isn’t ranking well for SEO, it likely won’t get the traffic you’re hoping for.

Conference 76

Conference SEO Remote Trends 76

Tourism eSchool

OCTOBER 9, 2021

Consider your Profile as a mini version of your website, so make sure you optimise all of the available attributes. Important not to touch the Website Tab (as this will take you through the steps to create a new website for your business). They are a definite local SEO ranking factor, as confirmed by Google itself.

Management 91

Management Publishing Tourism Website 91

Eventtia

SEPTEMBER 9, 2022

Provide essential event information like name, date, time, and location. Collaboration between PR and marketing teams can amplify your company’s key messages, increase creativity, and improve brand consistency and SEO rankings. Marketers develop event content with relevant keywords to boost SEO. It must also help to drive sales.

Social Media 62

Social Media SEO Public Relations Events 62

Tourism eSchool

JANUARY 15, 2023

Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Have a website that works Your website has the potential to be one of your most effective trust builders with your customers. Trust that their money will be well spent.

Online 52

Online Social Media Website Advertising 52

Bizzaboo

DECEMBER 18, 2022

Securing sensitive event information is more critical than ever in the age of high-profile data breaches. This is where speaker and moderator portals, which consolidate all critical information and tasks in one place, can make all the difference in the world. Website Builder. User Roles and Permissions. The Ultimate Guide.”

Management 123

Management Sponsors Registration Speakers 123

Eventtia

DECEMBER 30, 2022

Define who’s more likely to attend your event, and gather as much information as you can about these target attendees: demographics data, psychographic data, behavior, and so on. Make sure the press release is well-written, not overly long, and has the right balance between being attractive and informative. Know Your Target Audience.

Social Media 91

Social Media Promotion Media Registration 91

Bizzaboo

OCTOBER 18, 2023

User Roles and Permissions Securing sensitive event information is more critical than ever in the age of high-profile data breaches. This is where speaker and moderator portals, which consolidate all critical information and tasks in one place, can make all the difference in the world. What’s on the agenda for the rest of the day?

Management 110

Management Sponsors Registration Speakers 110

Tourism eSchool

DECEMBER 20, 2022

The Snowy Valley's Destination Website has some awesome copy on their homepage that really speaks to the benefits of their destination - love it! Set up landing page on your website for all information relating to a specific interest. I can’t stress this enough. Map out the pragmatic (not so sexy!)

Travel 52

Travel Travel Website SEO 52

Stova

MARCH 25, 2024

On top of your internet research and website skimming, check out popular review sites like G2 and Capterra and take note of what others are saying about a potential supplier's user-friendliness, support, and how long they've worked together. Drawing people into your event often starts with a great-looking event website.

Registration 40

Registration Social Media Event Apps Website 40