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Promoting your event on social media is a given. However, most planners have a tendency to just stick to prominent socialnetworks like Facebook and Twitter. If it’s a company conference you’re arranging, then LinkedIn of all networks is the spot to be advertising it. Never used LinkedIn for event promotion ?
The idea of an integrated community where the community is about a socialnetwork for your entire ecosystem to come together to network and share content.”. When you have an effective community, you can start selling subscriptions so they can access the network every single day of the year.” . Integrated community. .
According to one report , the socialnetwork giant has 500 million monthly users and 300 million daily active users as of June 2016. With these stats, it makes all the sense to use this powerful social media resource for getting word out about your next event. Why should you use Instagram? The statistic says it all.
Also, there may be a few faces you recognize from social media. Perhaps you recognize them due to their frequent activity on your company socialnetwork channels. Since there is already a social media rapport, use the event to build in-person connections to solidify the already-strong relationship.
. “I’d rather be in a company that is paying for this service than that data getting used for advertisers, as is the case with most socialnetworks. I’d rather just stick with one single service for a long time because it has all the information on my employees already.”
Continuing Education and Innovation When you join an association, you’re getting so much more than a socialnetwork. Most organizations host webinars, in-person conferences, and think tanks designed to provide key information and insights about your industry. It creates brand awareness for DMCs as well.
And a user-friendly, feature-rich database lets you provide valuable information to customers, prospects and others with ease. Build on past content and provide information readers can’t easily find with a little research. Promote these exclusive offers on all the social media platforms you use. Offer free marketing tools.
Define who’s more likely to attend your event, and gather as much information as you can about these target attendees: demographics data, psychographic data, behavior, and so on. Make sure the press release is well-written, not overly long, and has the right balance between being attractive and informative. Know Your Target Audience.
That became possible via NDC APIs offered by airlines, to connect with their inventory, source flight information, and book without redirecting to its website. Integrating socialnetworks as a part of travel experience. In 2009, it has pioneered the usage of socialnetworks to send customers flight documentation.
EDT Encore Boston Harbor, 1 Broadway, Everett, Massachusetts PCMA New England and MPI New England are partnering for an event featuring a Sponsor Showcase, a presentation by Kyle Jordan, CAE, CEM-AP, CMP, DES, CMM, director of meetings at INFORMS, and a networking reception. Go to New York Area Chapter for more information.
A well-designed website not only attracts potential attendees but also provides a platform for communicating important event information such as dates, schedules, speakers, and locations. Event Website Design When it comes to event branding, one of the most critical components is the event website design.
Cvent Global Planner Sourcing Infographic 2018 Global Event Planner Sourcing Infographic from Cvent While it’s not an event management ppt in the traditional sense, this infographic from Cvent’s Global Planner Sourcing Report packs as much important information into an infographic as you’ll find in any slideshare.
There’s a misconception that DJs only perform for more informal events like hip hop or electric funk-style dance. While you need to be active on social media, you shouldn’t completely eschew offline methods either. For social media, you should be doing ALL of the following: Using an event hashtag. DJs are appropriate, too.
Incentive trips include a huge amount of information, from flight details and dietary requests to itineraries and activity information. It’s important to communicate all this information correctly. Creating a communications strategy helps attendees understand exactly what’s to be expected.
For Marissa King, a professor of organizational behavior at the Yale School of Management and an expert on socialnetworks and connections, the question is not whether you work remotely or in an office. They were also 38 percent less likely to have received a bonus, and less likely to receive training opportunities.
The educational sessions were highly informative, and I want to share some of these highlights with you in the following paragraphs. As the next step, gather all that data together from the virtual event platform to inform what engages these segments online and in person. To hook and WOW audiences.’ . Then, just start testing.
I kept THEM from experiencing one of the most productive and informative workshops I have ever attended. It was great networking too!” Just came back from @AffordableMTGS in Chicago. : Contact Jody Devins, jody@catalystranch.com for venue questions, Adrian Segar, adrian@segar.com for more information about the workshop.
Remember that character counts vary by socialnetwork, so the more information you give ChatGPT, the more turnkey the output will be. Include an FAQ page, template for speaker bios, and information about the event. A: Yes, please contact us for more information about group registration discounts.
This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Research shows that information conveyed as stories can be up to 22 times more memorable than facts.
Collect information from previous events to build a data-driven approach that hones in on the key needs and priorities for your attendees. Use this information to make regular adjustments to your workday. You can use this information to effectively plan your program for next year and to target new groups of delegates.
We share 6 tips for the effective development of communication strategies with content creators on socialnetworks: The content and tastes of the influencers must be in line with the brand: When selecting a profile, it is important to focus on the values they transmit, as one of the main objectives is for them to become a brand ambassador.
TikTok is one of the socialnetworks that, in recent years, has positioned itself among the favorites of the population. million Spaniards use socialnetworks actively, which represents 85.6% In addition, among the five most used socialnetworks, TikTok is ranked number five with a percentage of use of 47.3%.
While you’re at it, incentivize attendees to share their experiences on socialnetworks to drum up more buzz for your next event. For more information on what you can do to improve your event strategy, read “ A Guide for How To Evaluate Your Event Strategy in 2022.” . Why You Need a Robust Post-event Integration Strategy.
Your marketing content should be engaging and informative. Attendees receive a retroactive discount if people register with the link they shared on their social media. This incentivized way of sharing your event organically through your attendees’ socialnetworks easily turns your attendees into event advocates.
Destination stories, behind the scenes stories and helpful event information are all a great start. Choose your SocialNetworks. Next up you need to decide where you will promote your event on social media. Information about your event needs a home on a website. Publish your Event info on a Relevant Website.
Big marketplaces support a more complex integration and offer a set of APIs that allow distributors to connect and source all product information automatically. Such apps typically do not sell anything, they only help with the search, provide information, and redirect to the provider page for booking (if relevant). Distribution.
The growing figures of socialnetworks, the difference in costs (now not so disparate) and the fall in media audiences still reluctant to embrace the new channels of diffusion, offered solid arguments to start investing. A growing audience Socialnetworks grow exponentially.
How to connect with meeting planners and keep them informed is a brand new game, but one that you can master with a dash of insight. Video conferencing and social media are playing major roles like never before, leaving destinations scrambling to adapt to planners’ needs. SocialNetworks for the Win? Don’t Call — At All.
The system also offers course recommendations and the ability to connect on socialnetworks. It's also easier to find specific content through a more intuitive search function.
Let them take over your DMO’s socialnetworks for a day or invite them to contribute a blog post. Local tips, local tours, insider information, and quirky one-off experiences are what travelers seek. They know where to go, where to avoid, what the big-ticket items are, and what hidden experiences are waiting to be unveiled.
Add your business information to several Google properties (such as Google Search and Google Maps) by inputting your address, phone number, email, and website. The account will allow you to manage how your information appears on Google for free. A Google Plus account with a Google My Business account is free and easy to make.
You will glean insights that can inform the type of visitor locals are wanting to see in their destination. Feeding the Social Beast. Over-exposing our destination for the sake of constant visibility across multiple socialnetworking platforms is also a disaster waiting to happen for destinations.
Between the overly simplistic search bars on socialnetworks and stock sites and the folders full of unintelligible filenames on your hard drive (We’re looking at you, “IMG_23423424.jpg”) The more viable options you have to choose from, the more discerning you can be with your content decisions. It’s not always easy.
The socialnetwork came crashing down and many users decided to abandon the platform once and for all. Since the Brew Crew never shies away from giving their perspective on current events, they decided to talk about socialnetworks: the good, the bad, and the ugly. Are socialnetworks dying? The result?
Did you know that LinkedIn is the oldest of the major socialnetworks still in use today? The network has more than 850 million members in 200 countries and regions around the globe, which means you can have a massive reach as you build your network. Include contact information and other ways to reach you.
In the second half, he played video recordings of his Zoom interviews with two different clients, each of which served as a case-study example of how event marketers are using data to inform decisions in the lead-up to the event to make it more successful. It’s really the expected value of your event that you’re trying to calculate.
Thanks to the widespread use of social media, today’s influencers do the same thing but with a much wider audience. As social media expands, billions of people search for experts they can trust to provide them with information or inspiration to help them make decisions. The Role Of An Influencer.
Provide essential event information like name, date, time, and location. They also help you reach more people by promoting your event across many socialnetworks. Press releases ensure consistent distribution of general information to a large media audience. Many of these sites do more than list your event.
A growing audience Socialnetworks are growing exponentially. The annual Digital 2022 report, published by Hootsuite and We Are Social, revealed that users of social platforms grew more than 10% between 2021 and 2022, with 424 million new users. On the other hand, influencers have the visual factor on their side.
A great event website should be a single source of information for its prospective attendees, encouraging them to find out more about the event and ultimately getting them to register for the event. A proper event website has three basic functions: Providing data and information (prospective) attendees may need about the event.
Share that information. Or reach out to of course, on Twitter and we’re on all of the socialnetworks. Will Curran: All the socials. Brandt Krueger: All the socials. Brandt Krueger: So when you’re talking to your friends at industry events and things like that. All the Twitters. All the Twitters.
From the virtual point of view, Discord, Slack, Facebook groups and LinkedIn are the socialnetworks most used by digital nomads , since they serve to create a feeling of belonging to the group and commitment. Traveller communities help telecommuters network and have a big say in making decisions about which destinations to move to.
With social media integration, you’re no longer limited to the products that are available on a particular website. You can find items through your socialnetworks and even make purchases directly on these sites. This way, you can be sure that you’re making a well-informed decision before you buy.
EUROCITIES 540 app downloads, 10,560 app sessions, 43,360 app actions taken A mobile app that keeps attendees engaged and informed pre, during, and post-event EUROCITIES is the network of elected local and municipal governments of major European cities. The topic of the conference was “Smart Citizens.”
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