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How to Successfully Market Your Next Event

Smart Meetings

For instance, if you’re promoting a local event, merely emailing followers in the area (segment email lists by factors like location to boost open rates ) limits your ability to reach people who don’t subscribe to your email list. However, submitting a press release to local publications may add another degree of promotion.

SEO 245
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How to Leverage SEM to Better Understand Your Audience

Advanced Travel and Tourism

You see them first because each company paid to promote them and used SEM strategies to target you as a user. . SEO vs. SEM: Important Differences. Since SEO and SEM are often confused, let’s get clear on the differences. SEO (or search engine optimization) is all about organic search traffic. Using an SEM Strategy.

Audience 246
MICE professionals

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Cooking Up Culinary Excellence

Smart Meetings

Profiles on five woman chefs of color leading the culinary industry Chef Alice Seo, DM of Wolfgang Puck Catering in Seattle, was one of five incredible woman chefs of color in a leadership position who spoke to Smart Meetings about their careers. I want that for my daughter,” said Seo. “I I want that for every daughter.”

SEO 264
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9 Huge Benefits of User-Generated Content for Marketing (and Where to Start)

Advanced Travel and Tourism

In many ways, it’s effortless promotion through the simple power of sharing. Asking customers to share pictures at your location. For example, you can learn from which location people are sharing, when they’re talking about your destination, and much more. Boost Your SEO Ranking. Everyone has their own story to tell.

Benefits 246
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35 Event Marketing Ideas that Work

Social Tables

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. Our list kicks off with event marketing ideas that help event planners, organizers, and promoters improve their content marketing strategy.

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Networking Games: 8 Effective—and Fun—Networking Activities for Your Next Event

Endless Events

Decide how you want to categorize your attendees—job title, geographical location, interests within the industry, you name it—and break people up accordingly. You picked the location for a reason: maybe it’s the warm weather in Tampa, the cuisine in New Orleans, or the mountains in Denver. Specializes in SEO. And here’s why.

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The Ultimate Guide to SEO for Event Marketing: Tips and Tricks From the Experts

Eventtia

SEO, or search engine optimization, can be a great way for event marketers to drive more traffic to your event website so you can achieve all these goals above. However, especially for event planners not familiar with SEO or digital marketing, SEO can be very complex to plan and execute.

SEO 62