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How to Help MICE Colleagues With the full extent of damage from the ongoing Los Angeles wildfires still being evaluated, many in the meetings and events industry are stepping up to find meaningful ways to support those impacted. 21-25) The Grammys LA Mart Winter Market Gift + Home 2025 (Jan. 28-30) CMC LA Market Week (Jan.
We want to be your partner through it all, which is why attending events like the Destinations Florida Annual Meeting is so imperative to us. In December 2024, Adrianne Glass and Laura English traveled to historic Ybor City to meet with some of Florida’s finest.
Print media is making a compelling comeback as a trustworthy and memorable marketing tool. For hotels aiming to stand out in a competitive market, combining print and digital methods can elevate campaigns and create a lasting impression on potential guests. Ready to get started? Lets create something memorable!
For suppliers looking to expand their business and stand out in a competitive landscape, one of the most lucrative opportunities involves connecting with meeting and event planners. To truly capture their interest and secure their business, you need a precise, well-crafted digital marketing strategy tailored to their unique needs.
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.
In search of comfortable-yet-affordable accommodations for your next meeting or event? City Express by Marriott is gearing up to offer options in four new markets. Planning a meeting in the UK or Ireland? Liz Mazzei, Aeros head of marketing, said of the collaboration, Traveling from city to slopes has never been easier.
The nature of business meetings has undergone a significant transformation. Sign up for the monthly Behind the Bookings newsletter here Understanding the Shift in Meeting Dynamics Corporate leaders are placing greater emphasis on regular in-person interactions to bridge the gaps created by remote and hybrid work models.
Recent industry forecasts and surveys indicate corporate meetings, events and incentives will grow in 2025. Meetings, retreats and spurt incentive programs are all easy ways to inject some energy into the calendar year without necessarily needing a long planning period. When we work with a client, we become an extension of their team.
Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Here are some best practices for driving audience attendance in digital events.
She asked, “Why do event marketers receive more credit and respect than event planners?” . Event marketers and event planners do, in fact, often receive credit, financial support, and recognition differently, which makes this an excellent question. Defining the Roles: Event Marketer vs. Event Planner. Let’s dive right in!
Smart Meetings was there and brought back this report. billion Canada market as headlines announced that Canadians are cancelling trips to the United States, selling their snowbird investments in Florida and Palm Springs and actively rejecting American-made products. visa waiver programhave made this high-value market.
and China, whose business travel markets have expanded 13.4% Read More : Today’s Best Practices for Visas and International Travel Business travel has been a key economic driver, thanks in no small part to the power of in-person meetings and events. Key players are the U.S. and 13.1%, respectively, since pre-pandemic levels.
The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared. Event apps.
9, 2024, she will step into the top executive position at the official destination marketing organization (DMO) and convention and visitors bureau (CVB) for the five boroughs of New York City. SDTA’s sales and marketing programs delivered a $30 to $1 return on investment—the highest in the organization’s history. Beginning on Dec.
Experts weigh in on what needs to change to work together better Editor’s Note : Hospitality sales consultant Steve Steinhart will be speaking at Smart Meetings Extraordinary Experience in Monterey, California, Nov. If all the meetings that we have re-scheduled for 2024 come through, we will show a very nice gain in the group market.”
Smart Meetings Wellness Experience brought not-a-buzzword, capital-W Wellness to life in word and action. Read More: The Science of Event Happiness Featured at Smart Meetings Elevate Experience Wellness, now. Its meeting people where theyre at, and there are so many ways we can do it. Wellness is already in events DNA.
Sabre and Internova Travel have released a new offering to the market that is worth looking over. So are the tourism ministers of the G7, who are meeting for the first time ever right now in Italy. Worried about whether Florida is prepared to host a meeting post-hurricane season? The tourist turnout marks a 1.8%
Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. How do they learn?
It was like Antiques Roadshow meets a bourbon bar. Kentucky Department of Tourism Commissioner Mike Mangeot shared an overview of the current Kentucky Tourism marketing campaign and shared a brand-new video and campaign to promote the wonders of the state. We got to sample three bourbons, all more than 40-years-old.
Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.
And while predictions of a hybrid future don’t seem to reflect our current reality, a shift to virtual for some events can lead to a scramble for personnel who know how to manage the nuances of streaming meetings. Allowing meeting professionals to maintain their productivity and find balance helps the planner and companies reach their goals.
I spoke to Isabelle Salau, Multi-Property Director of Sales & Marketing at Frankfurt Airport Marriott Hotel and Sheraton Hotel & Conference Center and she shared with me: ‘We often compete with major European destinations like Madrid, Barcelona, or Warsaw. The Sheraton also features 58 meeting rooms and a Conference Center.
In this episode of Meeting of the Minds, Smart Meetings sits down with Janette Roush, Executive Vice President of Marketing and Digital for New York City Tourism & Conventions, and Sindhu Srivastava, CEO of We Crush Events and MeaningfulData, to explore the potential of AI in the events industry.
At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.
How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?
City center hotels reveal exciting updates and new openings Who doesn’t want a meeting in the heart of the city? Whether you’re meeting in Nashville, Long Beach or Salt Lake City, these three new and renovated hotels stand in each city’s bustling epicenter. of meeting space features new wall coverings, lighting and carpet.
She brings over 17 years of hospitality experience, having held several leadership roles throughout her career, including as director of sales for EVEN Hotels, and sales manager and director of sales and marketing for Crown Plaza Houston, Hyatt Regency North Houston and several Holiday Inn properties throughout the Houston Area.
Looking for a showstopping dining experience to feature at your next meeting? You’re not alone—a major conference is being held to address the G20’s fastest-growing MICE market. of leisure and meeting spaces. Regis Hotels & Resorts has teamed up with Ginori 1735 to offer your attendees a meal for the ages.
Proposed law may impact pricing, but it’s more complicated than that The city that doesn’t sleep should not mind having the number of its hotel rooms go down, but meeting profs will—and proposed licensing of hotels in New York City will hasten the drop, according to trade groups for the hotel industry. Read More : No More Ms.
She joined Fidelity Hotel from Hotel Indigo, where she worked alongside Eric Conrad, who was recently appointed as Fidelity Hotels general manager, to implement various marketing strategies to attract business in new markets. She will focus on growing M&IWs business in enterprise accounts and large-scale events.
Smart Meetings Wellness Experience brought not-a-buzzword, capital-W Wellness to life in word and action. Read More: The Science of Event Happiness Featured at Smart Meetings Elevate Experience Wellness, now. Its meeting people where theyre at, and there are so many ways we can do it. Wellness is already in events DNA.
To promote sustainable travel within the city, free public transport tickets are provided for attendees who book their hotel stays through Stuttgart Marketing. Attendees booking hotels through Stuttgart Marketing receive free public transport tickets, with frequent connections between venues, hotels, and the airport.
At Muir, Autograph Collection , an oceanfront property in Halifax, Canada, planners who are seeking a unique and memorable setting for their event can book meeting spaces with 360-degree water views, or even rent the hotel’s 36-foot private yacht. W Philadelphia , which offers more than 45,000 sq.
Smart Meetings spoke with Herman C Deboard II, CEO and founder of Huvr Inc. , an interactive video streaming and marketing platform. Smart Meetings What are the perks of allowing individuals to take part in virtual tours? SM What are the perks of a meeting planning partner with Huvr to create their event or trip?
Hotel sales directors face increasing pressure to demonstrate measurable returns on their marketing investments, particularly in the meetings and events sector. This article explores proven strategies for hotel sales directors to enhance their meeting and event marketing ROI.
Credibility in a Competitive Market: The Value of Industry Awards 02 September 2024 In the dynamic world of Destination Management Companies (DMCs), standing out from the crowd isn't just an advantage—it's a necessity. Winning an ADMEI isn't the end—it's the beginning of a powerful marketing narrative.
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Accor Survey: “Meeting Expectations: The Future of Meetings & Events” World-leading hospitality group Accor operates a diverse hospitality group of over 40 hotel brands, from luxury to economy. Sophie Hulgard, Chief Sales Officer at Accor, says, “The total global meetings industry worldwide is forecast to be worth $1.78
Host your next meeting in Brazil, and experience wonders your attendees will never forget. From booming economic and industrial sectors to state-of-the-art connectivity, its a versatile, full-service meetings destination. Here are just some of the reasons to meet in Brazil. And downtime? Your attendees wont want to leave.
For many meeting professionals, taking a well-deserved breath after a year of planning large conventions, attending the International Association of Exhibitions & Events (IAEE) Expo! Meeting professionals can ignite others with the work they do. Put on a Show for Show Organizers in LA appeared first on Smart Meetings.
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