Smart Meetings

MARCH 15, 2025

Promoting Inclusive, Welcoming Local Attitudes Could Moderate Reactions to Federal Actions Americans reading about the flurry of activity out of Washington, D.C., Smart Meetings was there and brought back this report. Now that the luxury market is booming, experiential travel is doing particularly well.

Trends 244

Trends Culture Travel Travel 244

Smart Meetings

NOVEMBER 7, 2024

Hologram technology can increase engagement and attract hard-to-get speakers Meetings may be a mostly in-person experience but—as we learned during Covid, with the use of Zoom, Teams and other online video platforms—the use of communications technology has its place in the world of meetings and events. How do they learn?

Events 246

Events Speakers Technology Technology 246

Smart Meetings

MARCH 14, 2025

She joined Fidelity Hotel from Hotel Indigo, where she worked alongside Eric Conrad, who was recently appointed as Fidelity Hotels general manager, to implement various marketing strategies to attract business in new markets. She will focus on growing M&IWs business in enterprise accounts and large-scale events.

Promotion 163

Promotion Hospitality Public Relations Incentives 163

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

Marketing 296

Marketing Marketing Audience Social Media 296

Endless Events

JUNE 10, 2022

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared. Event apps.

Meeting 348

Meeting Sponsors Audience Events 348

Dana Communications

AUGUST 8, 2023

Cause Marketing: A Win-Win for Everyone At the intersection of profit and purpose, you will find cause marketing. Cause marketing can be a highly effective way for resort property management and marketing teams to strengthen their marketing strategy and achieve their fiscal objectives.

Marketing 246

Marketing Marketing Travel Travel 246

Dana Communications

MARCH 28, 2022

Any successful marketing campaign should explore the place that each channel plays, such as print, email, direct mail, search, TV, radio, PR—and video. As marketers, our job is to design a program that contains a balanced blend of communications tools to gain awareness and drive—ideally—measurable results. It’s Authentic.

Marketing 246

Marketing Marketing Social Media Manufacturing 246

Endless Events

APRIL 24, 2020

?? The Best of the Best: Event Promo: How To Promote Your Virtual Event: A Graphic Guide. You have your virtual event planned and ready to go… but how do you promote it? (12-minute Promotion is vital when it comes to getting people excited about attending your virtual event. How to Measure Event Marketing Success.

Virtual Events 240

Virtual Events Promotion Events Remote 240

The MICE Blog

NOVEMBER 18, 2024

To promote sustainable travel within the city, free public transport tickets are provided for attendees who book their hotel stays through Stuttgart Marketing. Here’s how: Event organisers have a wide selection of nearby venues, making it easy to promote walking or public transport.

Sustainability 262

Sustainability Venue Automotive Events 262

Smart Meetings

MARCH 6, 2024

Incorporating wellness into events authentically, rather than as a mere marketing strategy, requires thoughtful planning and a genuine commitment to the health and well-being of participants. This promotes physical well-being and mental clarity, energizing participants and fostering a sense of community.

Meeting 264

Meeting Sustainability Certification Retreat 264

Smart Meetings

APRIL 1, 2025

As the days grow longer and the weather invites gatherings in the open air, outdoor meeting and event spaces present a golden opportunity for hotels to boost revenue. Here are five proven strategies to help you market your outdoor spaces, attract bookings, and elevate your revenue potential for the 2025 season.

Booking 130

Booking Social Media SEO Affiliate 130

Smart Meetings

AUGUST 30, 2024

How the gig economy is impacting the events industry In honor of Labor Day, Smart Meetings chatted with Tracy Judge, founder and CEO of Soundings , to get the latest scoop on the trends currently emerging within the freelance meeting planner gig economy. SM What types of freelance meeting planner roles are most in demand?

Planner 233

Planner Meeting Regulations Insurance 233

Smart Meetings

FEBRUARY 7, 2025

Thiago Araujo Thiago Araujo, BCD Meetings & Events BCD Meetings & Events welcomes Araujo as global sustainability director. Mgeni Mpolo Mgeni Mpolo, Pendry West Hollywood Pendry West Hollywood appoints Mpolo as director of sales & marketing. He now joins St.

Medical Meetings 148

Medical Meetings Sustainability Government Promotion 148

Dana Communications

NOVEMBER 5, 2024

Tourism trails are a powerful marketing tool that gives destinations the opportunity to showcase their best attractions and most unique experiences. There’s a target market for everything, and tourism trails are no exception. Here again, an experienced travel and tourism marketing agency is key. But trails have their place.

Tourism 130

Tourism Tourism Advertising Social Media 130

Smart Meetings

APRIL 15, 2022

When more than 2,000 meeting professionals gather in person in Las Vegas and 10,000 register to stream Cvent Connect to both learn about new products and experience the platform for themselves. Attendees could share the sessions or talk about how they are adjusting their programs with other meeting professionals through the app.

Meeting 264

Meeting Vendor Platform Proposal 264

Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

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Registration Meeting Proposal Trade Show 264

Smart Meetings

MAY 25, 2023

Cvent has just published its list of Top Meeting Destinations and Top Meeting Hotels for 2023: Nashville and San Diego moving up to the second and third spots after Orlando. 1 ranked meeting destination in the U.S. 1 ranked meeting destination in the U.S. 1 ranked meeting destination in the U.S. 6) and (No.

Meeting 246

Meeting Planner Venue Publishing 246

Smart Meetings

NOVEMBER 15, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

JULY 26, 2024

Melissa Mahon and Aaron Levinthal Melissa Mahon (left) and Aaron Levinthal (right), MAS Global experience agency MAS promotes experienced leaders to chief officer roles. Mahon is also a 2021 Smart Woman in Meetings: Innovator award winner. Mahon will serve as chief operating officer. Porcelli will serve as head of sales.

Hospitality 264

Hospitality Promotion Production Management 264

Endless Events

FEBRUARY 28, 2023

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. 60% of business leaders and 80% of marketers believe that events are critical for success. Want to plan a superstar event that fulfills all of your marketing goals? How will you promote this event? What’s the event goal?

Sponsors 304

Sponsors Fashion Virtual Events Social Media 304

Advanced Travel and Tourism

JUNE 30, 2021

If you’re not already using user-generated content for your marketing strategy, the time to start is now. Travelers are wary of overly-produced marketing messages. The tourism industry is one of the best places to utilize UGC for marketing. Marketing strategies depend on the people you’re trying to reach. In 2020, over 3.6

Benefits 246

Benefits Marketing Marketing Social Media 246

Smart Meetings

AUGUST 23, 2024

Mercedes Miller Mercedes Miller, The ATL Airport District Convention & Visitors Bureau Miller takes on the role of president of The ATL Airport District Convention & Visitors Bureau , the destination marketing organization for the cities of College Park, Hapeville and Union City, following Cookie Smoak’s retirement.

Hospitality 231

Hospitality Promotion Communications Communications 231

Smart Meetings

FEBRUARY 9, 2024

Scott Kawasaki Scott Kawasaki, Renaissance Honolulu Hotel & Spa Renaissance Honolulu Hotel & Spa appoints Kawasaki as director of sales and marketing. Christy Loy Christy Loy, Meet Minneapolis Loy takes on the role of senior vice president of destination sales at Meet Minneapolis. Before joining Play Social Inc.,

Hospitality 264

Hospitality Public Relations Promotion Tourism 264

Smart Meetings

MAY 31, 2024

Spencer is appointed as senior vice president of sales & marketing, luxury, lifestyle & Hawaii. He brings over 30 years of experience in sales, marketing and hospitality to his new role, in which he will oversee an integrated sales, marketing and communications strategy for Highgate’s Hawaii portfolio.

Hospitality 258

Hospitality Public Relations B2B Communications 258

Smart Meetings

APRIL 15, 2025

Kevin Siegrist has been appointed director of sales and marketing at Kimpton Palladian Hotel in Seattle. Kimberly Simone has been promoted to vice president of sales and marketing at Mohegan Sun. Rosy Merlino has been appointed director of sales and marketing at The Ritz-Carlton New York, NoMad.

Hospitality 130

Hospitality Tourism Tourism Advertising 130

Endless Events

SEPTEMBER 27, 2021

” Stephanie gladly expands on the ways she promotes virtual audience engagement. “Because so often we hear stories of ‘I got this engagement tool and it doesn’t work’ Well, what did you do to promote that? B2B marketing budgets, and finally, branding. ” Branding Matters!

Platform 317

Platform Management Virtual Events Meeting 317

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

OCTOBER 4, 2024

She began her 26-year career leading marketing and special events in college sports at the University of Kentucky Athletics Association. Her experience equips her to now lead Seattle Convention Center through Seattle’s next phase of growth in the meetings and conventions space.

Hospitality 246

Hospitality Promotion Proposal Marketing 246

Smart Meetings

NOVEMBER 16, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

MAY 5, 2021

As we move into pandemic recovery, virtual and hybrid events will remain top of mind for many marketing teams, with 92 percent of companies planning to host a digital event, conference or meet-up at some point in the year. Provide this as a sample message template to all speakers.

Virtual Events 279

Virtual Events Attendee Social Media Speakers 279

Smart Meetings

MAY 24, 2024

Meyer is promoted to the role of vice president of government and industry relations. She will continue to focus on overall partner investment in marketing programs, education and events. promotes Pratt to the role of chief business development officer. Cara Pratt Cara Pratt, CSI DMC CSI DMC, Inc.

Hospitality 264

Hospitality Government Promotion Tourism 264

Endless Events

APRIL 21, 2023

That event was a fantastic PLX conference focused on event partner marketing. Event partner marketing is a strategic relationship between two entities that aim to accomplish common goals, like increasing event attendance, building brand awareness, or marketing your products. Will starts with Endless’ very own Nicole Seymour.

Conference 194

Conference Marketing Marketing B2B 194

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing SEO 148

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). In her role with DI, Pace will be responsible for the strategic development and implementation of all of the association’s marketing initiatives.

Hospitality 130

Hospitality Tourism Tourism Promotion 130