Smart Meetings

JANUARY 24, 2025

City Express by Marriott is gearing up to offer options in four new markets. Liz Mazzei, Aeros head of marketing, said of the collaboration, Traveling from city to slopes has never been easier. In search of comfortable-yet-affordable accommodations for your next meeting or event? just became easier.

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Marketing Marketing Travel Travel 200

Advanced Travel and Tourism

FEBRUARY 21, 2023

A time-saving factor ChatGPT can provide in your content marketing strategy is fast research. This means it’s critical to always have a human cross-reference the information obtained via ChatGPT before including it in your blogs, e-blasts, social media posts, or other content marketing campaign elements.

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Platform Tourism Tourism Organization 246

Advanced Travel and Tourism

APRIL 10, 2024

Our 2024 Travel Outlook survey highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers.

Marketing 246

Marketing Marketing Travel Travel 246

Smart Meetings

JANUARY 4, 2024

While virtual event platforms help enhance meeting and event experiences, expand audiences and provide more options for participating, marketing power in the form of pre-event omnichannel marketing strategies and post-event actions is critical for maximizing the success of these events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Smart Meetings

NOVEMBER 8, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). With nearly 20 years in the travel and tourism industry, Pace has held positions at numerous destination organizations at both the state and local levels and spent over a decade with Visit Florida.

Hospitality 246

Hospitality Promotion Tourism Tourism 246

Advanced Travel and Tourism

APRIL 10, 2024

Our 2024 Travel Outlook highlights DMOs’ Marketing Priorities, with professionals from destination marketing organizations (DMOs) emphasizing brand awareness as their top goal for 2024, even surpassing the importance of increasing visitor numbers.

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Marketing Marketing Travel Travel 238

Dana Communications

AUGUST 8, 2023

Cause Marketing: A Win-Win for Everyone At the intersection of profit and purpose, you will find cause marketing. By partnering with local charitable organizations, your property and its guests can experience the joy of giving back one vacation or spa treatment at a time. And this makes everyone feel great.

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Marketing Marketing Travel Travel 246

Smart Meetings

JANUARY 14, 2025

Whether it’s donating to relief funds, organizing supply drives or rolling up sleeves to help rebuild, the industry is rallying together to make a difference during this challenging time. 21-25) The Grammys LA Mart Winter Market Gift + Home 2025 (Jan. 28-30) CMC LA Market Week (Jan. 24-26) TheFitExpo Los Angeles 2025 (Jan.

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Meeting Tourism Tourism Location 245

Advanced Travel and Tourism

JUNE 5, 2023

Drive More Visitors with Value Based Marketing Millennials are currently the largest generation of travel spenders, with 33% of these 27–42-year-olds (as of 2023) willing to spend at least $5,000 on a vacation. Many in the millennial segment identify with value based marketing and engage deeper with campaigns that embrace these themes.

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Marketing Marketing Travel Travel 246

Advanced Travel and Tourism

DECEMBER 11, 2024

First, a big thank you to Suzanne and Robert from Destinations Florida for always organizing such a wonderful event. Lastly, thank you to all the sponsors for supporting this wonderful organization. As destination marketers in Florida, we sometimes face challenges beyond just the sunshine.

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Meeting Tourism Tourism Sponsors 246

Smart Meetings

JANUARY 10, 2025

She brings over 17 years of hospitality experience, having held several leadership roles throughout her career, including as director of sales for EVEN Hotels, and sales manager and director of sales and marketing for Crown Plaza Houston, Hyatt Regency North Houston and several Holiday Inn properties throughout the Houston Area.

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Travel Travel Hospitality Promotion 246

Eventtia

JANUARY 15, 2025

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Ready to get started?

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Event Marketing Marketing Marketing Social Media 62

Smart Meetings

MARCH 14, 2025

She joined Fidelity Hotel from Hotel Indigo, where she worked alongside Eric Conrad, who was recently appointed as Fidelity Hotels general manager, to implement various marketing strategies to attract business in new markets. She will focus on growing M&IWs business in enterprise accounts and large-scale events.

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Promotion Hospitality Public Relations Incentives 162

The MICE Blog

OCTOBER 21, 2024

I spoke to Isabelle Salau, Multi-Property Director of Sales & Marketing at Frankfurt Airport Marriott Hotel and Sheraton Hotel & Conference Center and she shared with me: ‘We often compete with major European destinations like Madrid, Barcelona, or Warsaw.

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Conference Venue Booking Location 278

Smart Meetings

JANUARY 24, 2025

In the recently released report from The Exhibitor Advocate and Evolio Marketing, “The State of the Event Industry: From the Perspective of Exhibit and Event Marketers,” nearly half of exhibitors expressed a mistrust of show organizers. The research shows that cost is the number one challenge for exhibitors.

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Trade Show Communications Communications Certification 130

Advanced Travel and Tourism

AUGUST 22, 2023

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. This holds particularly true for the travel and tourism industry, where successful destination marketing requires collaboration between various teams. The result?

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Marketing Marketing Social Media Communications 246

Smart Meetings

NOVEMBER 7, 2024

1 thing it’s used for is to ‘get the ungettables,’ says Krista Cameron, vice president of industry relations for Encore Global’s Canadian market. “If Holograms as Speaker Catcher “The No. And when they show up, how do we get them involved? How do they learn? How do we get them to come back?

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Events Speakers Technology Technology 246

Convene by PCMA

JANUARY 6, 2025

The LEGO Group and Universal Products & Experiences teamed up to release LEGO sets featuring characters and scenes from the movie musical Wicked,” part of the film’s marketing strategy. Here are four ways to create the same marketing wizardry for your events and one cautionary tale.

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Marketing Marketing Social Media Public Relations 59

Smart Meetings

NOVEMBER 25, 2024

Her wealth of experience offers valuable lessons for planners organizing their own multiday events. Mariela Murphy It’s a four-day Christmas market and holiday festival, running Thursday through Sunday. EP What advice would you give to planners organizing their first multiday event? MM First, know your end goal.

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Vendor Logistics Planner Production 237

Smart Meetings

NOVEMBER 22, 2024

You’re not alone—a major conference is being held to address the G20’s fastest-growing MICE market. Regis Hotels & Resorts has teamed up with Ginori 1735 to offer your attendees a meal for the ages. Considering Saudi Arabia for a future event? As always, Smart Travel is here to catch you up on the industry’s must-read news.

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Airlines Tourism Tourism Travel 246

Smart Meetings

JANUARY 15, 2025

This will get event organizers off the hamster wheel. The location that is home to Space Center Houston also made for some fun marketing around Going Beyond Your Orbit. More than 10,000 subscribers now use the product, which is designed to protect each customers data rather than sharing in a public pool.

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Conference Regulations Sports Production 246

Smart Meetings

DECEMBER 8, 2021

With new technologies emerging and the go-to tools becoming clearer, many organizers now have a blueprint for creating an effective and engaging event despite the changed environment. By focusing on new technologies to improve ease of use, flexibility and safety, organizers can create future-proofed events that have the ability thrive. .

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Technology Technology Seminar Networking 321

ADMEI

JANUARY 8, 2025

These organizations do much more than simply design and coordinate events; DMCs are truly the unsung heroes of local economies, with an impact that extends far beyond the realm of tourism. The Ripple Effect of DMC Activities When we think of economic drivers, industries like manufacturing or technology often come to mind.

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Transportation Vendor Tourism Tourism 147

Smart Meetings

FEBRUARY 7, 2025

Araujo will work to formalize the organizations sustainability mission, leading the companys global sustainability strategy by aligning operations with environmental and social goals, driving climate urgency initiatives, advancing sustainable partnerships, delivering comprehensive training and implementing sustainability into company culture.

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Medical Meetings Sustainability Government Promotion 147

The MICE Blog

MARCH 27, 2025

After the main contact left the DMC, communication was initially bumpy, leaving the organization without a Saturday evening venue. No one missed the timed workshops and the classic travel market. Budget : After the site inspection, AER had the tough choice between impressive but high-priced evening venues.

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Conference Sustainability Tourism Tourism 130

Smart Meetings

JANUARY 10, 2025

Were tackling these challenges by working closely with federal partners and national organizations like the U.S. One of our biggest challenges is global competitionother countries are stepping up their game, investing heavily in tourism infrastructure and marketing, reported Dixon. Travel Association and the U.S.

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Travel Travel Tourism Tourism 165

Endless Events

SEPTEMBER 1, 2021

“As we struggled with the launch process and going into the market, we also learned some things. One of which was that there’s this huge disconnect between sales and marketing. ” “We’re primarily working with consulting firms, banks, and sales and marketing professionals,” he adds.

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Management Automation Trade Show Consulting 317

Bizzaboo

JANUARY 6, 2025

Conference management is so much more than just booking a venue and sending out invitationsits a comprehensive process that covers every stage of planning, organizing, and executing a successful conference or large-scale event. Understanding the Dynamics of Conference Management What is Conference Management?

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Conference Management Automation Social Media 105

Endless Events

SEPTEMBER 3, 2022

She brings 20 years of experience with business strategy, market research & insights, and consulting. She’s an expert in building professional networks for member-based and attendee-driven organizations. Erica has helped organizations generate revenue ranging from half a million to over 6 million dollars. Then covid hit.

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Consulting Events Sponsors Networking 334

Smart Meetings

NOVEMBER 15, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). With nearly 20 years in the travel and tourism industry, Pace has held positions at numerous destination organizations at both the state and local levels and spent over a decade with Visit Florida.

Hospitality 130

Hospitality Tourism Tourism Promotion 130

Smart Meetings

APRIL 1, 2025

Corporate clients, wedding planners, and social organizers alike are looking for unique, nature-inspired settings to create unforgettable experiencesand your hotels outdoor spaces could be exactly what theyre searching for. Highlight these seasonal elements in your marketing. Ready to boost your spring and summer bookings?

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Smart Meetings

DECEMBER 10, 2024

Creating inclusive events opens attendance to new and untapped markets, driving participation and revenue while also delivering an attendee experience that fosters long-term loyalty and establishes a competitive advantage for the event. trillion in global GDP annually. This could become a requirement for planners during the RFP process.

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Planner Events Attendee Communications 130

Smart Meetings

MARCH 19, 2025

This merger represents an incredible opportunity to build upon the strengths of both organizations, says Tom Hubler, COO of CSI DMC. With an investment in internal development, collaboration and a strong company culture, the merger also is committed to fostering significant career growth for employees.

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Logistics Destination Management Planner Event Planning 208

Endless Events

AUGUST 8, 2022

Chuck explains his first move was to help event organizers deal with the onslaught of questions they were getting. “Same with the organizers; if I’m going to give you access to an incredibly powerful and immediate channel like SMS and event chatbots, it’s got to be part of an overall trust with the organizers and event.”

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Events Communications Communications Social Media 367

Smart Meetings

JULY 28, 2021

“Since the turn of the year, we’ve been excited to see our group bookings pace pick up dramatically across the five properties,” said Ty Brassie, vice president of sales and marketing. Douglas Camp , director of sales and marketing, Salamander Resort & Spa , Middleburg, VA.

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Meeting Planner Booking Retreat 331

Convene by PCMA

DECEMBER 9, 2024

Business event planner respondents to Convene s 31st Annual Meetings Market Survey shared their biggest work challenges in open-ended responses, which fell into similar categories as the 2023 responses, but with budget woes taking the lead. Event logistics last-minute registrations continue to add to the pressure of executing events.

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Planner Registration Events Logistics 115

Smart Meetings

NOVEMBER 14, 2024

Lauren Shoaf Pace Lauren Shoaf Pace, Destinations International Pace is appointed vice president of marketing at Destinations International (DI). With nearly 20 years in the travel and tourism industry, Pace has held positions at numerous destination organizations at both the state and local levels and spent over a decade with Visit Florida.

Hospitality 130

Hospitality Tourism Tourism Promotion 130