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What is Event Marketing: Key Concepts, Proven Strategies, Examples and Tips

Eventtia

You book the venue, organize speakers, send out tons of invitationsand then sit back, wondering, What is event marketing really doing for my brand? In this post, Ill break event marketing down into simple steps so you can plan successful events that get great results. What Is Event Marketing? Why Does Event Marketing Work?

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How to Create a Long-Term Event Planning Timeline

Social Tables

Here are some other ways this master planning guide can help: You can get on the same page with vendors and caterers well in advance. Add vendor timelines. When gathering vendor timelines, here are a few things you can ask: How long it takes for the caterer to prepare and serve a seated dinner for 500 people.

MICE professionals

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15 Community Event Ideas That Bring People Together

Social Tables

Request auction items from local businesses and organizations and start marketing the event well in advance. . Host open forums, lectures, classes, seminars, and other events to educate community members about local history, marginalized groups, various cultures, and the importance of acceptance and diversity in community building. .

Events 147
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25 Creative Spring Themes for Parties & Events

Social Tables

Whether it’s a corporate seminar or a hashtag-worthy 30th birthday, it’s important that you choose a great name for your spring event. For example, if you’re hosting a spring-themed Bingo night for charity, you can include the event type and the name of the charity in your marketing. A lot, actually. SXSW is a great example of this.

Events 158
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Q&A: What Does an Event Planner Do?

Social Tables

Planners work with vendors, suppliers, and venues to coordinate meal service, event staffing, negotiate pricing, and so much more. They create an event’s layout, establish the theme, and may even design marketing campaigns to promote the event. A keen eye is required for event planners who want to remain competitive. Collaboration.

Planner 145
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Event Incentives That Drive Attendance

Motivation Excellence

Whether you’re hosting a gallery opening or you’re a corporation running a business seminar, it can take a lot of effort to market your event. You can easily incorporate these ideas into your marketing campaign for your next event. An easy incentive event management professionals use is with inbound marketing.

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SIAL America 2023 Kicks Off in Las Vegas

Smart Meetings

The event’s concierge team will curate a Matchmaking Lounge on the exhibit floor, pairing buyers with $10 million annual budgets or more with vendors based on recommendations. market,” she says. We really tried to elevate our programming this year around the seminar sessions to have key individuals,” Truman says.