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The event business model framework is a grid with the top being “purpose”, bottom being “product for profit”, left being” engagement” and right being “ticket sales.”. On the other hand, an event focused on ticket sales and product for profit, makes the most revenue from an event, but may or may not engender as much good will.
The research showed that “food shaming led to lower self-esteem and eating disorders and made people more likely to avoid the cereal aisle in grocery stores.” Not so when professionals head out on the trade-show floor — we know we are not walking on neutral ground. Exhibitors pay for the space to promote their products.
Expo Halls “The waste is a real issue when it comes to traditional tradeshows. Courtesy EUSEM) Create More of a Buzz in the Exhibit Hall Davi Kaur “The exhibition is a sacred cow at medicalmeetings,” said Davi Kaur , CEO of the European Society for Emergency Medicine (EUSEM).
In recent years, Zenuss technology has been used at conferences and tradeshows, including IMEX Frankfurt, IMEX America, IAEEs Expo! For example, at one medicalmeeting, facial analysis showed that women under 40 were highly engaged throughout the event, with the exception of during educational sessions, Moutafis said.
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